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Tenth Edition
Your Career
How to Make It Happen
Lisa M.D. Owens

Dean of Learning Sciences, Emeritus, Procter & Gamble;
President, Training Design Strategies LLC
Crystal Kadakia
Organizational Consultant & TEDx Speaker; CEO, Kadakia Consulting
Lauri Harwood
Instructor, Miami University;
Business Consultant and Trainer, Cincinnati, OH
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Brief
Contents
Preface . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . viii
Part 1 Prepare for the Journey 2
Cha pt er 1 The Job Search Journey. . . . . . . . . . . . . . . . . . . . . 4

Cha pt er 2 Know Yourself to Market Yourself. . . . . . . . . . . . . . . 29
Cha pt er 3 Picture Yourself in the Workplace . . . . . . . . . . . . . . 61
Part 2 Create Your Resume 88
Cha pt er 4 Plan Your Resume. . . . . . . . . . . . . . . . . . . . . . . . . . 90

Cha pt er 5 Write Your Resume. . . . . . . . . . . . . . . . . . . . . . . . . . 121
Part 3 Apply for Jobs 160
Cha pt er 6 Find Job Openings. . . . . . . . . . . . . . . . . . . . . . . . . 162

Cha pt er 7 Write Job Applications . . . . . . . . . . . . . . . . . . . . . . 195
Part 4 Shine at Interviews 228
Cha pt er 8 Know the Interview Essentials. . . . . . . . . . . . . . . . . 230

Cha pt er 9 Prepare for Your Interview. . . . . . . . . . . . . . . . . . . . 257
Cha pt er 10 Interview Like a Pro. . . . . . . . . . . . . . . . . . . . . . . . . 285
Part 5 Connect, Accept, and Succeed 314
Cha pt er 11 Stay Connected with Potential Employers. . . . . . . . 316

Cha pt er 12 Dealing with Disappointment. . . . . . . . . . . . . . . . . 341
Cha pt er 13 Take Charge of Your Career . . . . . . . . . . . . . . . . . . 355
Appendix Your Career: Making It Happen . . . . . . . . . . . . . . . . . . . . . . 389
Glossary. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 398
Index. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 401
Contents
Preface. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . viii
PART 1 Prepare for the Journey 2
CHAPTER 1 The Job Search Journey . . . . . . 4 Tools for Deeper Self-Assessment 34
The Five Phases of the Job Search Journey 5 Your Online History 34
Organize Your Job Search 6 Develop Your Personal Brand Statement

and 30-Second Commercials 36
Set Up Your Career Builder Files 9
Prepare Your 30-Second Commercials 37
Develop a Successful Attitude 11
Showcase Your Personal Brand Statement Online 42
Maintain a Positive Outlook 11
Set Goals for Your Job Search 12 CHAPTER 3 P
icture Yourself in the
Manage Your Time 14 Workplace . . . . . . . . . . . . . . . . 61
Find Positive Support Through Social Networking 14 Recognize Differences Between Workplaces 62
Be Proactive 15 Lifestyle Difference 62
Preferences on the Job 62
CHAPTER 2 K
now Yourself to Market
Culture: Yours and Theirs 63
Yourself . . . . . . . . . . . . . . . . . . . 29
Discovering Your Ideal Workplace 64
Take a Personal Inventory 30
The Employer/Employee Relationship 65
Your Education and Training 30
Workplace Behavior and Conduct 66
Your Work Experience and Skills 31
Explore Career Fields and Workplace Possibilities 69
Your Job-Specific Skills 31
In-Demand Industries and Occupations 69
Your Contributions 31
Explore Online Resources for In-Demand Careers 71
Your Transferable Skills 32
Explore Possibilities for Hidden Jobs 71
PART 2 Create Your Resume 88
CHAPTER 4 Plan Your Resume. . . . . . . . . . . . 90 CHAPTER 5 Write Your Resume . . . . . . . . . . . 121

What Is a Resume? 91 Write Your Resume 122
The Role of Resumes in Warm Introductions Be Purposeful 122
versus Cold Leads 91 Use Specific Examples 122
Plan Your Resume Content 93 Use Action Verbs 123
Organize Your Resume 93 Optimize Keywords for Search 124
Your Resume Sections 93 Edit Your Resume 127
Work Experience 97 Common Grammar Mistakes to Avoid 127
Optional Resume Sections 99 Be Clear and Concise 128
Prepare Related Materials 101 Format Your Resume 129
Gather Information 101 Print Resume 129
References 102 Creating a Plain Text Resume 130
Align Your Business Card 103 Customize Your Resume 132
Your Resume Online 133
Sample Resumes 134
PART 3 Apply for Jobs 160
CHAPTER 6 Find Job Openings . . . . . . . . . . 162 Identify Which Job Postings Are a Good Match 180
The Career Network Strategy for Finding Evaluate Your Qualifications for Job Openings 180
Job Openings 163 Determine the Best Match for You 181
Define Who Is in Your Network 163 Make the Best Match Job Postings a High Priority 181
Evaluate the Quality and Size of Your Current Career CHAPTER 7 Write Job Applications. . . . . . . . 195
Network Connections 164
Apply for Jobs 196
Expand Your Network 165
Application Forms 196
Seek High-Quality Contacts Whenever Possible 166
Preparation and Practice 196
Keep Track of Your Network 168
Online Job Applications 197
Put Your Network to Work for You 169
Personal Information 198
Your Career Network Meetings 170
Start Date 198
What Is a Career Network Meeting? 170
Education 198
Request a Career Network Meeting 170
Employment History 198
Why Connect? 170
References 201
What’s the Goal? 170
Difficult Job Application Questions 202
How to Connect? 170
Sign the Application or Submit It 203
Accept or Decline? 172
Applying Using a Common Application 203
When and Where? 172
Other Types of Job Application Forms 203
Be Prepared for Your Career Network Meeting 172
Job Application Package with a Cover Letter 206
Meet With Your Connection 173
What Is a Job Application Package? 206
Follow Up 175
Write Cover Letters 207
The Cold Leads Strategy for Finding Jobs 175
Tips for Writing Effective Cover Letters 211
Use Job Sites Selectively 176
Customize the Content 212
Compare Job Postings to Your Job Target 177
Follow Up with the Employer 213
Apply Quickly and Directly 177
Sample Cover Letters 214
Keep Track of Applications and Selectively Follow up 177
PART 4 Shine at Interviews 228
CHAPTER 8 K
now the Interview Get an Interview 238
Essentials . . . . . . . . . . . . . . . . . 230 Direct Requests for Interviews 239
Key Elements of Successful Interviews 231 Indirect Strategies for Landing Interviews 241
Your Attitude—The No. 1 Factor 231 Get Through to an Employer 241
Dress for Success 232 Develop a Relationship with Your Target Employer 242
Use Active Listening Skills 232 Stay on the Journey Between Interviews 244
Use Positive Body Language 233 CHAPTER 9 Prepare for Your Interview . . . . . 257
Develop Assertive Body Language 233 Prepare for Pre-Employment Tests 258
Speak Well for Yourself 234 The Personality Test 258
Find Out the Basics Online 237 The Skills Test 258
Be Aware of Business Etiquette 238 The Technical Test 258
The Computerized Test 258 CHAPTER 10 Interview Like a Pro. . . . . . . . . . 285
Taking Employment Tests 258 Participate in Practice Interviews 286
Prepare for Common Interview Styles 260 Set Up Practice Interviews 286
Screening Interview 261 Interview with Someone in Your Career Field 287
Computer-Based Interview 261 Do Your Homework Before Every Interview 288
Campus Interview 261 Demonstrate That You Are Interested 288
Phone Interview 262 Be Convincing with Your Examples and
Video Interview 262 30-Second Commercial 290
Behavioral Interview 263 Be Ready for an Offer 291
Panel Interview 263 Be Physically Prepared for the Interview 292
Team Interview 264 Review the Interview Preparation Checklist 292
Investigate the Interview Process Online 264 Prepare an Interview Survival Pack 293
Prepare for Typical Interview Questions 265 Using Your Marketing Materials 293
General Information Questions 266 Last-Minute Preparations 295
Behavioral Questions 267 Close the Interview in Your Favor 296
Character Questions 269 Clarify What to Expect Next 296
Difficult or “Stress” Questions 270 Use Your Clincher 296
Remaining Cool Under Stress 271 Close the Interview Skillfully 296
Inappropriate Questions 274
Ask Good Questions to Stand Out 274
Good Questions to Ask 274
Turnoff Questions to Avoid 275
Part 5 Connect, Accept, and Succeed 314
CHAPTER 11 Stay Connected with Potential If Interviews Don’t Lead to Job Offers 343
Employers. . . . . . . . . . . . . . . . . . . . . . . . . . . 316 Manage Your Online Presence 345
Follow Up After the Interview 317 Strategies for Better Outcomes 346
Evaluate the Interview 317 Prepare and Respond 346
Plan Your Follow-Up Tasks 318 Consider Other Departments 347
Craft Your Online Follow-Up Strategy 321 Don’t Be Afraid to Reapply 347
Evaluate Job Offers 322 Be Persistent 347
Negotiate a Good Compensation Package 323 CHAPTER 13 T ake Charge of Your

Research Compensation Trends in Your Field 325 Career. . . . . . . . . . . . . . . . . . . 355
Salary Negotiation Tips 325 Onboard Quickly to Your New Job 356
Respond to a Job Project a Positive, Competent Image 356
Offer Professionally 328
The First Weeks, Step by Step 357
When the Answer Is Yes 328
Learn About Your Job 357
When the Answer Is No Thanks 329
Learn What Skills and Processes You Will Use 357
CHAPTER 12 Dealing with Disappointment. . . 341 Learn About Your Company 358
If You Don’t Get Interviews 342 Learn About Key Relationships 359
More Sources 342 Build Great Work Relationships 359
Right Jobs 342 Develop a Good Relationship with Your Immediate
Fewer Applications 342 Manager 360
Customized Packages 343 Develop Good Relationships with Your Coworkers and Team
Members 361
Refreshed Resume 343
Develop Good Relationships with Internal Customers 362 Is It Time for a Change? 369
Diversity in the Workplace 362 Think Carefully before Changing Jobs 369
Manage Your Career 364 Strategies if You Want to Change Jobs 370
Learn About Your Compensation and Benefits 364 Changing Careers 372
Earn Your Advancement or Promotion 365 Reassess Your Situation 373
Adapt to Changes in Your Employer and Industry 368 Be Realistic 373
The Value of Staying Externally Connected 368
Appendix Your Career: Making It Happen . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 389

Phase 1: Prepare for the Journey 389
A. Organize Your Job Search 389
B. Assess and Market Yourself 390
C. Explore Career Fields 390
Phase 2: Create your Resume 390
A. Plan Your Resume 390
B. Write Your Resume 391
Phase 3: Apply for Jobs 393
A. Find Job Openings 393
B. Write Job Applications 393
Phase 4: Shine at Interviews 394
A. Prepare and Practice 394
B. Take Pre-Employment Tests 394
C. Interview Like a Pro 394
BEFORE YOUR INTERVIEW 394
DURING YOUR INTERVIEW 395
AFTER YOUR INTERVIEW 396
Phase 5: Connect, Accept, and Succeed 397
A. Stay Connected with Potential Employers 397
B. Develop Strategies 397
C. Take Charge of Your Career 397
Glossary. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 398
Index. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 401
Preface
Among the good things in life, a good job doing work you enjoy and build-
ing a fulfilling career is one of the best. The single purpose of this book is to
help you achieve this goal. You’ll find practical, useful, and realistic advice
to help you get interviews and job offers and become a valued employee.
Your own career is a journey, and each journey begins with one step out
of the front door and into the world. You’ve likely taken many steps out of
that figurative door. Now it’s time to map out your journey of many steps
so that you can reach a destination of your choice. This textbook can help
you choose your next destination—where you can contribute your talents
while continuing to strengthen your skills for the next part of your journey.
Think of the Job Search Journey as one leg of the longer Career Journey. You
may go on multiple Job Search Journeys throughout your Career Journey.
A successful career no longer needs to be with a single company. How-
ever, a successful career is more than a string of jobs. A successful career
is one in which each successive job builds strengths and skills to give you
greater opportunities to contribute to the world, your community, the com-
pany you work for, your family, and yourself.
You are responsible to lead and direct your Career Journey, but many
others will provide essential support. Although you will use the Internet
to help you find jobs, your most powerful tools are the people you know,
the people who know you and your career goals, and the people who are in
your Career Network. Start now to build the network of people who will be
beside you on your Job Search Journey, the next leg of your Career Journey.
Organization of the Text

As with any journey, it happens one step at a time, and it goes more
smoothly if some planning is done before the journey begins. This textbook
lays out the Job Search Journey in five phases, with two or three steps for each
phase. As you review the table of contents, you will see that each phase is a
part, and each step correlates to a chapter in the textbook. The map on page
xiii shows the steps and the ultimate destination: the beginning to a success-
ful career.
All along the way, this text provides help during each phase and at each
step, in the form of side bars. Each phase starts with advice from two real
people. One of these is a career expert and the other is a person who recently
went through his or her own Job Search Journey. In addition, each chapter
contains:
• motivational statements,
• encouragement to form good work habits,
• a cautionary note,
viii
• typical scenarios that people face,
• guides for how to form and use a career network,
• how to harness social media during the job search,
• advice about your job search online, and
• activities and templates to help ensure a successful journey.
PHASE 1: Prepare for the Journey. This phase is all about getting ready for the
journey ahead—both physically and mentally. It’s like mapping out a trip.
Chapter 1, The Job Search Journey, introduces the concept of a Job Search
Journey as a way to more easily achieve a successful career. It encourages
physically preparing systems to file and store the materials needed for this
journey, such as educational and work records, samples for a portfolio,
information about job openings, and contact information for people who
are part of an individual’s Career Network. Chapter 2, Know Yourself to
Market Yourself, is about how to market an individual’s skills and talents.
It leads you, the readers, through a self-analysis of what you have to offer
an employer and how to describe it in a way that makes you a desirable
employee for the right jobs. Chapter 3, Picture Yourself in the Workplace,
explores different work environments to guide you to look for destination
jobs that are more suited to your personality and lifestyle, and explores how
to tap into in-demand industries and occupations for a broader array of job
openings.
PHASE 2: Create Your Resume. This phase is like packing a suitcase with the
essentials for the trip. It focuses on the resume as a primary tool for intro-
ductions to potential employers. When the resume is successfully honed,
it is the foundation for job applications, interviews, and communicating
the readers’ personal brand and character. Chapter 4, Plan Your Resume,
starts by describing how the resume can be used effectively with Warm
Introductions—that is, with your Career Network contacts—or with Cold
Leads. It goes on to describe what goes into a resume and helps you gather
the necessary information. Chapter 5, Write Your Resume, gives very prac-
tical and up-to-date advice on how to write a resume, including what types
of words to select (action verbs, keywords, etc.), editing tips, and format-
ting advice. Together, these chapters help you craft a powerful resume that
shares your unique personality and gets employers’ attention.
PHASE 3: Apply for Jobs. This phase moves outside the classroom and out-
side of your head and into the world of work. It’s the equivalent of putting
money down for travel tickets and packages. Chapter 6, Find Job Openings,
describes how to build a Career Network and use it and other sources to find
job openings that are a good career fit. Chapter 7, Write Job Applications,
ix
gives detailed advice and tips for filling out applications, both online and
on paper, so that the application is accepted into employers’ recruiting sys-
tems, plus tips on cover letters such as when to use them and how to write
them. The goal of this phase is to apply for jobs in a way that will lead to
interviews.
PHASE 4: Shine at Interviews. With the ultimate destination farther ahead,

it’s time to explore some places of interest along the way. This phase focuses
on the all-important interviews, and stresses the importance of practice and
preparation. Chapter 8, Know the Interview Essentials, gives insight into the
employer and recruiter expectations around interviewees’ attitude, dress,
body language, conversation, and etiquette. With the ground rules estab-
lished, this chapter goes on to describe actions that attract interviews and
methods for keeping the Job Search Journey energized in between these excit-
ing and stressful interviews. Chapter 9, Prepare for Your Interview, describes
the many types of interviews and interview questions, with up-to-date
tips on how to succeed all along the way. Chapter 10, Interview Like a Pro,
focuses on the next level of preparation—building confidence through prac-
tice, doing homework before each interview, getting physically prepared to
climb the summit, and closing the interview on a high note.
PHASE 5: Connect, Accept, and Succeed. Now the destination is in sight.

This is not the time to lose energy; rather, it is a time to stay connected and
energized until the end goal is reached. Then it’s time to enjoy the desti-
nation … until it is time for the next journey on a fulfilling lifetime career.
Chapter 11, Stay Connected with Potential Employers, describes how to
follow up after interviews to help snag a job offer. Then it describes how
to evaluate job offers and respond professionally—either yes or no thank
you—to each offer. Chapter 12, Dealing with Disappointment, helps deal
with the realities of rejection and long waits between interviews and offers.
Chapter 13, Take Charge of Your Career, provides up-to-date advice on what
to do during the first hours, days, weeks, and months at this new career
destination. It wraps up with advice on how to stay for the long term or
identify signs that it is time to choose a new destination to further enhance
the Career Journey.
APPENDIX: Your Career: Making It Happen. These pages pull together the
most critical tools and reminders for each phase of the job search journey.
Encourage students to tear out these pages and keep them on hand as a
quick reference guide whenever they embark on a job search journey during
their careers.
New to This Edition
This tenth edition has been significantly updated to reflect the changes in the
marketplace, the increasing use of web-based tools in the recruiting process, and
the recognition that many jobs are filled without ever getting posted publicly.
Beyond the general update and change in tone, overall, there are five
highly notable changes, described next. This edition integrates technology
and online tools into each chapter, provides practical steps for network-
ing, simplifies planning for success, addresses modern use of cover letters,
updates stories and profiles, includes more diversity of students, and covers
a broader range of careers.
Technology is rapidly changing the basics of how to find, and get, a job.
The authors’ research reflected in Your Career, 10e helps you stay in the know
by introducing up-to-date practices and resource links for help as the career
industry continues to evolve.
Online tools are no longer relegated to an appendix that can interrupt the
flow of your lesson plan. Instead, this edition takes the online elements—
concepts, resources, how-to instructions—and introduces them in context
throughout the job search process. This is reflected in the instructor notes
so you can guide students in today’s online job search practices. Online
elements range from video interviews to using online job boards to social
media networking and more.
Real-life stories help students learn more deeply. To supplement your
own stories and experiences, this edition adds real-life stories within each
major phase of the job search. These are purposefully written in a way that
can help each of your students see themselves as a person who can success-
fully craft their career as they seek a job.
Networking is one of the best ways to find and get top jobs. Yet myths
about how to network abound. The authors have partnered with network-
ing experts to bring to you and your students those techniques that are
proven to develop a network that serves during the current job search, and
for subsequent success on the job. Don’t be surprised to learn a few tips
yourselves; the authors learned a great deal from this partnership that we
put to good use on a daily basis. For those who claim shyness and introver-
sion as barriers to networking, this book is ideal, as it teaches techniques
to turn networking from the uncomfortable “talk and take” mentality to a
“teach and give” mentality that introverts can successfully embrace.
A wider range of career types were intentionally incorporated into the
edition, providing a good balance of advice to succeed in today’s broaden-
ing industries. This book offers insights that work across such industries
as the construction industry, medical careers, accounting, small business,
Fortune 500 jobs, automotive industry, software and computer technology,
and the creative arts. Your class may focus predominantly on one industry
xi
or might cover a range of industries. Either way, this edition is more likely
to minimize your need to supplement or translate the job search process so
that it works for your unique group of students.
Updated personal profiles are featured at the start of each of the five sec-
tions of this edition. The profiles were chosen to reflect greater diversity so
that more students can see someone more like themselves in at least one
of the ten profiles. And while some profiles remain timeless, others were
updated with stories and advice that is more upbeat, current, and relevant
for your students.
The Plan for Success feature has been updated to include motivational
quotes and to point students to helpful online planning templates.
Use of cover letters in today’s digital world has changed dramatically.
There is much less focus on these, and yet, in some situations, they are a
crucial part of the job search process. In this edition, the topic of cover let-
ters is folded into the chapter on writing resumes. This is consistent with
the point in time that job seekers will be faced with the decision to add or
exclude a cover letter as they apply online. Modern protocol is described to
help readers make this decision, and focus the cover letter on just those ele-
ments that recruiters and potential employers want to spend time reading.
Chapter 7, “Write Job Applications,” now includes advice and instruc-
tion on cover letters. The tenth edition’s Chapter 7 and 8, “Write Job Appli-
cations” and “Write Effective Tailored Cover Letters,” has been combined
into Chapter 7, reflecting the current trend to use cover letters sparingly.
For the Reader: How to Use This Text

Your Career: How to Make It Happen is more than a text. It is a simulation or
practice session for the real event: finding a job that meets your needs.
If you have nearly completed your degree program and graduation is
around the corner, use the activities in this text to get you ready for the
upcoming Job Search Journey. This text will walk you through every step
of the way. Use the early chapters of self-assessment to better understand
what elements in your field of study give you the most pleasure and to what
kinds of jobs within your field you will most enjoy applying your skills. Use
the middle chapters to get peer feedback to help you hone your resume and
Personal Brand Statement.
If, on the other hand, you are a few years from graduation, use this text
and course as a way to explore your field more broadly. Figure out what
you need to add to your life experiences and your portfolio in the next few
years to help you land a job that is a good career fit after graduation. Begin
now to build your Career Network. You are lucky to be getting a head start
on this. Consider practicing to use the Job Search Journey process by apply-
ing it as you search for a summer job or internship, or even a volunteer role
that will add to your resume.
xii
PHASE 1: Prepare for the Journey
• The Job Search Journey
• Know Yourself to Market Yourself
• Picture Yourself in the Workplace
PHASE 2: Create Your Resume

• Plan Your Resume
• Write Your Resume
PHASE 3: Apply for Jobs

• Find Job Openings
• Write Job Applications
PHASE 4: Shine at Interviews

• Know the Interview Essentials
• Prepare for Your Interview
• Interview Like a Pro
PHASE 5: Connect, Accept, and Succeed

• Stay Connected with Potential Employers
• Dealing with Disappointment
• Take Charge of Your Career
To get the most out of this text, we suggest that you post the Job Search
Journey map, described in detail in Chapter 1. Then follow these steps for
each chapter to maximize your benefits from the text and class:
1. As you start each of the five parts, use the steps in plan for Success to set
you up for success.
2. With each chapter, review the outcomes before you start. When you
complete a chapter, confirm that you can accomplish these outcomes
by answering the questions in the end of chapter section called Chapter
Checklist. Each question has a number beside it that tells which outcome
section contains the related information, should you want to review the
material.
3. Complete the Career Action Worksheets. These give you a chance to prac-
tice and get feedback so that you become a pro. Some worksheets will
require you to interact with people you do not know. Expect to feel a
degree of discomfort. Be brave and get out there to meet new people and
expand your Career Network.
xiii
4. Take personal notes as you read the features such as Overcoming Barriers
and Your Career Network. These tips are gifts to you from the authors. Read
the Real World Scenarios and strive to answer the questions at the end of
each one.
5. Actively incorporate online activities into your Job Search Journey
throughout each chapter with a special focus on You, Online. Search online
and find your own resources to supplement concepts in the book.
6. Because the journey is often long, stay inspired. Find your favorite quotes
throughout the book. Reread your favorite stories about real-life people
and their personal advice to you at the start of each section of the book.
Then check your Job Search Journey map to see how far you have come
and to remind yourself of the final destination.
7. Tear out the guide provided in Appendix, Your Career: Making It Hap-
pen, and proactively use it as a quick reference tool throughout your Job
Search Journey.
In addition, make sure to create your Career Builder Files to stay organized.
The detailed instructions for creating your Career Builder Files will help
you organize your many career-related documents and notes to create an
extremely useful system. You will develop this system through an online
portfolio tool, or as a paper system via a binder or portfolio. Through prac-
tical, hands-on application, the personal content of the Career Builder Files
will motivate you to take on the challenge of the Job Search Journey now
and for your entire career.
From your authors,
“We wish you lifelong success in your Job Search Journey.”
xiv
Key Features
Part Opener Content

Plan for Success
Each of the five parts begins with a Plan for Suc-
cess feature to help students plan specific com-
pletion dates for the steps they will accomplish in
that part, with a reminder to take into account the
other things going on in their busy lives.
1
PART
Prepare for the Journey

PLaN for Success
PArt 1 Your job search is like a journey, and each journey begins with one step out the Success is more likely when you have a written plan. Use the online template
front door and into the world. Successful job searches tend to have five phases. The first Plan for Success to create your own written plan for successfully completing Part 1,
phase, “Prepare for the Journey,” begins with organizing for what’s ahead, assessing Chapters 1–3.
yourself to market yourself more effectively, and visualizing yourself as a successful
employee in the workplace. “All you need is the plan, the roadmap, and the courage to press on to your
destination”
C h aPt e r 1 The Job Search Journey
—Earl Nightingale
C h aPt e r 2 Know Yourself to Market Yourself
C h aPt e r 3 Picture Yourself in the Workplace
ADVICE FROM THE EXPERT STORIES FROM THE JOB SEARCH

With over 20 years of experience in coaching and developing others, Allen Zink has Edwin is passionate about his new role as a registered nurse (RN). Initially, he just
invaluable advice for those starting and growing on their career journey. “The most wanted a job to pay the bills, but during his first job at a hospital as patient transporter,
important aspect of finding a best fit career is to really, truly know yourself. Being honest he discovered his passion: medicine and helping people. Over the course of several
with yourself regarding who you are, what drives you, and what your purpose is, are years, Edwin continued his education to gain better roles in medicine.
critical elements to truly being happy in a career.” To understand your strengths and Edwin wanted to be an RN. The barriers: money, time, and the fact that no one in his
determine your career goals, Allen suggests, “take a little reflection time” and “think family had ever gone to college. Edwin’s dad helped; he used his network. His chiro-
aLLeN ZINK about a time when you were operating at your best and consider where you were, who practor contact agreed to hire Edwin as a massage therapist if he would get certified. eDWIN tOrreS
you were working with, what you were doing, and how you were feeling.” During that Edwin completed the one-year program in six months while continuing work as a
Vice President Senior Registered Nurse,
reflection time, define your strengths and goals based on discovering “the sweet spot of patient transporter. When Edwin started the massage therapist job, he also enrolled in a Surgical Progressive
Development Consul-
tant, Fifth Third Bank things you not only do well, but are passionate about.” nursing school. While on the new job, Edwin noticed some practices that felt unethical. Care Unit
Then connect these strengths with a company’s need or role. Find a best fit company by He was asked to leave. He was happier at a different chiropractic office, until state licens-
considering if “the company’s culture, values, and business proposition” align with your values. Also ing laws changed and caused his role to be eliminated. To pay nursing school bills, he took a job with a
consider “growth opportunities and ways to further develop your skills and capabilities.” less respected organization; but at least it came with flexible hours and benefits. These jobs helped him
When it is time to find the job, Allen says that “networking plays a huge role in the job search!” It’s hone a valuable skill: how to make vulnerable people feel comfortable.
important to have identified your personal brand, the words or statement that describes “how others The school of nursing was tough. This first cohort of 40 students quickly dwindled to 5. A new cohort
perceive you or would describe you.” Allen suggests asking yourself, “What do I want to be known of 15 was formed. To get through classes, clinicals, study, and exams, Edwin says these 15 people prac-
for? If I could only use one word to describe me, what would that word be?” When you know what you tically lived together. He achieved his degree! Next, he would have to take the Nursing Boards exam.
want and who you are, you can “maximize your network” by “giving your contacts something to work Meanwhile, life had intervened. Edwin met the love of his life, got married, bought a house, and got a dog.
with and ultimately to be able to act on.” Even though “your contacts typically really want to help you,” Then one day, he got the phone call from his mother: something was wrong with his dad. Edwin rushed to his
without clarity, you may not be using your network well. “Always remain positive when interacting parents’ house, and there his training kicked in. He got his dad to the emergency room and quickly realized
with your contacts. Circle back to your contacts periodically and share your progress, as they may con- from the EKG that his dad had a massive heart attack. Doctors confirmed it. Through months of hospitaliza-
tinue to have suggestions for you.” tion, Edwin stayed at his dad’s side. The background noise and commotion of the hospital actually helped
Keep positive during the job search by “planning networking meetings with people you are very him study. He was immersed in the medical environment and meeting others with similar interests. He had
comfortable with each week to help balance out the more difficult and energy draining meetings with thought he wanted a role in surgery, but a nurse in the Surgical Progressive Care Unit (SPCU) convinced him
others.” It’s also important to “celebrate the wins and debrief the losses from an objective point of view.” to switch his focus. “Come see me when you pass your Boards. I’d like you on my team,” she said.
Lastly, stay energized during your job search by “mixing in some activities that you enjoy and finding There was a two-year gap before Edwin passed his Nursing Boards. He wanted that SPCU job at the
Courtesy of Lifetouch Portrait Studios
other people who are currently looking for a new role. It will be comforting to know that your feelings hospital where his dad was so well cared for. Edwin prepared his resume, applied online, and created a
and emotions are normal!” cover letter, which explained upfront why there as such a gap. When he walked into the interview, his
interviewer was the recently promoted nurse who had said, “I want you on my team.” He got the job.
Courtesy of Edwin Torres

When asked later what he saw as next in his career, Edwin said, “I’m a medical geek now. I’ve just
discovered a YouTube about virtual reality to reduce opioid use. My study just got funded! My career
has become my vocation.” Edwin’s advice to others: “Don’t let situations stop you from achieving what
you want. No matter how long it takes, go for that goal—that dream goal.” He says, “My career has
been a journey that continues. Each of us can make a difference if we follow our passions and interests.”
Advice from the Expert Stories from the Job Search

In the five ”Advice from the Expert” Learn from five real people who have
sections, get advice from real people, been recent job seekers. They include a
including a recruiting manager and new hire, a mid-career job seeker, and a
career coach. These professionals recently graduated job seeker. These peo-
discuss career management and real- ple share the job search issues that they
world issues when moving forward on experienced and solutions to common
the Job Search Journey. challenges that students can immedi-
ately relate to.
xv
Chapter Opener Content
Learning Outcomes
At the beginning of each chapter, a list
of learning outcomes provides a set of
concise learning goals. Each learning
outcome is addressed in a main chap-
ter heading. Outcomes are also tied to
the end-of-chapter worksheets, ques-
tions, and activities.
CHAPTER
The Job Search
1 Journey
OVE RVIEW
Finding a job that is a good fit for your career is easier if you take it one step at a time. This chapter introduces
Chapter Overview
you to the phases of the Job Search Journey, helps you get organized to succeed, and provides tips and advice
for developing the right attitude for success.
OUT C OME S CA R E E R ACTI O N WO R K S H E E TS

1 Describe the phases of the Job Search Journey,
page 5
1-1: Your Job Search Journey, page 19
1-2: Organize and Start Your Career Builder Files, List of Career Action Worksheets
2 Get organized by setting up Career Builder Files, page 21
page 6
3 Make a plan for developing and keeping a good
attitude for success, page 11
1-3: Proactive Success Action Plan, page 27
A list of the chapter’s Career Action
Worksheet titles provides a preview,
serving both as pre-exposure to the
topics and as an aid to help students
WHERE ARE YOU ON THE JOURNEY?
plan the time they need for this course.
PHASE 1: Prepare for the Journey
PHASE 1 Prepare for the Journey
Step 1, The Job Search Journey Career Action Worksheets are linked to
• Picture Yourself in the Workplace You are in Phase 1, Prepare for the
Journey, at Step 1, The Job Search learning outcomes and are introduced
within the chapter under the relevant
PHASE 2: Create Your Resume Journey. Your goal in this chapter is
• Plan Your Resume to get an overview of the entire pro-
• Write Your Resume cess and begin to get organized for
your journey. headings.

You are your own boss
Motivational Statements
while you look for a job.
Hold yourself accountable
and report to work every Brief motivational statements at the
day.
• Take Charge of Your Career beginning of each chapter encourage
readers to get started on the chapter.
Additional motivational statements
throughout the chapter encourage stu-
dents to continue through the end of
The Job Search Journey
the chapter.
Upbeat language and achievable, con-
crete small steps help keep students in
a positive frame of mind in the class
and on the Job Search Journey. A col-
orful graphic repeated at the beginning
of each chapter helps students recall
the steps and track their progress as
they work through the course.
xvi
Chapter Interior Features
Feature Boxes
12 Pa r t 1 Prepare for the Journey
MAKE IT A HABIT Make It a Habit

Start with a Positive Attitude
Your Job Search Journey will be an exciting and • I have the power to succeed. (End your pep talk This feature spotlights winning behaviors
challenging time. You will be managing new tasks on by repeating the first sentence—it says it all.) and strategies for growing professionally.
top of an already busy schedule, while at the same Don’t be shy about starting your day with a pep talk.
time feeling the thrill of taking power into your own
Add your own sentences and repeat them to yourself
hands for your future. Every day, make it a habit to
throughout the day. Forming this habit will help you
reaffirm feelings of excitement and confidence as
during challenging times throughout life.
you move forward on this journey. Post your favorite
Keep it fun. Try a habit-forming mobile app or website,
affirmations in places where you will see them often.
such as MindSet, Way of Life, Done, Strides, and
Here are a few affirmations to get you started:
Habitify. Search online for the latest mobile apps.
• I have the power to succeed.
• I will create happiness and success.
• I can make my own choices and decisions.
• I can choose to make changes in every area of
my life.
• I am satisfied that I have done my best.
hfng/Shutterstock.com.
• I have a plan for the future, and my plan is open

to change. ChaPter 1 The Job Search Journey 11
• I will not give up on myself.
and communications. You can even take deVeLOP A TCO
notes about your phone conversations and
OU
M
sUCCessfUL AttItUde 3
E
thoughtsTo about a job
strengthen yourand then send
performance, these Doing what you love is a constantly changing
practice Cha Pter 1 The Job Search Journey 13
notes visualizing
to yourselfyourself
in an email. Be sure to
achieving your career write A Job Search Journey is
journey that will last a lifetime. hard work, and there
a descriptive
goals withsubject
confidenceline andfor every email so
ease. will be lots of bumps in the road along the
that you can Self-esteem
Strong find it again. Setway.
Goals for Your
A positive Job Search
outlook and positive behav-
Overcoming
If your
Projecting Barriers
email account
confidence is cluttered,
requires or if your Companies
healthy iors canstay
help in you
business
staybyfocused
OVERCOMI setting and
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NGsoBARRIERS
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professional, and
consider can effectively marketTake Chargeyourself to potential
oflower
Your Career Right Now
sales, new product development, and
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opening new(formerly
youraworth. It is easiertitled
account for Caution!)
to project
your a job alerts production
confident,
search stu-
employers.
costs). Successful job seekers also
metamorworks/Shutterstock.com
competent image when you feel good about Many factors in your job search are not under apply the informa-
dents
and about
career behaviorsBetosure
interactions.
yourself. avoid
to: or how to plan set goals and work to achieve them. Follow
•inUse account these Maintain
steps to focusayour
Positive
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but one thing certainly is—the
efforts on achieving
tion and advice to
advance
aTo forand
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name
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self-esteem, effort you make to stand out from the crowd your goals and sit-
(forsurround
example,yourself with a positive environ-
nadia.basara@gmail.com, not Research
your goals. has shown that a positive out-
every step of the way. To get an edge over uations. Complete
Every chapter
ment highlights
(positive
sk8trgrl@gmail.com). people, important tips for using
activities, hobbies, look
• Set can have
long-term andashort-term
powerful
other effect
goals.
job seekers, Moreon set
(1) personal
personal goals for the Career Action
reading, and entertainment). ambitious goals such
performance, as class
earning
confidence, your
and col-
even health.
•online tools or
Use labels
Taking and technology,
folders
care of yourto including
sortmind,
body, the messages. the Inter-
and spirit
this and
lege degree require more time and are
for your job search, (2) believe Wor ksheets and
Follow the tips below
in your to stay
drive andpositive
commitmentduring
to achieve your be sure to set up
net and
Think social
boosts media,
alsothrough your
your throughout
organization
self-esteem. thesystem.
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and Search
called long-term goals. Your short-term
your are goals, and (3) use this class and textbook to
Jobaccomplishments
Search Journey. and maintain your
For feeling
example, youryoubestmight
boosts sort
yourbyconfidence,
company goals you want to
Journey. These
andorothers
tips go
are more
beyond
likely job
the activities
to respond
succeed.
achieve more quickly, such as assembling
Career Builder Files. Use the websites that sup-
name by month of your search.posi- Positive thinking Yourand Behavior
Career: How to Make It Happen is filled with port the textbook.
withintively
the tochapters
you. that do such things as guide your Career Builder Files. Short-term goals
Positive thinking is making
practical, realistic a conscious
advice and actions. When Set a goal today to use all the resources avail-
• Record your username and password in a
students to create a LinkedIn profile, clean up
secure place (not in an email).
®
you readand
effort to be optimistic eachto chapter, think about
anticipate pos-how you can able to you and to take charge of your career!
•their online social media so they present a pro-

itive outcomes. Positive behavior is pur-
Check this account every day!
fessional face to potential employers, and assessposely acting with energy and enthusiasm.
When you think and behave positively, you
the top-rated online tools for job searches.
CA R E E R AC T I O N include many tasks that you need to com-
guide your mind toward your goals and gen- yourself. To boost your motivation, set high
Complete Worksheet 1-2 erate matchingplete to achieve
mental a goal, typically
and physical energy.in the next goals that inspire you, whose results you are
few days foror next week. “I did a really excited to achieve.
Organize and Start Your Career Builder Files, Use positive self-talk; example,
page 21 good job on •that
Define your goals
report” or “I clearly writing. Experts
can dointhis.” • Develop an action plan, set deadlines,
say that
Avoid self-critical writing down
thinking such your goals strongly
as “I’m and act. Divide each goal into logical, pro-
really nervous increases
about thisyourphone likelihood
call.” Avoidof achieving gressive steps. Set deadlines and priorities
Real World Scenario 1-1 them. Written goals increase your sense for completing each step. Complete the
Jamie is finish- uncommittedReal-World
languageScenarios
such as “I’ll try.”
of commitment, clarify the steps and tasks steps on time.
ing her associate’s degree and has a part-time Plan to do it.
you need to take, and help you remember
job. As she starts to look for a full-time job, Each chapter
Positive thinking includes
actually causesone or two real-
changes • Record your progress. It may seem sim-
she realizes that her desk is very disorganized. important details. Use short, specific state- plistic, but a long series of check marks on a
in the brain world scenarios
thatments
boost your
that you that
ability give
can aim insights
to perform
for into
(for example,
She missed paying a bill for her apartment list can motivate you by providing a sense
and to project enthusiasm,
how“Turn
chapter energy,
concepts
in my college compe-
work in
application by real-
August
and finally found it buried under some import- of accomplishment. Don’t get discouraged
tence, and confidence—qualities
1”). situations
Avoid vagueand that
goal pose com- such as “I
statements
ant class notes she thought she’d lost. (The world
panies look forwill
when they hire and promote
thoughtful if you miss an occasional short-term goal—
business cards she’d been looking for since earn more money this year.” To help stay focused on your long-term goal. Use
the career fair two weeks ago were also in the employees.questions
A positive that
you clarify can statements,
attitude
vague be great for
is positively askkicking
yourself an app to help you, such as GoalsOnTrack,
pile of paper.) Keeping up with follow-up phone infectious! off questions
class or group discussions
that define in order
when, where, why, Toodledo, Coach.me, and Any.do. Search
calls for her job search, juggling her class and to personalize the learning.
Positive Visualization
and how such as “How much money do I online for the latest tools.
work schedule, and taking care of her day-to- need to pay my current bills?” and “What
is purposely • Reward yourself. Rewards are motiva-
day needs is harder than she thought it would
Positive visualization
is something I wouldforming
like to use extra
a mental picture of your tors. Do something nice for yourself as you
be. She knows she needs a system to stay on money for?” successful perfor-
mance and recalling the image frequently. progress toward achieving your goals.
top of everything. • Define the purpose and benefit of your
The act of visualizing • Evaluate your goals and adjust as nec-
What suggestions do you have for Jamie as goals. Linkthe
yoursuccessful per- practical,
goals to a realistic,
formance of aand skill or anpurpose
activity inbenefits
detail you. Then essary. Evaluate your progress toward
she organizes her desk? specific that
increases learning achieving your goals (see above for a list
addand skillgoal—something
a stretch development. you want and
of mobile apps that can help). Experiment
that could become a reality if you challenge
with new methods if you’re not getting
xvii
10 Pa rt 1 Prepare for the Journey
Your Career Network: Who’s in Your Network? Your Career Network

Between 70% and 85% of jobs are identified through the job seeker’s network. So this is a
good time to take a look at your network. Networking specialist Lynne Waymon of Contacts
New to this edition: Because
Counts, LLC, says that we all have four networks: networking is so critical to finding the
• Work Net: people you currently work with. Consider who you know at a paid or volunteer right job as part of a career journey,
job or from your school project teams and classes.
• Org Net: people you know who are part of bigger organizations that you belong to. Consider
a new feature on how to network is
the company you work for, the school you attend, a religious organization, or sports team included. So many people talk about
you are on. You already have one thing in common—your org—and that gives you a good
start at a networking connection.
networking, but few know how to
• Industry Net: People who are in your industry. If this list is short, join a professional or do it well. And many students feel
industry organization and start building your Industry Network! For example, those in uncomfortable when trying to network
the nursing profession can join the American Nurses Association. Try to get a LinkedIn
connection. face-to-face with people they don’t
• Life Net: Your friends and family. They may be friends on your favorite social media plat- know. The new advice in these sections
form, or your neighbors, or your family members’ friends. will help overcome these barriers, for
Make a list of the people in your four networks. Career Action Worksheet 6-1 provides a students of all ages and experience
template to help you create your networking lists. During your Job Search Journey, add to
this list. Keep contact information current so that you can reach out to these people. Each levels.
step of your Job Search Journey can benefit by reaching out to one or more of these four
networks.
Source: Make Your Contacts Count: Networking Know-How for Business and Career Success,” 2 nd edition, 2007, by Anne Barber and
Lynne Waymon, publisher AMACOM, a division of American Management Association
• Invest in a flash drive and back up your • Back up your files regularly.
digital files regularly. (Password-protect • Use password protection to protect your per-
End-of-Chapter
the flash drive.)
Contentsonal information and avoid identity theft.
• Make sure your Career Builder Files are Once you start applying for jobs and going
secure and confidential. Don’t share your to interviews, things can move quickly. Orga-
passwords with anyone. If you own a nize your Career Builder Files so that you
computer, keep your virus protection pro- can manage it easily every day. Your email
gram up to date. Don’t walk away from a might offer a good option for managing
computer
16 you use in a public
Par t 1 Prepare for the Journey place, such some of your job search information, such
as your school’s computer lab. Be espe- as recording people’s contact information,
Chapter
cially cautious about Checklist
visiting questionable tracking which version of your customized
websites that could expose your files to
Check off each item you can do. Reread sections in thisjobchapte
application you sent to each potential
r to help you
computer viruses (such as earn-big-bucks-
Chapter Checklists
complete the checklist.
employer (see Part 3), employer responses,
by-working-at-home
Name and explainsites).
the phase that best describes where I am today in my Job Search
interview details, follow-up requirements,
Journey. Name and describe the next job search phase. 1
Plan and organize my job search by collecting and organizing my records and choosing These checklists of questions help students
a method to keep track of communications. 2
Describe my plan for further developing and maintaining a good attitude during my
confirm that they have achieved the major
Job Search Journey. 3
goals from each chapter’s action steps.
Put my long-term and short-term goals in writing, with concrete steps to achieve each
goal. 3 These checklists are keyed to the chapter
Describe a few tips to help me manage my time even better during my Job Search
Journey. 3 outcomes. Students are encouraged to
Practice proactive skills that demonstrate a positive attitude and a focus on solving
problems. 3
review a section if they struggle to answer a
Chapter Checklist question.
Critical thinking Questions
1.
2.
What is the value of knowing about the phases and steps for a job search? 1
Why is it important to organize your records for your job search? 2
Critical Thinking Questions
3. How will your Career Builder Files help you succeed in your Job Search Journey? What
tools will you use? How will you get started? 2 Critical Thinking Questions encourage stu-
4. What effects do positive and negative thoughts, images, and self-talk have on
performance? 3
dents to reflect on each chapter’s learning
5. How would you rate your ability to set goals, manage your time, and be proactive? outcomes, and how the students will use
Would you rate your skills as excellent, good, or needing improvement? What specific
actions can you take to stay strong or improve these skills? 3 those outcomes in the Job Search Journey.
trial run
Get Off to a Good Start 3
The beginning of your job search is a good time to evaluate some of the skills and attitudes
Trial Run
that will help you have a successful journey. Read these statements and rate yourself using
the following scale: Interactive and role-play activities are pro-
vided in Trial Run at the end of each chap-
ter. These provide opportunities to practice
desired outcomes of the chapter. Each activ-
ity requires peer or self-evaluation.
xviii
Ch a P t e r 1 The Job Search Journey 27
Career Action Worksheets

c CA R E E R AC T I O N WO R K S H E E T
More than 50 Career Action Worksheets 1-3 Proactive Success Action Plan 3
help students apply chapter content Take this time to set goals that inspire and excite you for your Job Search Journey.
and advice to their own unique situa- My job search goal:
tions. Extremely flexible, the worksheets
can
6 be usedPaindividually or in groups, in
r t 1 Prepare for the Journey
class or as homework.
Why is this goal important to me? What will happen if I don’t achieve this goal?
Students create personal documents
that can be used as they search for
jobs, Getting
now and in the Started
future. Guided
assessments prompt students to con-
You are about to begin a new job search. The • Form a team or network of people who will
sider a good career fit beyond matching
goal of your job search is to: be aSteps I will take to achieve this goal:
positive part of your work life.
skills and qualifications, to include their Action Steps Date
preferences,
• Identify personal traits,alifestyle,
or confirm career field that fits Start 1.now to gather
Schedule tools that
time to assemble will Builder
my Career help Files.
you
personal withgoals, and preferred
your skills work
and interests. discover2. your job target for a career that will
style. All this is clearly aimed at helping be exciting to pursue and that will play to your
• Find a fulfilling job in your career field that
students find jobs that are a good fit for strengths.
3. If you are already experienced with
will use your talents.
them and their desired career path. the Job Search Journey, review Chapter 13
• Seek out employers who will value your work first to4.understand options to grow your career
Self-assessment tools built into the
and pay you for it. further.
worksheets enable readers to easily
5.
evaluate their progress on their Job
Search Journey. Students are instructed
within the chapter when they should What two or three people from my Career Network can provide support during this
complete each worksheet; the work-
PhaSe 1: Prepare for the Journey. A little
journey?
PhaSe 5: Connect, Accept, and Succeed.
sheets themselves are located at the
prep work understanding your goals Follow up with potential employers after
end of each chapter.
makes for a smoother journey, whether your interviews to ensure they continue to
you have already chosen your job target see you as a possible employee. Evaluate job
or are still exploring. Get organized, assess offers and decide to accept the job or continue
your strengths and workplace preferences, to look for a better job fit. Finally, when you
explore the breadth of jobs in your career accept a job in your career field, be prepared
field, and create your first marketing tools in to shine as you adjust to your new job and
this phase. grow in your career.
PhaSe 2: Create Your Resume. Your resume
Career
is theAction
imageWorksheet
of you that potential employers
Callout Boxes
will see. Planning and crafting this document CA R E E R AC T I O N
takesaredeep thought and careful work sosug-
that Complete Worksheet 1-1
Boxes placed strategically within the text to Your Job Search Journey, page 19
you
gest atcan
whatmarket yourself
point the effectively.
reader can jump to an activity.
PhaSe
This 3: Apply
encourages studentfor a fewNetwork
Jobs.
to do activities atand
a
research
time to find
rather than job opportunities
be overloaded and at
with activities open-
the
ings through Warm Introductions, Career
end. OrGAnIze yOUr TCO
Network Meetings, and Cold Leads. Apply
OU
JOB seArCh 2
E
for jobs using your master resume to create

Supplemental Materials Now is the time to create systems to organize
a picture for potential employers that shows
how you can fit into their workplace. the information you need on your Job Search
PhaSe 4: Shine at Interviews. Use strate- Journey. Gathering this information now and
For Instructors
gies to get interviews, prepare and practice making it easy to access quickly will help you
for different types of interviews and inter- be ready to write your resume and job appli-
Instructor Companion
view questions, Site notes cations as well as meet with people who can
and write thank-you
that will help potential employers remember help you in your job search and, later, with
Everything you need for your course inpotential
you. Be ready for pre-employment tests and
one place! This collection of book-specific lecture and
employers. Think of it as packing
class toolsinterviews.
follow-up is available online via www.cengage.com.
your suitcase for aAccess
trip. and download Microsoft® Power-
Point lecture slides, the Instructor Guide, course management forms, and more.
xix
Instructor Guide. Expansive yet focused, the powerful Instructor Guide helps busy instructors
create a cohesive learning experience for students.
For Students
Student Companion Site
Visit www.cengage.com to access useful web links and an e xplanation of common workplace
terms.
The authors are grateful to the people who shared their real-life stories for the profiles. Thank
you to Gina Arens, Molly Cramer, Leslie Kirkland, Lisa Mark, Dedra Perlmutte, Jenn Pirino,
Nichole Sims, (Jacob) Eli Thomas, Edwin Torres, Allen Zink.
The authors would like to thank several people. First and foremost, thank you to Vern
Schellenger (Principal Consultant, Contacts Count) for his insights, review, and advice on
the networking components added to this edition. Thank you to Mara Vuillaume (Learning
Designer, Cengage Learning), who assured that all the content is clearly connected with the
learning objectives for each chapter. Thank you to Doug Bergman (Manager Recruitment, Lee
Health), for spending several hours demonstrating the hiring-side of the online recruitment
process.
Finally, thank you to Anastasia Bandemir, Brad Wolfenden II, and (Jacob) Eli Thomas for pro-
viding additional insights into our target readers’ experiences both during the job hunt and as
they read and use this textbook.
xx
About the Authors
Lisa M.D. Owens
Ms. Owens is a learning expert who approaches learning programs in a
systemic fashion, applying current best practices emerging from recent
neuroscience findings. Following a decade in the engineering field design-
ing chemical plants, recruiting young women engineers, and doing con-
sumer and market research, Lisa shifted into a role as a full-time corporate
training manager at Procter & Gamble. In this position, she created P&G’s
first online global training programs, including a new hire web-based
training in 1998 called Experience the Journey. She has also worked on
training for P&G interviewers. In 2000, partnering with a P&G recruit-
ing leader, she created the first online internal job posting system for over
80,000 employees and their managers at over 200 sites around the world.
Following retirement after 30+ years with P&G, Lisa founded Training
Design Strategies LLC (TDS) in 2012 and continues doing what she does
best: working with the doers and the movers of the world to help them
achieve their goals by using powerful training and training strategies.
Beyond her current work with clients, she was on the advisory board for
Ohio University’s instructional design certificate program, GC-ASTD’s
Executive Advisory Board, and CorpU’s Leaders-as-Teachers Executive
Council. Her publications include Designing for Modern Learning: Beyond
ADDIE and SAM (2020, ATD Press, coauthor), Leaders as Teachers Action
Guide (2014, ATD Press, coauthor), and Lo start-up di una Corporate Univer-
sity (Italian). She has contributed to several books in the series on Active
Training by Mel Silberman and Elaine Beich.
Crystal Kadakia
Crystal is a two-time TEDx speaker, organizational consultant, and
best-selling author, known for transforming the toughest workplace
changes into exciting possibilities for our digital world. As a consultant,
she brings organizations into the digital age, reimagining people strategies
with clients in areas such as career development, learning culture, inclu-
sion, leadership development, and employee engagement. Past clients
include General Mills, Southern Company, Monster.com, Sierra Club, and
other organizations.
Her academic background includes a bachelor ’s degree in chemical
engineering and a master’s in organization development. After six years
working for Procter & Gamble, she began her consulting firm where she
has tackled transforming the status quo and bridging gaps between people
xxi
in the workplace. For example, through her best-selling book, The Mil-
lennial Myth: Transforming Misunderstanding into Workplace Breakthroughs
(B errett-Koehler, 2017), and keynotes, Crystal has changed the story
around the generation gap for thousands over the past decade. Along with
supporting clients, her next project is a deep study of living and leading
in the digital age, including practices that help create connection, emerge
from burnout, and balance the role of technology in our day to day lives.
Crystal dug deep into what today’s employees need to perform, to learn,
and to develop on the job. Together with Lisa MD Owens, they mapped
out a new instructional design model for today’s workplace and share
their learning and experience in the book, Designing for Modern Learning:
Beyond ADDIE and SAM (2020 ATD Press, coauthor).
Crystal is honored to be a Power 30 Under 30, CLO Learning in Practice,
and ATD One to Watch award recipient. Originally from Austin, Texas, she
is now based in Atlanta, Georgia, with her husband Jeremy, where they
love immersing in nature and cultural experiences.
Lauri Harwood
Lauri Harwood is an instructor at the Farmer School of Business at Miami
University in Cincinnati. She has been a consulting editor and textbook author
for Cengage Learning since 1993. She was a professional writer, instructional
designer, and project manager as the former owner of Vandalay Group Inc.
and, prior to that, for The Oxford Associates. Lauri has a bachelor of arts
degree in English literature from the University of Cincinnati, and a master’s
degree from Miami University in technical and scientific communication.
Dedication
To my sister, Rhoda, whose reentry into the workplace has been a model of career
development. And to my late daughter-in-law, Becky, whose career helped her live
a fuller life.
—Lisa M.D. Owens
To my sister, Sheryl, whose persistence at excelling in her career serves as a good

role model for many. To my mother, Rashesha, whose ability to grow a success-
ful career while overcoming her diverse background and facing many challenges
inspires me. To my father, Shailesh, whose astronomical aspirations and persever-
ance to follow his meaningful passions guides me.
—Crystal Kadakia
xxii
PHASE 1:
PREPARE FOR THE JOURNEY
PART
1 Prepare for the Journey
PART 1 Your job search is like a journey, and each journey begins with one step out the
front door and into the world. Successful job searches tend to have five phases. The first
phase, “Prepare for the Journey,” begins with organizing for what’s ahead, assessing
yourself to market yourself more effectively, and visualizing yourself as a successful
employee in the workplace.
C HA PTER 1 The Job Search Journey

C HA PTER 2 Know Yourself to Market Yourself
C HA PTER 3 Picture Yourself in the Workplace
ADVICE FROM THE EXPERT

With over 20 years of experience in coaching and developing others, Allen Zink has
invaluable advice for those starting and growing on their career journey. “The most
important aspect of finding a best fit career is to really, truly know yourself. Being honest
with yourself regarding who you are, what drives you, and what your purpose is, are
critical elements to truly being happy in a career.” To understand your strengths and
determine your career goals, Allen suggests, “take a little reflection time” and “think
Allen Zink about a time when you were operating at your best and consider where you were, who
you were working with, what you were doing, and how you were feeling.” During that
Vice President Senior
reflection time, define your strengths and goals based on discovering “the sweet spot of
Development Consul-
tant, Fifth Third Bank things you not only do well, but are passionate about.”
Then connect these strengths with a company’s need or role. Find a best fit company by
considering if “the company’s culture, values, and business proposition” align with your values. Also
consider “growth opportunities and ways to further develop your skills and capabilities.”
When it is time to find the job, Allen says that “networking plays a huge role in the job search!” It’s
important to have identified your personal brand, the words or statement that describes “how others
perceive you or would describe you.” Allen suggests asking yourself, “What do I want to be known
for? If I could only use one word to describe me, what would that word be?” When you know what you
want and who you are, you can “maximize your network” by “giving your contacts something to work
with and ultimately to be able to act on.” Even though “your contacts typically really want to help you,”
without clarity, you may not be using your network well. “Always remain positive when interacting
with your contacts. Circle back to your contacts periodically and share your progress, as they may con-
tinue to have suggestions for you.”
Keep positive during the job search by “planning networking meetings with people you are very
comfortable with each week to help balance out the more difficult and energy draining meetings with
others.” It’s also important to “celebrate the wins and debrief the losses from an objective point of view.”
Lastly, stay energized during your job search by “mixing in some activities that you enjoy and finding
Courtesy of Lifetouch Portrait Studios
other people who are currently looking for a new role. It will be comforting to know that your feelings
and emotions are normal!”
PLAN for Success
Success is more likely when you have a written plan. Use the online template
Plan for Success to create your own written plan for successfully completing Part 1,
Chapters 1–3.
“All you need is the plan, the roadmap, and the courage to press on to your
destination”
—Earl Nightingale
STORIES FROM THE JOB SEARCH

Edwin is passionate about his new role as a registered nurse (RN). Initially, he just
wanted a job to pay the bills, but during his first job at a hospital as patient transporter,
he discovered his passion: medicine and helping people. Over the course of several
years, Edwin continued his education to gain better roles in medicine.
Edwin wanted to be an RN. The barriers: money, time, and the fact that no one in his
family had ever gone to college. Edwin’s dad helped; he used his network. His chiro-
practor contact agreed to hire Edwin as a massage therapist if he would get certified. EDWIN TORRES
Edwin completed the one-year program in six months while continuing work as a Registered Nurse,
patient transporter. When Edwin started the massage therapist job, he also enrolled in a Surgical Progressive
nursing school. While on the new job, Edwin noticed some practices that felt unethical. Care Unit
He was asked to leave. He was happier at a different chiropractic office, until state licens-
ing laws changed and caused his role to be eliminated. To pay nursing school bills, he took a job with a
less respected organization; but at least it came with flexible hours and benefits. These jobs helped him
hone a valuable skill: how to make vulnerable people feel comfortable.
The school of nursing was tough. This first cohort of 40 students quickly dwindled to 5. A new cohort
of 15 was formed. To get through classes, clinicals, study, and exams, Edwin says these 15 people prac-
tically lived together. He achieved his degree! Next, he would have to take the Nursing Boards exam.
Meanwhile, life had intervened. Edwin met the love of his life, got married, bought a house, and got a dog.
Then one day, he got the phone call from his mother: something was wrong with his dad. Edwin rushed to his
parents’ house, and there his training kicked in. He got his dad to the emergency room and quickly realized
from the EKG that his dad had a massive heart attack. Doctors confirmed it. Through months of hospitaliza-
tion, Edwin stayed at his dad’s side. The background noise and commotion of the hospital actually helped
him study. He was immersed in the medical environment and meeting others with similar interests. He had
thought he wanted a role in surgery, but a nurse in the Surgical Progressive Care Unit (SPCU) convinced him
to switch his focus. “Come see me when you pass your Boards. I’d like you on my team,” she said.
There was a two-year gap before Edwin passed his Nursing Boards. He wanted that SPCU job at the
hospital where his dad was so well cared for. Edwin prepared his resume, applied online, and created a
cover letter, which explained upfront why there as such a gap. When he walked into the interview, his
interviewer was the recently promoted nurse who had said, “I want you on my team.” He got the job.
Courtesy of Edwin Torres
When asked later what he saw as next in his career, Edwin said, “I’m a medical geek now. I’ve just
discovered a YouTube about virtual reality to reduce opioid use. My study just got funded! My career
has become my vocation.” Edwin’s advice to others: “Don’t let situations stop you from achieving what
you want. No matter how long it takes, go for that goal—that dream goal.” He says, “My career has
been a journey that continues. Each of us can make a difference if we follow our passions and interests.”
CHAPTER
The Job Search
1 Journey
OVE RVIE W
Finding a job that is a good fit for your career is easier if you take it one step at a time. This chapter introduces
you to the phases of the Job Search Journey, helps you get organized to succeed, and provides tips and advice
for developing the right attitude for success.
OU T COM E S CA RE E R AC TI O N WO RK SH E E T S
1 Describe the phases of the Job Search Journey, 1-1: Your Job Search Journey, page 19
page 5 1-2: Organize and Start Your Career Builder Files,
2 Get organized by setting up Career Builder Files, page 21
page 6 1-3: Proactive Success Action Plan, page 27
3 Make a plan for developing and keeping a good
attitude for success, page 11
WHERE ARE YOU ON THE JOURNEY?

PHASE 1: Prepare for the Journey PHASE 1 Prepare for the Journey
Step 1, The Job Search Journey
• Picture Yourself in the Workplace You are in Phase 1, Prepare for the
Journey, at Step 1, The Job Search
PHASE 2: Create Your Resume Journey. Your goal in this chapter is
• Plan Your Resume to get an overview of the entire pro-
• Write Your Resume cess and begin to get organized for
your journey.


• Know the Interview Essentials You are your own boss
while you look for a job.
Hold yourself accountable
PHASE 5: Connect, Accept, and Succeed and report to work every
day.
C hapter 1 The Job Search Journey 5
THE FIVE PHASES OF THE tco

life not only for your first job but also for your
entire career. Career paths are rarely straight-
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JOB SEARCH JOURNEY 1
e
forward. Instead, your career path will evolve
Finding a job that meets your needs and uses as you, and your situation, evolve: your inter-
your talents and skills is a journey. Like most ests and passions, your skills and experience,
journeys, it starts with YOU deciding to make the economy, and your situation in life.
the journey, planning for it, doing it, and You likely have an idea about your current
finally reaching your destination, with lots job target—the job you want to land. As you
of good stories to tell. Get ready for an excit- search for open job positions, you will com-
ing journey into your future as you search for pare them to your job target to find a close
your first or next job in your career field. match. This match is a best fit job.
Your job search can be an exciting journey So whether this is your first job search, a con-
because: tinuation of your career journey, or the start of a
• There are more options than you might new career path, you owe it to yourself to get it
realize. right. No one will care more about your career
than you do. If you are starting a new path in an
• The journey itself will lead you to know
existing career, review Chapter 13 to see options
yourself even more.
to grow your career in new ways. Use this
• The journey can lead to a job that will be a textbook and this class to succeed in your Job
major part of your life, affecting how much Search Journey—and make your career happen.
you are paid, how much time you spend The Job Search Journey (Figure 1-1) has
working, and how much you enjoy your five phases. The five parts of this book cor-
time on the job. respond to these phases. In each part, you’ll
Exploring career fields and job opportuni- find advice and activities to help you succeed
ties will be an important part of your work in that phase.
Figure 1-1 The Job Search Journey
PHASE 1: Prepare for the Journey These are the phases and steps of
a typical job search. The book is
divided into five parts to match
• Picture Yourself in the Workplace
these phases, with chapters to
PHASE 2: Create Your Resume address each step. Each chap-
• Plan Your Resume ter starts with this Job Search
• Write Your Resume Journey Map as an indicator of
what phase and step you will
PHASE 3: Apply for Jobs cover in that chapter as you
proceed on your journey.


6 PA R T 1 Prepare for the Journey
Getting Started
You are about to begin a new job search. The • Form a team or network of people who will
goal of your job search is to: be a positive part of your work life.
• Identify or confirm a career field that fits Start now to gather tools that will help you
with your skills and interests. discover your job target for a career that will
be exciting to pursue and that will play to your
• Find a fulfilling job in your career field that
strengths. If you are already experienced with
will use your talents.
the Job Search Journey, review Chapter 13
• Seek out employers who will value your work first to understand options to grow your career
and pay you for it. further.
PHASE 1: Prepare for the Journey. A l ittle PHASE 5: Connect, Accept, and Succeed.
prep work understanding your goals Follow up with potential employers after
makes for a smoother journey, whether your interviews to ensure they continue to
you have already chosen your job target see you as a possible employee. Evaluate job
or are still exploring. Get organized, assess offers and decide to accept the job or continue
your strengths and workplace preferences, to look for a better job fit. Finally, when you
explore the breadth of jobs in your career accept a job in your career field, be prepared
field, and create your first marketing tools in to shine as you adjust to your new job and
this phase. grow in your career.
PHASE 2: Create Your Resume. Your resume
is the image of you that potential employers
will see. Planning and crafting this document uu
CA R E E R AC T I O N
takes deep thought and careful work so that Complete Worksheet 1-1
you can market yourself effectively. Your Job Search Journey, page 19
PHASE 3: Apply for Jobs. Network and

research to find job opportunities and open-
ings through Warm Introductions, Career ORGANIZE YOUR tco
Network Meetings, and Cold Leads. Apply
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JOB SEARCH 2
e
for jobs using your master resume to create

a picture for potential employers that shows Now is the time to create systems to organize
how you can fit into their workplace. the information you need on your Job Search
PHASE 4: Shine at Interviews. Use strate- Journey. Gathering this information now and
gies to get interviews, prepare and practice making it easy to access quickly will help you
for different types of interviews and inter- be ready to write your resume and job appli-
view questions, and write thank-you notes cations as well as meet with people who can
that will help potential employers remember help you in your job search and, later, with
you. Be ready for pre-employment tests and potential employers. Think of it as packing
follow-up interviews. your suitcase for a trip.
What’s the Difference Between a Job and a Career?

A job involves performing a designated set or management job. This series of jobs makes
of responsibilities and duties for a specific up her career. Leon works as a security guard
employer. (his job) while he studies criminal justice (his
major). Although there are many ways he could
A career encompasses a series of jobs in the
use his criminal justice degree, his career
same occupation or profession, either with
goal is to become a federal air marshal or K9
the same company or with different compa-
officer.
nies. (Career, occupation, and profession mean
the same thing.) You can read more about the differences
between a job and a career, and what these
Your career is your life’s work. Your major in
differences can mean during your working life,
school enables you to follow many different
in Chapter 13.
career paths, each with a wide variety of job
opportunities. For example, Sandra is studying
Dmitry Kalinovsky/Shutterstock.com.
to become a registered pediatric nurse. She
currently works as a licensed practical nurse
in a nursing home (her job) and is pursuing a
nursing career. Later, she could choose to train
fellow nurses or work in a more administrative
Career Builder Files is the name for all the your master resume, customized resumes
records you assemble and organize for your job you have sent to potential employers, job
search. These files have three sections, which are applications, samples of your work, cover
described below. See Figure 1-2 for examples. letters, and thank-you notes.
• About Me: This section contains a collec- The Career Action Worksheets at the end of
tion of records, awards, information about each chapter will help you gather the informa-
you, your thoughts about jobs and your tion you will need on your Job Search Journey.
career, and drafts of your Personal Brand At the end of each Career Action Worksheet
Statement. is a reminder to add your work to one of the
• About Jobs: Use this section to track job three sections of your Career Builder Files.
leads, contact information for people you As you pull together your Career Builder
talk to, your research about career fields Files, both the items recommended here and
and job listings, and your draft job applica- others that you think are helpful, think about
tions and resumes. what these documents say about you. What
• Master Career Portfolio: In this section, picture do they paint? Where will you best fit
collect documents you will share with oth- into the workplace as you seek your next job
ers, especially during interviews, such as as part of your career?
Figure 1-2 Creating Your Career Builder Files
Here are examples of what you might add to your Career Builder Files so that all of your Job Search Journey
documents are in one place and easy to find for this part of your career journey. In some cases, you will
keep only copies of these documents in your files.
About Me
Records of completion
• Your diploma(s) or degree(s)
• Your transcripts
• Licenses, such as for forklift operation, real estate, or cosmetology
Documentation of Performance
• Performance reviews from past employers or internship managers
• Awards, such as for perfect attendance on the job and in school, academic accomplishments, employee
of the month, participation in academic or career-related fairs or competitions
• Letters of recommendation or commendation
• Notes of thanks or praise for previous work and contributions
Samples of Your Work
• Your work, captured as drawings, photographs, website, or video
• Writing samples for dramatic writing, technical writing, or general business writing
Legal or Government Records
• Proof of identity such as a copy of your social security card, birth certificate, passport, visas, and/or
immigration forms such as green card or work permit
• Military records such as your discharge papers or military service awards
Personal Assessments
• Career Action Worksheets about you, from this textbook
• Results of recognized self-assessments such as the Myers Briggs Type Indicator or the O*Net Interest
profiler at “My Next Move”
Experiences
• Volunteer work
• Community and school projects
• List of jobs you have held, including your job titles
• Trips you have made that have broadened your life experience
• Notes from Career Network Meetings
Your Personal Brand (see Chapter 2)
• Your contact (or business) card
• Your Personal Brand Statement
• Your 30-Second Commercials
About Jobs
People, Their Contact Information, Title, and a History of Your Interactions
• People in your Career Network, including Warm Introductions (see Chapter 6)
• Recruiters and Career fair contacts
• Private employment agency contacts
• Potential employers, human resource contacts, hiring managers
• People who might provide a good recommendation or reference
• Mentors and advisors
• Professional, trade, and industry organizations
Sources of Job Listings

• Websites that list jobs you can apply for, including your username and password
• Location of bulletin boards you can check for jobs
• Publications that provide want ads
• Names and addresses of job and career centers
• Hidden job possibilities, insider tips, and jobs suggested by your network or research
Jobs You Want to Apply for
• List of jobs that are of interest, and their location or source
• List of companies you would like to pursue
• Status of your job application process
• Job descriptions of those positions you will or have applied for
Job Application Documents
• Draft resume (see Chapters 4 and 5)
• Draft job applications and master application data sheet (see Chapter 7)
• Cover letter and customized drafts (see Chapter 7)
• Career Action Worksheets about jobs (at the end of chapters in this textbook)
Master Career Portfolio
Job Application Package (for each company and job that you apply to)
• Resume (all formats, see Chapters 4 and 5)
• Cover letter (see Chapter 7)
• Job application (see Chapter 7)
Recommendations and References (see Chapter 7)
Your 30-Second Commercials (see Chapter 2)
LinkedIn® Profile (a copy of it or your LinkedIn URL and name)
Select Samples of Your Work
Set Up Your Career Builder Files and neat (no dog hair or coffee stains) and
There are many parts and items to keep track invest in sheet protectors for certificates and
of on your job search, so take the time to other important documents that exist only on
set up good systems to organize, store, and paper. Back up these documents so you don’t
track the information you will need. When lose them by taking a photo or scanning
you need to act quickly, you’ll be glad you them and uploading to a cloud storage site
can find the documents you need to print or such as Microsoft OneDrive, Apple iCloud,
photocopy. Dropbox, or Google Drive. These sites allow
How you organize your Career Builder you to store and organize files online.
Files will depend on the current format of Whichever website, software, or app you
these documents and the way you typically use to organize your documents, be sure to
access the Internet. Choose a system that you do these things:
are comfortable using and that is secure and • Organize the documents into folders.
available to you at any time. • Use descriptive folder names and obvious
Some of the documents already exist, or are file names. Consider creating an index that
best stored, on paper. Keep these items in an will make it easy to find files and informa-
accordion folder with tabs. Keep pages clean tion, especially for hardcopy files.
Your Career Network: Who’s in Your Network?
Between 70% and 85% of jobs are identified through the job seeker’s network. So this is a
good time to take a look at your network. Networking specialist Lynne Waymon of Contacts
Counts, LLC, says that we all have four networks:
• Work Net: people you currently work with. Consider who you know at a paid or volunteer
job or from your school project teams and classes.
• Org Net: people you know who are part of bigger organizations that you belong to. C
onsider
the company you work for, the school you attend, a religious organization, or sports team
you are on. You already have one thing in common—your org—and that gives you a good
start at a networking connection.
• Industry Net: People who are in your industry. If this list is short, join a professional or
industry organization and start building your Industry Network! For example, those in
the nursing profession can join the American Nurses Association. Try to get a LinkedIn
connection.
• Life Net: Your friends and family. They may be friends on your favorite social media plat-
form, or your neighbors, or your family members’ friends.
Make a list of the people in your four networks. Career Action Worksheet 6-1 provides a
template to help you create your networking lists. During your Job Search Journey, add to
this list. Keep contact information current so that you can reach out to these people. Each
step of your Job Search Journey can benefit by reaching out to one or more of these four
networks.
Source: Make Your Contacts Count: Networking Know-How for Business and Career Success,” 2nd edition, 2007, by Anne Barber and
Lynne Waymon, publisher AMACOM, a division of American Management Association
• Invest in a flash drive and back up your • Back up your files regularly.
digital files regularly. (Password-protect • Use password protection to protect your per-
the flash drive.) sonal information and avoid identity theft.
• Make sure your Career Builder Files are Once you start applying for jobs and going
secure and confidential. Don’t share your to interviews, things can move quickly. Orga-
passwords with anyone. If you own a nize your Career Builder Files so that you
computer, keep your virus protection pro- can manage it easily every day. Your email
gram up to date. Don’t walk away from a might offer a good option for managing
computer you use in a public place, such some of your job search information, such
as your school’s computer lab. Be espe- as recording people’s contact information,
cially cautious about visiting questionable tracking which version of your customized
websites that could expose your files to job application you sent to each potential
computer viruses (such as earn-big-bucks- employer (see Part 3), employer responses,
by-working-at-home sites). interview details, follow-up requirements,
and communications. You can even take DEVELOP A tco

notes about your phone conversations and
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SUCCESSFUL ATTITUDE 3
e
thoughts about a job and then send these
notes to yourself in an email. Be sure to write A Job Search Journey is hard work, and there
a descriptive subject line for every email so will be lots of bumps in the road along the
that you can find it again. way. A positive outlook and positive behav-
If your email account is cluttered, or if your iors can help you stay focused so that you
email address is not professional, consider can effectively market yourself to potential
opening a new account for your job search employers.
and career interactions. Be sure to:
• Use a professional name for your account Maintain a Positive Outlook
(for example, nadia.basara@gmail.com, not Research has shown that a positive out-
sk8trgrl@gmail.com). look can have a powerful effect on personal
performance, confidence, and even health.
• Use labels or folders to sort the messages.
Follow the tips below to stay positive during
Think through your organization system.
your Job Search Journey.
For example, you might sort by company
name or by month of your job search. Positive Thinking and Behavior
• Record your username and password in a Positive thinking is making a conscious
secure place (not in an email). effort to be optimistic and to anticipate pos-
itive outcomes. Positive behavior is pur-
• Check this account every day!
posely acting with energy and enthusiasm.
When you think and behave positively, you
uu
CA R E E R AC T I O N guide your mind toward your goals and gen-
Complete Worksheet 1-2 erate matching mental and physical energy.
Organize and Start Your Career Builder Files, Use positive self-talk; for example, “I did a
page 21 good job on that report” or “I can do this.”
Avoid self-critical thinking such as “I’m
really nervous about this phone call.” Avoid
Real World Scenario 1-1 Jamie is finish- uncommitted language such as “I’ll try.”
ing her associate’s degree and has a part-time Plan to do it.
job. As she starts to look for a full-time job, Positive thinking actually causes changes
she realizes that her desk is very disorganized. in the brain that boost your ability to perform
She missed paying a bill for her apartment and to project enthusiasm, energy, compe-
and finally found it buried under some import-
tence, and confidence—qualities that com-
ant class notes she thought she’d lost. (The
panies look for when they hire and promote
business cards she’d been looking for since
the career fair two weeks ago were also in the employees. A positive attitude is positively
pile of paper.) Keeping up with follow-up phone infectious!
calls for her job search, juggling her class and Positive Visualization
work schedule, and taking care of her day-to- Positive visualization is purposely forming
day needs is harder than she thought it would
a mental picture of your successful perfor-
be. She knows she needs a system to stay on
mance and recalling the image frequently.
top of everything.
The act of visualizing the successful per-
What suggestions do you have for Jamie as
formance of a skill or an activity in detail
she organizes her desk?
increases learning and skill development.
MAKE IT A HABIT
Start with a Positive Attitude
Your Job Search Journey will be an exciting and • I have the power to succeed. (End your pep talk
challenging time. You will be managing new tasks on by repeating the first sentence—it says it all.)
top of an already busy schedule, while at the same Don’t be shy about starting your day with a pep talk.
time feeling the thrill of taking power into your own Add your own sentences and repeat them to yourself
hands for your future. Every day, make it a habit to throughout the day. Forming this habit will help you
reaffirm feelings of excitement and confidence as during challenging times throughout life.
you move forward on this journey. Post your favorite
Keep it fun. Try a habit-forming mobile app or website,
affirmations in places where you will see them often.
such as MindSet, Way of Life, Done, Strides, and
Here are a few affirmations to get you started:
Habitify. Search online for the latest mobile apps.
• I have the power to succeed.
• I will create happiness and success.
• I can make my own choices and decisions.
• I can choose to make changes in every area of
my life.
• I am satisfied that I have done my best.
hfng/Shutterstock.com.
• I have a plan for the future, and my plan is open

to change.
• I will not give up on myself.
To strengthen your performance, practice Doing what you love is a constantly changing
visualizing yourself achieving your career journey that will last a lifetime.
goals with confidence and ease.
Strong Self-Esteem Set Goals for Your Job Search
Projecting confidence requires healthy Companies stay in business by setting and
self-esteem, a belief in your abilities and achieving goals (for example, increased
your worth. It is easier to project a confident, sales, new product development, and lower
competent image when you feel good about production costs). Successful job seekers also
yourself. set goals and work to achieve them. Follow
To build and maintain your self-esteem, these steps to focus your efforts on achieving
surround yourself with a positive environ- your goals.
ment (positive people, activities, hobbies, • Set long-term and short-term goals. More
reading, and entertainment). ambitious goals such as earning your col-
Taking care of your body, mind, and spirit lege degree require more time and are
also boosts your self-esteem. Looking and called long-term goals. Your short-term
feeling your best boosts your confidence, goals are accomplishments you want to
and others are more likely to respond posi- achieve more quickly, such as assembling
tively to you. your Career Builder Files. Short-term goals
Overcoming Barriers
Take Charge of Your Career Right Now
metamorworks/Shutterstock.com
Many factors in your job search are not under apply the informa-
your control, but one thing certainly is—the tion and advice to
effort you make to stand out from the crowd your goals and sit-
every step of the way. To get an edge over uations. Complete
other job seekers, (1) set personal goals for the Career Action
this class and for your job search, (2) believe Wor ksheets and
in your drive and commitment to achieve your be sure to set up
goals, and (3) use this class and textbook to and maintain your
succeed. Career Builder Files. Use the websites that sup-
Your Career: How to Make It Happen is filled with port the textbook.
practical, realistic advice and actions. When Set a goal today to use all the resources avail-
you read each chapter, think about how you can able to you and to take charge of your career!
include many tasks that you need to com- yourself. To boost your m otivation, set high
plete to achieve a goal, typically in the next goals that inspire you, whose results you are
few days or next week. really excited to achieve.
• Define your goals clearly in writing. Experts • Develop an action plan, set deadlines,
say that writing down your goals strongly and act. Divide each goal into logical, pro-
increases your likelihood of achieving gressive steps. Set deadlines and priorities
them. Written goals increase your sense for completing each step. Complete the
of commitment, clarify the steps and tasks steps on time.
you need to take, and help you remember • Record your progress. It may seem sim-
important details. Use short, specific state- plistic, but a long series of check marks on a
ments that you can aim for (for example, list can motivate you by providing a sense
“Turn in my college application by August of accomplishment. Don’t get discouraged
1”). Avoid vague goal statements such as “I if you miss an occasional short-term goal—
will earn more money this year.” To help stay focused on your long-term goal. Use
you clarify vague statements, ask yourself an app to help you, such as GoalsOnTrack,
questions that define when, where, why, Toodledo, Coach.me, and Any.do. Search
and how such as “How much money do I online for the latest tools.
need to pay my current bills?” and “What
• Reward yourself. Rewards are motiva-
is something I would like to use extra
tors. Do something nice for yourself as you
money for?”
progress toward achieving your goals.
• Define the purpose and benefit of your
• Evaluate your goals and adjust as nec-
goals. Link your goals to a realistic, practical,
essary. Evaluate your progress toward
and specific purpose that benefits you. Then
achieving your goals (see above for a list
add a stretch goal—something you want and
of mobile apps that can help). Experiment
that could become a reality if you challenge
with new methods if you’re not getting
the results you want or if circumstances or • Expect everything to take three times
priorities change your goals. longer than you think it will take.
Here are some templates for goals that you • Use small amounts of time productively by
can set. keeping your task list with you. When you
• Spend hours a day/week find you have an extra few minutes, take
finding job leads. a quick look at your task list and do at least
• Apply for jobs each week/ part of a task on your list. Small steps add up!
month. • Get into the habit of using a planner or
• Complete Phase 1 of my Job Search Jour- calendar (digital or hard copy).
ney by [date]. • Make regular appointments with your-
• Complete Phase 2 of my Job Search Jour- self or with a trusted mentor or friend to
ney by [date]. review your progress and adjust your
plans so that you can reach or exceed your
• On the first day of each
personal goals.
[week/month], review what I learned
from Phases 3 and 4 of my Job Search Jour- • Avoid doing work that makes you feel busy
ney and adjust my plans based on what I but is not focused on achieving your goals.
learned. Cut back on your other commitments or
free time if you need to.
• Read pages of Chapter 13,
“Take Charge of Your Career,” every [day/ • Celebrate when you reach every goal. Do
week]. something that energizes you for the next
phase of the journey.
To help you achieve your goals, try some
of the time management tips from the next
section. Find Positive Support Through
Social Networking
Manage Your Time Social networking, both online and offline,
Your Job Search Journey may feel like a full- will be a vital tool in your successful job search.
time job. In some ways it is! Even if you are Every chapter of Your Career: How to Make It
going to school and working, you owe it to Happen highlights ways to use social network-
yourself to spend enough time on your job ing and social media tools to enhance your job
search. After all, the job you land will affect search. If you were an employer, whose would
where you spend your time, energy, and tal- you look at first: the resume of the job seeker
ents for many years to come. your friend or business acquaintance told you
Time management is an important p ersonal about, or one from the long list of applicants
and professional skill. Everyone has 24 hours who applied through a job board?
every day. Successful people learn to make As you start your job search, set a goal to
the most of their time by establishing their use your social networks to maintain a good
priorities, setting goals, and using organiza- attitude for success, to motivate yourself, and
tional strategies and tools. to find job leads:
• Decide which activities are important and • Post your defined, clear objective for your
make sure they get done. Plan ahead to career goals on your online social media
avoid doing everything at the last minute. profiles. Make your goals SMART: spe-
• Break large projects into small, manageable cific, measurable, achievable, realistic, and
steps. time-sensitive.
• Post questions to start conversations with Be Proactive

your networks and get Warm Introduc- In his world-acclaimed book 7 Habits of Highly
tions to job opportunities; for example, Successful People, Stephen Covey emphasizes
“Does anyone know someone in this field I that the way people typically approach chal-
could talk to?” and “What qualities do you lenging situations and tasks is a major deter-
think make me unique?” minant of their career success.
• Stay away from discussing how difficult People who use a proactive approach to
your job search is in any forum (except situations boost their careers by focusing on
in trusted, close relationships). Project an solving problems, taking positive actions,
upbeat attitude. and taking responsibility for their actions.
Your social network gives you back what People who use a reactive approach sabo-
you put into it. It can reinforce your positive tage their success by focusing on problems
outlook—or it can drown you in negativity instead of solutions and by avoiding diffi-
with well-intended empathy. Use your net- cult situations.
works to motivate you and reinforce your Proactive skills include setting goals and
own positive thinking. plans down in writing, tracking progress,
and rewarding yourself for success. Today,
Real World Scenario 1-2 it’s easier than ever with the support of
Alex knows he
mobile apps. Using proactive skills leads to
needs a better job, but he’s overwhelmed by
the idea of looking for a job. It seems like
many career benefits, such as positive work
there are a lot of challenges working against relationships, improved work performance,
him, including the debt he incurred paying for better problem-solving skills, increased
his family’s basic needs while he went back motivation, and enhanced self-esteem.
to school. He’s worried about how long it may Practice your best proactive thinking and
take to find a new job—and it seems like he behavior while you are on your Job Search
needed one yesterday. His cousin told him, Journey.
“Just do it. Start somewhere and see where
that takes you.” Alex has made that his motto
and is moving forward, one step at a time.
What do you think of Alex’s motto? Can you uu
CA R E E R AC T I O N
imagine your Job Search Journey as a series Complete Worksheet 1-3
of small, achievable steps? What resources Proactive Success Action Plan, page 27
do you have to feel positive about starting
this journey?
Chapter Checklist
Check off each item you can do. Reread sections in this chapter to help you
complete the checklist.
Name and explain the phase that best describes where I am today in my Job Search
Journey. Name and describe the next job search phase. 1
Plan and organize my job search by collecting and organizing my records and choosing
a method to keep track of communications. 2
Describe my plan for further developing and maintaining a good attitude during my
Job Search Journey. 3
Put my long-term and short-term goals in writing, with concrete steps to achieve each
goal. 3
Describe a few tips to help me manage my time even better during my Job Search
Journey. 3
Practice proactive skills that demonstrate a positive attitude and a focus on solving
problems. 3
Critical Thinking Questions

1. What is the value of knowing about the phases and steps for a job search? 1
2. Why is it important to organize your records for your job search? 2
3. How will your Career Builder Files help you succeed in your Job Search Journey? What
tools will you use? How will you get started? 2
4. What effects do positive and negative thoughts, images, and self-talk have on
performance? 3
5. How would you rate your ability to set goals, manage your time, and be proactive?
Would you rate your skills as excellent, good, or needing improvement? What specific
actions can you take to stay strong or improve these skills? 3
Trial Run
Get Off to a Good Start 3
The beginning of your job search is a good time to evaluate some of the skills and attitudes
that will help you have a successful journey. Read these statements and rate yourself using
the following scale:
Rating Scale: 1 to 4 (1 = not really; 2 = sometimes/somewhat; 3 = usually; 4 = definitely)

A. I tend to be a positive person.
B. I like spending time with positive people.
C. I spend time thinking about my goals.
D. I have a written list of goals with the dates I want to achieve them.
E. When I have something complicated or important to do, I break the task into
smaller steps.
F. If something goes wrong, I try to figure out what I could have done differently.
G. If I don’t understand something, I’m willing to ask for advice.
H. I tend to keep my files well organized at home and school.
I. I use time management strategies to help me get things done and do them on
time.
J. I feel positive about the future.
For your high-scoring statements, consider offering your help to others in these areas.
My high-scoring statements (list from 1 to 3 statements):
Which low-scoring statements do you think will have the most negative effect on you
during your Job Search Journey (list from 1 to 3 statements)?
Write a goal for improving in those areas. Find someone—friend, mentor, family member,
classmate, instructor—who might be able to help you improve.
My improvement goal:
Who might help me with the low-scoring statements?
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c c CA R E E R AC T I O N WO R K S H E E T
1-1 Your Job Search Journey 1
You are on a journey to find your next job (or your first job!) in a career field that you have
chosen. As with any journey, it helps to know the parts of the route you will take. Build
your understanding of your route by trying this experiment.
1. Without looking in the book, name as many of the five phases of the Job Search
Journey as you can remember.
2. Now grade yourself using Figure 1-1 on page 5. How many of the five phases did you
remember?
3. Try one more time on a blank sheet of paper. Did your score improve?
4. Most of us get better with practice. Flag Figure 1-1 in your book. Look at the map often
to see how far you have advanced on your Job Search Journey.
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c c CA R E E R AC T I O N WO R K S H E E T
1-2 Organize and Start Your Career Builder Files 2
Start your Career Builder Files. First, choose the location for your files using the following
tips:
• Online Options and Considerations
° Get access to your files no matter where you are, from any Wi-Fi or web-connected
computer or device.
° If you use a cloud storage site like Google Docs or Dropbox, you can find files faster
using the search feature. Create three files and name them About Me, About Jobs, and
Master Career Portfolio.
° Email is easy to search by name, content, and date. Even better is an email system that
has additional features such as a linked calendar, contacts list, and/or filing system to
organize your contact information, documents, and appointments.
• Offline Options and Considerations
° You could use an accordion folder or large three-ring binder, with tabs labeled About
Me, About Jobs, and Final Portfolio sections. You’ll need a three-hole punch or lots of
sheet protectors for your binder. Create an index that lists the documents behind each
tab.
° Back up your hard copy documents, such as your driver’s license, by taking a photo
and storing it somewhere safe where you will be able to quickly find it again.
° Back up your critical online files. You can print copies and file them in a safe place, or
email copies to yourself so you can access them from another computer. In case of a
computer virus or system hack, you want to be able to easily recreate those items that
you put a lot of time and thought into creating.
Now, inventory your existing files. In the table on the following page, write down where
each document is stored. Make a note of any document you do not have yet, and make a
plan for obtaining that document. For some files, the Comments column tells you the chapter
where you can find more information about this type of file. Throughout your Job Search
Journey, add files to the appropriate section of your Career Builder Files. Your Master Career
Portfolio section will likely be empty at the beginning of your Job Search Journey and will
become more complete as you go through each phase.
The following table will become the Table of Contents for your Career Builder Files.
Another random document with
no related content on Scribd:
CHAPTER II
THE DEVELOPMENT OF THE AIRSHIP
Before free balloons were successfully motor driven and steered,

stern necessity had pressed them into the service of war. During the
siege of Paris, in 1870, when the Parisians were cut off from all
means of escape, there were only a few balloons in Paris; but the
successful escape of some aëronauts in them was considered
encouraging enough to establish an aërial highway involving a more
wholesale manufacture of balloons than had been accomplished
before. The disused railway stations were converted into balloon
factories and training schools for aëronauts. In four months sixty-six
balloons left Paris, fifty-four being adapted to the administration of
post and telegraph; 160 persons were carried over the Prussian
lines; three million letters reached their destination; 360 pigeons
were taken up, of which only fifty-seven came back, but these
brought 100,000 messages, by means of microphotographical
despatches. In these a film 38 by 50 mm. contained 2,500
messages. The pigeons usually carried eighteen films, with 40,000
messages.
At this time the French Government attempted to produce a
navigable balloon, and employed Dupuy de Lôme on the task of
designing and building it. This was to be driven by hand power, the
screw being driven by eight labourers. The balloon was actually
made and tested. Considering the h.p. was 0.8, it is needless to say
it was not successful.
It was during the siege of Paris that Krupp constructed the first
special gun for attacking balloons, a relict which has been preserved
at Berlin.
If such was the utility of balloons that merely drifted at the mercy
of the aërial currents they encountered, it was not to be wondered at
that, soon after the Franco-Prussian War, new attempts were made
to make them navigable. Though the term airship might reasonably
be applied to all the forms of navigable aircraft still in this country, it
has been applied in a less wide sense to those machines that are
lighter than air. In these pages the term will be used in this
connection.
The effort to navigate balloons almost dates back to the
invention of the balloon itself. It was, indeed, early realised that the
spherical shape of the ordinary balloons that drift with the winds
would be unsuitable for a craft that would have to travel against the
wind. In 1784 Meusnier designed an elongated airship, in which the
brothers Robert actually ascended. It is noticeable that in this early
design of Meusnier was the now well-known ballonet, or inner
balloon, which forms an essential feature of modern non-rigid and
semi-rigid airships for preserving the rigidity of the outer envelope
and facilitating ascent or descent.
If we except the effort of Dupuy de Lôme, the next remarkable
attempt at airship construction was in 1852, when the Parisian
Giffard made his steam-driven elongated balloon, with which he
made two experiments. These merely proved that successful
navigation against a wind would require much larger motive power
than his Lilliputian steam-engine of 3 h.p. Giffard, however, was the
pioneer of the airship driven by other than hand power. The following
are the dimensions, etc., of what will ever be an historic balloon:—
Length 44 metres
Diameter 12.00 metres
Cubic capacity 2,500 cubic metres
Horse power 3.0
Estimated speed per hour 6.71 miles
The experiments of Krebs and Renard in 1885 were noteworthy.

They were the first in which direct return journeys were made to the
place whence the balloon started.
These experiments showed the importance of the military factor
in the development of aërial navigation. Krebs and Renard were the
officers in charge of the French Military Aëronautical Department at
Meudon, and they applied national funds to the construction of an
airship. It was the development of the electrical industry and the
production of electric motors at that time which stimulated the
experiments. The brothers Tissandier had, in 1883, propelled an
elongated balloon against a wind of some three metres a second by
means of an electric bichromate battery which supplied the power to
an electric motor. It was thought that those experiments had been
sufficiently successful for further trial of the powers of electricity.
Renard made profound and exhaustive researches into the
science of the navigable balloon. To him we are, indeed, indebted for
the elucidation of the underlying principles that have made military
airships possible.
The navigable balloon “La France” was dissymmetrical, being
made very much in the shape of a fish or bird. Its master diameter
was near the front, and the diameters diminished gradually to a point
at the back.
The following were the dimensions of the envelope:—
Length 50.40 metres

Length in diameters 6.00 metres
The airship was remarkably steady on account of the minute

precautions taken to counteract the instability produced by a
somewhat excessive length. Any device which modifies pitching at
the same time lessens the loss of speed resulting from the
resistance of the air when the ship is moving at an angle. A direct
means of reducing pitching is the dissymmetrical form given to the
envelope by placing the master diameter near the front. The
resistance of the air falls on the front surface, which in this
dissymmetric form of envelope is much shortened, while the
compensating surface at the back is augmented. Many experts are
of opinion that in this form of envelope Krebs and Renard came
nearer perfection than any other navigable balloon constructor.
Like the brothers Tissandier, they used an electric battery and
motor to drive their screw, their motive power being 9 h.p.
It was claimed that out of seven journeys, the airship returned
five times to the place whence it started. As an example of these
journeys, on September 22nd, 1885, a journey was made from
Meudon to Paris and back again. On this day the wind was blowing
at a velocity of about 3.50 metres a second—what we should call a
calm. Few, perhaps, who saw the small naval airship, the “Beta,”
manœuvring over London this autumn realised that a navigable
balloon, not so very much unlike it in form, was speeding its way
over Paris as long ago as 1885. The advent of the first at all practical
military airship was forgotten because the experiments,
comparatively successful as they were, suddenly ceased. They
came to an end because it was found that though electricity as a
motive power could afford an airship demonstration, it was unfitted
for serious and prolonged use.
One industry has often to wait for another—the world had to wait
for the missing link in aërial navigation. That was the light petroleum
motor. With its coming came the era of airships and aëroplanes.
CHAPTER III
TYPES OF MODERN AIRSHIPS
With the new century came the modern military airship—to stay, at
any rate, until the heavier-than-air principle of aërial navigation has
so developed as to absorb those features of utility the airship has
and the aëroplane has not.
During the fourteen years which have seen the construction of
practical airships, three distinct types have been evolved—(i.) rigid,
(ii.) non-rigid, (iii.) semi-rigid. In considering the airships of Great
Britain, France, and Germany, I propose to class them together as to
types rather than under nationalities.
Each type has its own peculiar advantages. The choice of type
must depend upon the circumstances under which it is proposed to
be employed.
Top: SNAPSHOT OF ZEPPELIN IN MID-AIR.
Centre: MILITARY LEBAUDY AIRSHIP, showing fixed
vertical and horizontal fins at the rear of gas-bag,
vertical rudder, and car suspended from rigid steel
floor underneath gas-bag.
Bottom: CAR OF A LEBAUDY AIRSHIP, showing one
of the propellers.
I. Rigid Type.
(i.) Zeppelin (German).—There are not many examples of the
rigid type. The most important is undoubtedly the Zeppelin. This form
of airship before the present war had elicited the interest of the
aëronautical world for the long-distance records it had established.
Indeed, no little sympathy had been extended to Count Zeppelin for
his perseverance in the face of the gravest difficulties. Now the
Zeppelin has accumulated notoriety instead of fame as having been
the means of carrying on a form of warfare repugnant to the British
nation, and condemned by the Hague Convention. Imagine some
seventeen huge bicycle wheels made of aluminium, with their
aluminium spokes complete, and these gigantic wheels to be united
by longitudinal pieces of aluminium, and in this way seventeen
sections to be formed, each of which contains a separate balloon,
and it is easy to grasp the construction of the Zeppelin airship. It
consists of a number of drum-shaped gas-bags, all in a row, held
together by a framework of aluminium. They form a number of safety
compartments. The bursting of one does not materially matter—the
great airship should still remain in the air. The dimensions of
individual Zeppelins have varied to some extent. The largest that has
been built (“Sachsen,” 1913) had a cubic capacity of 21,000 cubic
metres (742,000 cubic feet), and a length of 150 metres (492 feet).
The aluminium framework containing the balloons has an outer
covering of cloth. On each side of the frame of the airship are placed
two pairs of propellers. In the original airship of 1900 these were
four-bladed, and made of aluminium. They were small, being only 44
inches in diameter, but they revolved at a very high speed. In the
later airships the screws have been considerably modified in detail,
size, and shape. For instance, in the Zeppelin which descended
accidentally at Lunéville, in France, it was found that the back pair of
the propellers on each side were four-bladed, the front pair two-
bladed. The screws are driven by motors placed in the two
aluminium cars beneath the airship. These cars are connected by a
covered gangway, which also serves as a track for a movable
balance weight, by means of which a considerable change of
balance can be effected. The motive power in the first Zeppelin was
only two Daimler motors of 16 horse power each. With this low
power little success was attained, but gradually the motive power
has been increased. We find that in the naval Zeppelin, L 3, 1914.
The motive power is three Maybach motors, giving total h.p. 650,
whereas in the types building the total h.p. is 800.
The stability of these aërial monsters is attained by the use of
large projecting fins. Horizontal steering is effected by a large central
rudder and pairs of double vertical planes riveted between the fixed
horizontal stability planes. For vertical steering there are sixteen
planes provided in sets of four on each side of the front and rear
ends of the balloons. These can be independently inclined upwards
or downwards. When the forward ones are inclined upwards and the
after planes downwards, the reaction of the air on the planes as the
airship is driven forwards causes the front part to rise and the rear
part to sink, and the airship is propelled in an inclined direction to a
higher level. The favourite housing place for the Zeppelin airships
has in the past been on Lake Constance, near Friedrichshafen, so
that they could be taken out under protection from the direction of
the wind. It is also much safer for large airships to make their
descent over the surface of water. It has been estimated that the
most powerful Zeppelins have a speed of some fifty miles an hour.
When on April 3rd, 1913, Z 16, in the course of a journey from
Friedrichshafen, was forced to descend on French soil at Lunéville,
excellent opportunity was afforded the French of a close inspection
of its details.
The following were the exact dimensions, etc.:—
Length 140 metres
Diameter 15 metres
Cubic capacity 20,000 metres
Motive power three Maybach 510 h.p.
motors, 170 h.p. each
Speed 22 metres per sec.
Height attainable 2,200 metres
Useful carrying power 7,000 kilos.
On the top of the ship was a platform, on which a mitrailleuse

could be mounted.
It was only a few weeks before the present war that the new
Zeppelin, L Z 24, attained a new world’s record of altitude and
duration of flight. The height attained was 3,125 metres. The voyage
without a break lasted thirty-four hours fifty-nine minutes. On May
22nd, 1914, it left Friedrichshafen at 7.16 a.m. Bâle was reached at
10 a.m. At 6 p.m. it passed Frankfort, at 9 Metz, at 10.30 Bingen, at
2 a.m. Brême. At 4 a.m. it arrived above Heligoland, from whence it
made for Potsdam, where it was hailed 9.20 a.m. At 5.15 p.m. it
landed at Johannisthal.
That journey certainly showed the long-range powers of the
latest Zeppelins. If, as will be seen, it is comparatively easy for a few
well-directed aëroplanes to wreck them in mid-air, still they have
ceased to be military or naval playthings.
(ii.) Schutte-Lanz (German).—The Schutte-Lanz rigid airship is
an attempt to secure the advantages of the rigid type without the
fragilities of the Zeppelin. The framework, which contains the
separate gas compartments, is made of fir wood. The gas-bags are
claimed to be very strong. These are filled, excepting two, which
remain empty when there is only sea-level pressure; when, however,
the gas expands, it flows into the latter. These become full when an
altitude of some 2,000 metres is reached. A centrifugal pump is
employed for distributing the gas.
The volume of this airship is 26,000 cubic metres (918,000 cubic
feet). It will be seen, therefore, that this mammoth airship in size
surpasses even the largest Zeppelins.
II. Semi-rigid.
(i.) Lebaudy (French).—This airship is a crossbreed between the
rigid and non-rigid systems. By this method of construction a
considerable amount of support can be imparted to the gas-bag,
though it does not dispense with the services of the ballonet, as does
the entirely rigid type. To the genius of M. Julliot, Messrs. Lebaudy
Brothers’ engineer, we are indebted for the introduction of this
excellent type. It no doubt forms an exceedingly serviceable military
airship. In the Lebaudy original airship the underside of the balloon
consisted of a flat, rigid, oval floor made of steel tubes; to these the
stability planes were attached, and the car with its engine and
propellers was suspended. This secured a more even distribution of
weight over the balloon. The gas-bag was dissymmetrical in form.
Though not exactly resembling that excellent pattern, “La France,” it
partook of the important quality of having the master diameter near
the front. The car was a steel frame, covered with canvas, and in the
form of a boat. The screw propellers were placed on either side of
the car.
In 1909, as the British Government at that time possessed only
very small airships, the nation raised a sum of money by subscription
to present the Government with one of efficient size. The military
authorities compiled a list of somewhat severe tests which, in their
opinion, they thought an airship should be able to perform before
acceptance. At the request of the Advisory Committee, of which Lord
Roberts was chairman, the writer went to France in an honorary
capacity to select the type of airship to be adopted. There was at that
time only one firm of airship makers in France who were willing to
undertake the formidable task of making an airship that would come
up to the requirements of the British Government—the brothers
Lebaudy, whose engineer and airship designer was M. Julliot.
The semi-rigid airship which M. Julliot designed and executed
was without doubt a chef d’œuvre of its kind. The rigid tests it had to
undergo necessitated a modification of some of the details that were
conspicuous in the airships the constructor had previously built.
In this airship the girder-built underframe was not directly
attached to the balloon, but suspended a little way beneath it.
The gas envelope had a cubic capacity of 353,165.8 cubic feet;
the length was 337¾ feet. There were two Panhard-Levasseur
motors of 135 h.p. each.
On October 26th, 1910, this airship made an historic and record
flight over the Channel from Moisson to Aldershot in five hours
twenty-eight minutes, at a speed of some thirty-eight miles an hour,
sometimes against a wind of twenty-five miles an hour.
Unfortunately, owing to a miscalculation by those responsible, the
shed which had to receive the new airship on its arrival was made
too small to house it safely. While the airship was being brought into
the shed its envelope was torn and placed hors de combat.
Since this airship was made the Lebaudy brothers have ventured
to still further increase the size of their semi-rigid airships.
(ii.) Gross (German).—This airship may be described as being
more or less a German reproduction of the Lebaudy type. It forms
part of the German airfleet. A considerable number have been made
of various sizes (for dimensions, etc., see table, German Airships,
Chapter IV., page 38).
III. Non-rigid.
This type is dependent for its maintenance of form on the
pressure of the gas inside the envelope. It is all-important that the
envelope of a navigable balloon should not lose its shape—that it
should be kept distended with sufficient tautness, so that it may be
driven through the air with considerable velocity. On this account the
non-rigid type depends entirely on the ballonet system, which
consists of having one or more small balloons inside the outer
envelope, into which air can be pumped by means of a mechanically
driven fan or ventilator to compensate for the loss of gas from any
cause. The ballonets occupy about a quarter of the whole volume of
the envelope. Such a type is exceedingly well suited for the smaller-
sized airships, destined rather for field use than long-range offensive
service. Such airships are quickly inflated and deflated. They are
also easily transported. Even the Lebaudy or Gross semi-rigid types,
though not so clumsy or difficult of transport as the Zeppelins,
require more wagon service than the absolutely non-rigid.
PARSIFAL AIRSHIP LEAVING ITS HANGAR.

PARSIFAL AIRSHIP,
showing one of the fixed horizontal planes, steering rudder, and car.
The British Government have evolved several non-rigid airships
of moderate dimensions which have been exceedingly useful as
ballons d’instruction. For obvious reasons it is not desirable that
particulars concerning them should be published at the present
crisis.
(i.) Parsifal (German).—Very numerous examples of non-rigid
airships could be cited, but it will suffice now to mention two, the
German Parsifal and the French Clement-Bayard. The Parsifal is the
only type that the German nation has allowed to be supplied to
foreign countries. For instance, our Navy possesses one. It has also
been supplied to Austria, Italy, Russia, and Japan. On account of its
portability it is perhaps the most generally useful type of airship that
has been designed, if we exclude long-range service. It has been
exceptionally free from accidents on account of its subtleness. The
originator of the Parsifal seems to have thoroughly grasped the
sound idea that to attain success in navigating a subtle medium like
air the machine should be correspondingly subtle—as, indeed, are
the animal exponents of flight.
In the Parsifal the exclusion of the element of rigidity has been
carefully studied. All that is rigid about it is the car and motor, and
this can be conveyed in one cart.
The size of the Parsifals has been advisedly limited. The majority
of them are not more than a third of the cubic capacity of the
Zeppelins. A distinctive feature is the distance of the car from the
gas-bag. This in the first types constructed was nine metres, though
in more modern forms the figure is less. Owing to the distance of the
car from the main body the attaching cords are distributed with equal
tension over the whole length of the envelope. In the Parsifal airships
there are two ballonets, one at the front and one at the back of the
gas-bag. They are not only used for keeping the envelope rigidly
expanded, but also to facilitate rising and falling, air being admitted
into the one and expelled from the other, as the case may be.
Another distinctive feature is the four-bladed propellers. These have
fabric surfaces, and are weighted with lead. When at rest the blades
are limp, but in revolving, owing to centrifugal force, they become
endowed with the necessary rigidity. The dimensions of the Parsifals
vary considerably, the smallest made had a capacity of 3,200 cubic
metres (1908), the largest more recent ones have a capacity of
11,000 cubic metres. A very useful size is the P L 8 (1913), station
Cologne, of which the dimensions are:—
Length 77 metres
Volume 8,250 cubic metres
Total lift 5½ tons
Motors 300 h.p. (Daimler 150 h.p. each)
Speed 41 miles per hour
(ii.) Clement-Bayard.—It is a question whether it is advisable to

extend the non-rigid system to the amount that has been latterly
done in the case of such a construction as the Clement-Bayard. This
type of French airship is familiar to many in this country, as it was the
first airship to cross the Channel from France to England.
The cubic capacity of this airship was 6,300 cubic metres. A
feature was the comparatively large size of the ballonet used. To
realise how the Clement-Bayards have grown since this type of
airship came to this country, see table, French Military Airships, page
34.
Astra-Torres Type.—The Astra-Torres airships may be said to
form a rather special subdivision of the non-rigid class, for, though
there is no rigid metal in its construction, an unbendableness of keel
is assured by panels of cloth so placed horizontally as to be kept
rigid by the pressure of the air in a ballonet. Thus the virtue of rigidity
is attained without the extra weight generally appertaining thereto,
and a greater speed with economy of weight and size. The British
naval authorities possess one of these airships. For dimensions,
etc., of the latest Astra-Torres airships, see table, French Military
Airships, page 34.
It will have been seen from the above short descriptions of
distinctive types of airships Germany is the only nation which makes
a very marked feature of retaining the rigid form. It is true France has
evolved one form of rigid, the Spiess, in which the framework is
made of wood, but she undoubtedly has a preference for the semi-
rigid and non-rigid types. The rigid type has not found much favour in
Great Britain.
Reckoning from the year 1911, France appears to have nineteen
military dirigibles, and she may have one or two older ones in repair.
Some of these are building; and as in France there are many
eminent aëronautical factories, there are always also a number of
private airships built, or in building, of various sizes and various
types. These firms have enormous private airship hangars, and
every convenience for making, filling, and storing. The number of
military hangars in France is seven, at the following towns: Epinal,
Maubeuge, Belfort, Rheims, Toul, and Verdun, where there are two.
In the spring of 1913 the Italian military dirigible fleet consisted of
two units of Series M—M1 and M2—dirigibles of 12,000 cubic
metres, and three units building of Series M—M3, M4, and M5.
These dirigibles of the M series were found in practice to be the
most successful; they attained a speed of 70 kilometres per hour,
and a height of 2,000 metres; they are all semi-rigid. The Italian
Government is ambitious of rivalling in its aëronautical fleet that of
Germany, and decided in that year, 1913, on a new series—Series
G. These were to be of 24,000 cubic metres, and to travel at a speed
of 100 kilometres the hour.
Airships.
Capacity Cub. Speed
Name. Maker. Type. H.P.
Metres. m.p.h.
1911 Adjutant Reau Astra Non- 8,950 220 32
rigid
Lieut. Chaure Astra Non- 8,850 220 32
rigid
Le Temps Zodiac 9 Non- 2,300 50 29
rigid
Capt. Ferber Zodiac 10 Non- 6,000 180 33
rigid
Capt. Lebaudy Semi- 7,500 160 28
Marécahl rigid
1912 Adjutant C. Bayard Non- — — —
Vincennot rigid
Dupuy de C. Bayard Non- — — —
Lôme rigid
Selle de Lebaudy Semi- 8,000 160 28
Beauchamp rigid
Éclaireur Astra Non- 9,100 — 28
Conté rigid
1913 E. Montgolfier C. Bayard Non- 6,500 150 36
rigid
Comot Zodiac Non- 9,500 360 37
Coutelle rigid
Fleurus Military Non- 6,500 160 40
Factory rigid
Spies Zodiac Rigid 16,400 400 43½
1914 [A]Clement- C. Bayard Non- 23,000 1,000 47
Bayard VIII. rigid
[A]
Clement- C. Bayard Non- 23,000 1,000 47
Bayard IX. rigid
Astra-Torres Astra Non- 23,000 800 43
XV. rigid
Astra-Torres Astra Non- 23,000 800 43
XVI. rigid
Zodiac XII. Zodiac — 23,000 1,000 50
Zodiac XIII. Zodiac — 23,000 1,000 50
[A]
These two carry each one gun.
At the present moment Italy is building some very large airships,

some even bigger than the Zeppelin, and she practises ascents
diligently with those she has. One of the new airships building for the
Italian navy is a Parsifal of 18,000 cubic metres.
Great attention is paid in Russia to aëronautics. The Russians
have no national types of dirigibles or aëroplanes yet developed; but
they manufacture in their own country.
They have thirteen dirigibles (one is rumoured to be destroyed),
semi-rigid and non-rigid, amongst them a Lebaudy made in 1910,
Parsifals of 1911 and 1913, an Astra of 1913. The Parsifal of 1913
has a speed of 43–68 m.p.h. (km.).
Formerly Austria-Hungary led the way in aëronautics amongst
the nations of the Triple Alliance. Germany particularly looked to her
for flying machines, and the first Etrichs were hers; but military
aëronautics in Austria-Hungary are now at a low ebb.
The decline is ascribed to monopoly and centralisation. At the
present moment Austria has one dirigible, in a feeble condition, and
about ten aëroplanes of foreign make. Two German houses, the
Albatross and D.F.W., have quite lately opened branches in Austria.
The dual monarchy began well; in 1909 she had a small Parsifal,
in 1910 a Lebaudy, in 1911 the Körting. These three perished in
accidents. Her own system, the Boemches, presented to her by a
national subscription, failed in speed; but though she has no
dirigibles to inhabit them she has three good hangars!
Belgium has three airships, all non-rigid—two Godards and one
Astra. Although not of very late construction, all three have
innovations and interesting features. The Astra is private property.
[Topical Press.
ZEPPELIN AIRSHIP AT COLOGNE,
showing at the rear large vertical rudder, and two pairs of vertical rudders for
horizontal steering, the horizontal planes at the sides for vertical steering, two of
the four propellers at side of airship, car beneath airship.
CHAPTER IV
THE GERMAN AIRSHIP FLEET
Many reports have been current concerning the exact dimensions of

the airship fleet that Germany can put into action. It has been said that
she has been extremely active since the beginning of the present war
in adding fresh units to the forces she had available when the war
broke out. It has also been rumoured that she is making a new type of
Zeppelin—one much smaller, and which will have greater speed than
the larger type.
German Airships in the Spring of 1913.

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Your Career: How to Make it Happen

(MindTap Course List) - eBook PDF

Lisa M.D. Owens

Australia • Brazil • Canada • Mexico • Singapore • United Kingdom • United States

Digital Delivery Lead: Amanda Ryan

Notice to the Reader

Printed in the United States of America

Part 1 Prepare for the Journey 2

Cha pt er 1 The Job Search Journey. . . . . . . . . . . . . . . . . . . . . 4

Part 2 Create Your Resume 88

Cha pt er 4 Plan Your Resume. . . . . . . . . . . . . . . . . . . . . . . . . . 90

Part 3 Apply for Jobs 160

Cha pt er 6 Find Job Openings. . . . . . . . . . . . . . . . . . . . . . . . . 162

Part 4 Shine at Interviews 228

Cha pt er 8 Know the Interview Essentials. . . . . . . . . . . . . . . . . 230

Part 5 Connect, Accept, and Succeed 314

Cha pt er 11 Stay Connected with Potential Employers. . . . . . . . 316

Appendix Your Career: Making It Happen . . . . . . . . . . . . . . . . . . . . . . 389

PART 1 Prepare for the Journey 2

CHAPTER 1 The Job Search Journey . . . . . . 4 Tools for Deeper Self-Assessment 34

Organize Your Job Search 6 Develop Your Personal Brand Statement

PART 2 Create Your Resume 88

CHAPTER 4 Plan Your Resume. . . . . . . . . . . . 90 CHAPTER 5 Write Your Resume . . . . . . . . . . . 121

PART 4 Shine at Interviews 228

Your Attitude—The No. 1 Factor 231 Get Through to an Employer 241

Part 5 Connect, Accept, and Succeed 314

Evaluate the Interview 317 Prepare and Respond 346

Plan Your Follow-Up Tasks 318 Consider Other Departments 347

Evaluate Job Offers 322 Be Persistent 347

Negotiate a Good Compensation Package 323 CHAPTER 13 T ake Charge of Your

Appendix Your Career: Making It Happen . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 389

Organization of the Text

PHASE 4: Shine at Interviews. With the ultimate destination farther ahead,

PHASE 5: Connect, Accept, and Succeed. Now the destination is in sight.

For the Reader: How to Use This Text

PHASE 2: Create Your Resume

PHASE 3: Apply for Jobs

PHASE 4: Shine at Interviews

PHASE 5: Connect, Accept, and Succeed

“We wish you lifelong success in your Job Search Journey.”

Part Opener Content

Prepare for the Journey

ADVICE FROM THE EXPERT STORIES FROM THE JOB SEARCH

Courtesy of Edwin Torres

Advice from the Expert Stories from the Job Search

OUT C OME S CA R E E R ACTI O N WO R K S H E E TS

PHASE 4: Shine at Interviews

MAKE IT A HABIT Make It a Habit

• I have a plan for the future, and my plan is open

•their online social media so they present a pro-

Your Career Network: Who’s in Your Network? Your Career Network

Career Action Worksheets

for jobs using your master resume to create

—Lisa M.D. Owens

To my sister, Sheryl, whose persistence at excelling in her career serves as a good

C HA PTER 1 The Job Search Journey

ADVICE FROM THE EXPERT

STORIES FROM THE JOB SEARCH

WHERE ARE YOU ON THE JOURNEY?

PHASE 3: Apply for Jobs

PHASE 4: Shine at Interviews

THE FIVE PHASES OF THE tco

PHASE 4: Shine at Interviews

Negotiate a Good Compensation Package 323 CHAPTER 13 T ake Charge of Your