PRO JEC T

KABO OM !

WARNER & SPENCER JUNE 2023

 INTRODUCTION

BRIEFLY INTRODUCE THE

PRODUCT/SERVICE AND ITS
UNIQUE SELLING POINTS.
Our team is excited to present our marketing strategy for the
launch of our new product. We believe this product has the
potential to revolutionize the market and we are eager to
showcase our plans for a successful launch.

WARNER & SPENCER JUNE 2023

 TARGET
AUDIENCE
DEFINE THE IDEAL CUSTOMER
DEMOGRAPHIC FOR THE
PRODUCT/SERVICE.

PROVIDE MARKET RESEARCH

AND DATA TO SUPPORT
THE TARGET AUDIENCE.

WARNER & SPENCER JUNE 2023

 CHANNELS

SOCIAL
EMAIL PAID
MEDIA
MARKETING ADVERTISING

Outline the various channels that will be used to promote the product/service
Explain the reasoning behind the chosen channels.

WARNER & SPENCER JUNE 2023

 COMPETITOR
ANALYSIS
We have identified several competitors in the market
that offer similar products. However, our product
offers unique features and benefits that set it apart
from the competition. We will be highlighting these
features in our marketing campaigns and
demonstrating how they offer a better experience
for our customers.

WARNER & SPENCER JUNE 2023

 1 Present the demo of your prototype

3 Make sure the demo

2
runs smooth. Be it a
Explain the key
Mobile App or Web
elements of your
app or Just an API
protype. Tech Stack,
Infra Used, etc

DEMO
WARNER & SPENCER JUNE 2023
SUCCESS METRICS
WHAT WOULD SUCCESS IMPLEMENTATION OF YOUR
IDEA LOOK LIKE?
PROVIDE A PLAN FOR TRACKING & ANALYZING
CONVERSION RATE ROI BRAND AWARENESS

This is a key performance

indicator that measures the
percentage of visitors who take a
desired action on a website, such
as making a purchase or filling out
a form.
It allows businesses
to evaluatethe effectiveness of their
marketing efforts
and make data-driven decisions
about future investments.
It can be measured through
metrics such as social media
engagement, website traffic,
and search engine visibility.

WARNER & SPENCER JUNE 2023

 CONCLUSION
SUMMARIZE THE KEY POINTS OF THE PRESENTATION

We are confident that our marketing strategy will result in a

successful launch for our new product. By targeting our ideal
audience through strategic channels and highlighting our unique
features and benefits, we believe we can establish ourselves as
a top player in the market.

WARNER & SPENCER JUNE 2023

 QUESTIONS
Be ready to take questions from both judge & audience

WARNER & SPENCER JUNE 2023