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GRADUATE SCHOOL
• Subjective models focus on individuals within organizations rather than the total
institution or its sub-units.
• These perspectives suggest that each person has a subjective and selective perception
of the organization.
• Subjective models assume that organizations are the creations of the people within
them.
• Subjective models became prominent in educational management as a result of the
work of Thomas Greenfield in the 1970s and 1980s.
• Greenfield was concerned about several aspects of systems theory, which he regarded
as the dominant model of educational organizations.
• He argues that systems theory is “bad theory” and criticizes its focus on the institution
as a concrete reality (Greenfield, 1973):
1. They focus on the beliefs and perceptions of individual members of organizations rather than
the institutional level or interest groups.
2. Subjective models are concerned with the meanings placed on events by people within
organizations
3. The different meanings placed on situations by the various participants are products of their
values, background and experience.
4. Subjective models treat structure as a product of human interaction rather than something
that is fixed or predetermined.
5. Subjective approaches emphasize the significance of individual purposes and deny the
existence of organizational goals.
• The theoretical dialectic between formal and subjective models is reflected in the
debate about positivism and interpretivism in educational research.
• The main aim is to seek understanding of the ways in which individuals create, modify
and interpret the social world which they inhabit.
The main features of interpretive, or qualitative, research echo those of the subjective
models:
1. They focus on the perceptions of individuals rather than the whole organization. The
subject's individual perspective is central to qualitative research (Morrison, 2002, p. 19).
3. Research findings are interpreted using “grounded” theory. “Theory is emergent and must
arise from particular situations; it should be “grounded” on data generated by the research act.
Theory should not proceed research but follow it” (Cohen et al, 2000, p. 23).