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ECONOMICS
FOURTEENTH EDITION
GLOBAL EDITION
◆
MICHAEL PARKIN
University of Western Ontario
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Designs and Patents Act 1988.
Authorized adaptation from the Global Editions, entitled Microeconomics, 14th Edition, ISBN 978-1-292-43459-9, and Macroeconomics,
14th Edition, ISBN: 978-1-292-43360-8 by Michael Parkin, published by Pearson Education © 2023.
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better world.
at the University of Western Ontario, Canada. Professor Parkin has held faculty
appointments at Brown University, the University of Manchester, the University
of Essex, and Bond University. He is a past president of the Canadian Economics
Association and has served on the editorial boards of the American Economic Review
and the Journal of Monetary Economics and as managing editor of the Canadian
Journal of Economics. Professor Parkin’s research on macroeconomics, monetary
economics, and international economics has resulted in over 160 publications in
journals and edited volumes, including the American Economic Review, the Journal
of Political Economy, the Review of Economic Studies, the Journal of Monetary
Economics, and the Journal of Money, Credit and Banking. He became most visible
to the public with his work on inflation that discredited the use of wage and price
controls. Michael Parkin also spearheaded the movement toward European
monetary union. Professor Parkin is an experienced and dedicated teacher
of introductory economics.
5
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PART ONE PART SIX
BRIEF CONTENTS
◆
INTRODUCTION 39 FACTOR MARKETS, INEQUALITY,
CHAPTER 1 What Is Economics? 39 AND UNCERTAINTY 461
CHAPTER 2 The Economic Problem 71 CHAPTER 18 Markets for Factors of Production 461
CHAPTER 19 Economic Inequality 487
PART TWO CHAPTER 20 Uncertainty and Information 511
HOW MARKETS WORK 97
CHAPTER 3 Demand and Supply 97 PART SEVEN
CHAPTER 4 Elasticity 125 MONITORING MACROECONOMIC
CHAPTER 5 Efficiency and Equity 147 PERFORMANCE 533
CHAPTER 6 Government Actions in Markets 169 CHAPTER 21 Measuring the Value of Production:
CHAPTER 7 Global Markets in Action 193 GDP 533
CHAPTER 22 Monitoring Jobs and Inflation 557
PART THREE
HOUSEHOLDS’ CHOICES 219 PART EIGHT
CHAPTER 8 Utility and Demand 219
MACROECONOMIC TRENDS 581
7
◆ ALTERNATIVE PATHWAYS THROUGH MICRO CHAPTERS
Micro Flexibility
Chapter 13
Chapter 14
Chapter 8 Chapter 20
Monopolistic
Uncertainty and Competition
Utility and Demand
Information
Chapter 9 Chapter 15
Possibilities, Oligopoly
Preferences, and
Choices
Chapter 18
Start here ... … then jump to … and jump to any of these after
any of these … doing the prerequisites indicated
8
ALTERNATIVE PATHWAYS THROUGH MACRO CHAPTERS
Macro Flexibility
◆
Chapter 1 Chapter 23
Chapter 3 Chapter 21
Chapter 27 Chapter 29
Demand and Supply Measuring the Value
of Production: GDP Aggregate Supply and The Business Cycle,
Aggregate Demand Inflation, and Deflation
Chapter 22
Chapter 24
Monitoring Jobs Chapter 31
and Inflation Finance, Saving,
Monetary Policy
and Investment
Chapter 25
Chapter 26
Chapter 28
Expenditure Multipliers
Start here ... … then jump to … and jump to any of these after
any of these … doing the prerequisites indicated
9
◆ DETAILED CONTENTS
PART ONE
APPENDIX Graphs in Economics 55
INTRODUCTION 39 Graphing Data 55
Graphing Economic Data 56
CHAPTER 1 ◆ WHAT IS ECONOMICS? 39 Scatter Diagrams 56
10
DETAILED CONTENTS 11
■ AT ISSUE, 161
■ AT ISSUE, 208
■ AT ISSUE, 471
■ AT ISSUE, 637
Glossary G-1
Index I-1
Credits C-1
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ECONOMICS 14th Edition
Making economics real, showing the action and telling the story, learning interactively.
Economics in the News, Economics in The price of vanilla soared to a record $270 a pound last
year after a cyclone hit the Madagascar.
Source: Financial Times, March 25, 2018
Massachusetts Institute of Technology. Among her many
honors are the 2010 John Bates Clark Medal for the best
economist under 40 and the Financial Times and Gold-
man Sachs Business Book of the Year Award in 2011
THE DATA for her book (with Abhijit Banerjee) Poor Economics: A
Singapore Overtakes the United States ■ The data table tells us that from 2015 to 2017, the Professor Duflo, what’s the story about how you The ver y poor whom you study are people who live on
Singapore
In 1980, the production possibilities per person in the PPF in 2020 quantity of vanilla bean produced decreased and the became an economist and in particular the architect $1 a day or $2 a day. … Is $1 a day a true measure
.. and the
blended arrows that show action; boxed notes that tell the quantity of
cocoa beans
2,800 supplied has
story; and captions that make each diagram a self-contained increased
Learning Interactively
has risen ...
D2018
Worked Problem, and new Economics in the News video series 0 4.6 4.8
Quantity (millions of tons per year)
with linked exercises promote active learning. The Market for Cocoa Beans
WORKED PROBLEM
The table sets out the demand and supply schedules 4. Sellers expect a higher price next weekend, so they
for roses on a normal weekend. decrease the quantity supplied this weekend by
Quantity Quantity
Price demanded supplied Quantity Quantity
(dollars per rose) (roses per week) Price demanded supplied
(dollars per rose) (roses per week)
6.00 150 60
7.00 100 100 6.00 150 0
8.00 70 130 7.00 100 40
9.00 50 150 8.00 70 70
9.00 50 90
Questions At $7 a rose, there is a shortage of 60 roses, so
1. If the price of a rose is $6, describe the situation the price rises to $8 a rose, where the quantity
in the rose market. Explain how the price adjusts. demanded equals the quantity supplied. (Point B)
2. If the price of a rose is $9, describe the situation Key Point: When supply decreases, the price rises.
in the rose market. Explain how the price adjusts. 5. Demand increases by 160 roses. Sellers plan to
3. What is the market equilibrium? increase the normal supply by the 60 roses with-
held last weekend. Create the new table:
4. Rose sellers know that Mother’s Day is next
Quantity Quantity
weekend and they expect the price to be higher, demanded supplied
Price
so they withhold 60 roses from the market this (dollars per rose) (roses per week)
weekend. What is the price this weekend?
6.00 310 120
5. On Mother’s Day, demand increases by 160 roses. 7.00 260 160
What is the price of a rose on Mother’s Day? 8.00 230 190
9.00 210 210
Solutions At $7 a rose, there is a shortage of 100 roses,
1. At $6 a rose, the quantity demanded is 150
demanded equals the quantity supplied. The price
demanded exceeds the quantity supplied and there on Mother’s Day is $9 a rose. (Point C)
is a shortage of 90 roses. With people lining up Key Point: When demand increases by more than
supply, the price rises.
Key Point: When a shortage exists, the price rises. Key Figure
2. At $9 a rose, the quantity demanded is 50 and the
Price (dollars per rose)
10 SM
quantity supplied is 150. The quantity supplied
S1 S0
exceeds the quantity demanded and there is a 9 C
surplus of 100 roses. With slow sales of roses and a
surplus, the price falls to below $9 a rose. 8 B DM
Key Point: When a surplus exists, the price falls. A
Normal Mother's
7
Day
3. Market equilibrium occurs at the price at which
6 Before
the quantity demanded equals the quantity sup- Mother's
plied. That price is $7 a rose. The market equilib- Day D0
5
rium is a price of $7 a rose and 100 roses a week
bought and sold, point A on the figure.
Key Point: At market equilibrium, there is no 0 50 70 100 150 210
Quantity (roses per week)
shortage or surplus.
◆ PREFACE
■ ◆■The Vision
To change the way students see the world: this is my goal in teaching economics and
in writing this book. Three facts about students are my guiding principles.
First, students want to learn, but they are overwhelmed by the volume of claims
on their time and energy. So, they must see the relevance to their lives and future
careers of what they are being asked to learn.
Second, students want to get it, and get it quickly. So, they must be presented
with clear and succinct explanations.
Third, students want to make sense of today’s world and be better prepared for
life after school. So, they must be shown how to apply the timeless principles of
economics and its models to illuminate and provide a guide to understanding today’s
events and issues, and the future challenges they are likely to encounter.
30 PREFACE
The organization, structure, and features of this text arise directly from the three
guiding principles, and I will describe them by placing them in four groups:
■■ Making economics real
■■ Showing the action and telling the story
■■ Learning interactively—learning by doing
■■ Developing employability and citizenship skills
■ ◆■Organization
I have organized the sequence of topics and chapters in what I think is the most
natural order in which to cover the material. But I recognize that there are alterna-
tive views on the best order. I have kept this fact and the need for flexibility firmly in
mind throughout the text. Many alternative sequences work, and the Flexibility Charts
on pages 8–9 explain the alternative pathways through the chapters. In using the flex-
ibility information, keep in mind that the best sequence is the one in which I present
the topics. And even chapters that the flexibility charts identify as strictly optional are
better covered than omitted.
■ ◆■Teaching Resources
Parkin teaching resources include an Instructor’s Manual, Solutions Manual,
Test Bank, and PowerPoint. Instructors can download these resources at
www.pearsonglobaleditions.com.
The Instructor’s Manual, authored by Mark Rush, University of Florida, contains
chapter-by-chapter overviews; a list of what’s new in the fourteenth edition; and
ready-to-use lecture notes.
The Solution Manual, authored by Mark Rush, University of Florida, contains
solutions to all Review Quizzes; End-of-chapter Problems; and End-of-chapter
Additional Problems and Applications.
The Test Bank contains 6,000 questions, authored by Svitlana Malsymenko, Uni-
versity of Pittsburgh, and James K. Self, Lee College and reviewed by Mark Rush,
University of Florida to ensure clarity and consistency. The four types of questions
are: multiple-choice, short-answer, graphing, and essay. Each question is classified
by the term or concept it supports, its level of difficulty: 1 for straight recall, 2 for
some analysis, 3 for complex analysis, and its AACSB category. The Association to
Advance Collegiate Schools of Business (AACSB) Guidelines propose learning
32 PREFACE
■ ◆■■Acknowledgments
I thank my current and former colleagues and friends at the University of Western
Ontario who have taught me so much. They are Jim Davies, Jeremy Greenwood, Ig
Horstmann, Peter Howitt, Greg Huffman, David Laidler, Phil Reny, Chris Robinson,
and John Whalley. I also thank Doug McTaggart and Christopher Findlay, co-authors
of an Australian edition, and Melanie Powell and Kent Matthews, co-authors of the
European edition. Suggestions arising from their adaptations of earlier editions have
been helpful to me in preparing this edition.
I thank the several thousand students whom I have been privileged to teach. The
instant response that comes from the look of puzzlement or enlightenment has taught
me how to teach economics.
It is a special joy to thank the many outstanding people at Pearson who contribut-
ed to the concerted publishing effort that brought this edition to completion. Christo-
pher DeJohn, Content Manager Quantitative Business, and Samantha Lewis, Product
Manager, provided direction and overall management of the project. Thomas Hay-
ward, Senior Content Analyst, provided helpful guidance on the priorities for this
revision and enthusiastic support. Elaine Page, Senior Content Producer, Economics,
managed the production process, and drawing on her earlier career as a develop-
ment editor gave good advice on the new way news items are presented. Noel Lotz,
Digital Content Manager, and Melissa Honig, Digital Studio Producer, directed the
production of MyLab content and the eText and ensured that all our media assets
were correctly assembled. Ashley DePace, Product Marketing Manager, provided
inspired marketing strategy and direction, and Kristin Jobe and Gina Linko, Content
Project Managers, kept the project on track on a tight schedule.
I thank all of these wonderful people. It has been inspiring to work with them
and to share in creating what I believe is a truly outstanding educational tool.
I thank Catherine Baum, who provided a careful, consistent, and intelligent
copy edit and accuracy check.
I especially thank Mark Rush, who yet again played a crucial role in creating
another edition of this text and package. Mark has been a constant source of good
advice and good humor.
I thank the many exceptional reviewers who have shared their insights through
the various editions of this book. Their contribution has been invaluable.
I thank the people who work directly with me. Jeannie Shearer provided out-
standing research assistance on many topics, including finding news articles and
creating MyLab exercises. Richard Parkin created the electronic art files and offered
many ideas that improved the figures in this book. Evan Sauve wrote scripts and
worked with Liam Winckel and Richard to make the videos and associated exercises
that are new in this edition.
As with the previous editions, this one owes an enormous debt to Robin Bade. I
dedicate this book to her and again thank her for her work. I could not have written
this book without the tireless and selfless help she has given me. My thanks to her
are unbounded.
Classroom experience will test the value of this book. I would appreciate hear-
ing from instructors and students about how I can continue to improve it in future
editions.
Michael Parkin
London, Ontario, Canada
michael.parkin@uwo.ca
34 PREFACE
Reviewers
We are deeply grateful to the following reviewers, who provided invaluable insights
that helped further develop the content.
1
After studying this chapter,
you will be able to:
WHAT IS ECONOMICS?
Think about the things that you want and the The subject has two parts:
scarcity that you face. You want to go to a good ■ Microeconomics
school, college, or university. You want to live in a ■ Macroeconomics
well-equipped, spacious, and comfortable home. You
want the latest smartphone and the fastest Internet Microeconomics is the study of the choices that indi-
connection for your laptop or tablet. You want some viduals and businesses make, the way these choices
sports and recreational gear—perhaps some new run- interact in markets, and the influence of governments.
ning shoes, or a new bike. You want much more time Some examples of microeconomic questions are: Why
than is available to go to class, do your homework, are people streaming more movies? How would a
play sports and games, read novels, go to the movies, tax on on-line shopping affect Amazon?
listen to music, travel, and hang out with your Macroeconomics is the study of the performance of
friends. And you want to live a long and healthy life. the national economy and the global economy. Some
What you can afford to buy is limited by your examples of macroeconomic questions are: Why
income and by the prices you must pay. And your does the U.S. unemployment rate fluctuate? Can the
time is limited by the fact that your day has 24 hours. Federal Reserve make the unemployment rate fall by
You want some other things that only govern- keeping interest rates low?
ments provide. You want to live in a safe neighbor-
hood in a peaceful and secure world, and enjoy the
benefits of clean air, lakes, rivers, and oceans. REVIEW QUIZ
What governments can afford is limited by the 1 List some examples of the scarcity that you face.
taxes they collect. Taxes lower people’s incomes and
2 Find examples of scarcity in today’s headlines.
compete with the other things they want to buy.
What everyone can get—what society can get—is 3 During the Covid pandemic, what incentives did
limited by the productive resources available. These you face and how did you respond?
resources are the gifts of nature, human labor and 4 Find an example of the distinction between
ingenuity, and all the previously produced tools and microeconomics and macroeconomics in
equipment. today’s headlines.
Two Big Economic Questions 41
Ethiopia
What, How, and For Whom?
Goods and services are the objects that people value
0 20 40 60 80 100
and produce to satisfy wants. Goods are physi-
Percentage of production
cal objects such as smartphones and automobiles.
Services are tasks performed for people such as wire- Agriculture Industry Services
less service and auto-repair service. Agriculture and industry are small percentages of production
in rich countries such as the United States and large percent-
What? What we produce varies across countries and ages of production in poor countries such as Ethiopia. Most
changes over time. In the United States today, agri- of what is produced in the United States is services. The num-
culture accounts for 1 percent of total production, bers for China fall between poor countries and rich countries.
industry (manufactured goods) for 11 percent, and
Source of data: The World Bank Group: Data of World Bank 2021.
services (retail and wholesale trade, healthcare,
and education are the biggest ones) for 80 percent.
In contrast, in low-income Ethiopia, agriculture
accounts for 35 percent of total production, industry
for 22 percent, and services for 44 percent. together with minerals, oil, gas, coal, water, air,
Figure 1.1 shows these numbers and also the per- forests, and fish.
centages for China, which fall between those for the Our land surface and water resources are renew-
United States and Ethiopia. able and some of our mineral resources can be recy-
What determines these patterns of production? cled. But the resources that we use to create energy
How do choices end up determining the quantities of are nonrenewable—they can be used only once.
smartphones, automobiles, wireless service, auto-repair
Labor The work time and work effort that people
service, and the millions of other items that are pro-
devote to producing goods and services is called
duced in the United States and around the world?
labor. Labor includes the physical and mental efforts
of all the people who work on farms and construc-
How? How we produce is described by the technolo- tion sites and in factories, shops, and offices.
gies and resources that we use. The resources used to The quality of labor depends on human capital,
produce goods and services are called factors of pro- which is the knowledge and skill that people obtain
duction, which are grouped into four categories: from education, on-the-job training, and work expe-
■ Land rience. You are building your own human capital
right now as you work on your economics course,
■ Labor
and your human capital will continue to grow as you
■ Capital gain work experience.
■ Entrepreneurship Human capital expands over time. Today, 91 per-
cent of the adult population of the United States have
Land The “gifts of nature” that we use to produce completed high school and 38 percent have a college
goods and services are called land. In economics, or university degree. Figure 1.2 shows these measures
land is what in everyday language we call natural of human capital in the United States and its growth
resources. It includes land in the everyday sense since 1900.
42 ChAPTEr 1 What Is Economics?
Do Choices Made in the Pursuit of Self- Efficiency and the Social Interest Economists use the
Interest also Promote the Social Interest? everyday word “efficient” to describe a situation that
Every day, you and 328 million other Americans, can’t be improved upon. Resource use is efficient if it
along with 7.9 billion people in the rest of the world, is not possible to make someone better off without
make economic choices that result in what, how, and making someone else worse off. If it is possible to
for whom goods and services are produced. These make someone better off without making anyone
choices are made by people who are pursuing their worse off, society can be made better off and the situ-
self-interest. ation is not efficient.
In the Ted story everyone is better off, so it
improves efficiency and the outcome is in the social
Self-Interest You make a choice in your self-interest interest. But notice that it would also have been effi-
if you think that choice is the best one available for cient if the workers and customers had gained noth-
you. All the choices that people make about how to ing and Ted had gained even more than $1 million a
use their time and other resources are made in the week. But would that efficient outcome be in the so-
pursuit of self-interest. When you allocate your cial interest?
time or your budget, you do what makes the most Many people have trouble seeing the outcome in
sense to you. You might think about how your which Ted is the only winner as being in the social
choices affect other people and take into account interest. They say that the social interest requires Ted
how you feel about that, but it is how you feel that to share some of his gain either with his workers in
influences your choice. You order a home-delivery higher wages or with his customers in lower prices, or
pizza because you’re hungry, not because the deliv- with both groups.
ery person needs a job. And when the pizza delivery
person shows up at your door, he’s not doing you a Fair Shares and the Social Interest The idea that the
favor. He’s pursuing his self-interest and hoping for a social interest requires “fair shares” is a deeply held
tip and another call next week. one. Think about what you regard as a fair share. To
The big question is: Is it possible that all the help you, imagine the following game.
choices that each one of us makes in the pursuit of I put $100 on the table and tell someone you
self-interest could end up achieving an outcome that don’t know and who doesn’t know you to propose a
is best for everyone? share of the money between the two of you. If you
accept the proposed share, you each get the agreed
Social Interest An outcome is in the social interest if it upon shares. If you don’t accept the proposed share,
is best for society as a whole. It is easy to see how you you both get nothing.
decide what is in your self-interest. But how do we It would be efficient—you would both be better
decide if something is in the social interest? To help off—if the proposer offered to take $99 and leave
you answer this question, imagine a scene like that in you with $1 and you accepted that offer.
Economics in the News on p. 44. But would you accept the $1? If you are like most
Ted, an entrepreneur, creates a new business. He people, the idea that the other person gets 99 times as
hires a thousand workers and pays them $20 an hour, much as you is just too much to stomach. “No way,”
$1 an hour more than they earned in their old jobs. you say and the $100 disappears. That outcome is
Ted’s business is extremely profitable and his own inefficient. You have both given up something.
earnings increase by $1 million per week. When the game I’ve just described is played in a
You can see that Ted’s decision to create the busi- classroom experiment, about half of the players reject
ness is in his self-interest—he gains $1 million a offers of below $30.
week. You can also see that for Ted’s employees, their So fair shares matter. But what is fair? There isn’t
decisions to work for Ted are in their self-interest— a crisp definition of fairness to match that of effi-
they gain $1 an hour (say $40 a week). And the deci- ciency. Reasonable people have a variety of views
sions of Ted’s customers must be in their self-interest, about it. Almost everyone agrees that too much in-
otherwise they wouldn’t buy from him. But is this equality is unfair. But how much is too much? And
outcome in the social interest? inequality of what: income, wealth, or the opportunity
The economist’s answer is “Yes.” It is in the social to work, earn an income, and accumulate wealth?
interest because it makes everyone better off. There You will examine efficiency again in Chapter 2
are no losers. and efficiency and fairness in Chapter 5.
44 ChAPTEr 1 What Is Economics?
Questions about the social interest are hard ones multinational firms that produce in low-cost regions
to answer and they generate discussion, debate, and and sell in high-price regions. But is globalization in
disagreement. Four issues in today’s world put some the self-interest of the low-wage worker in Malaysia
flesh on these questions. The issues are: who sews your new running shoes and the displaced
shoemaker in Atlanta? Is it in the social interest?
■ Globalization
■ Information-age monopolies
■ Climate change
■ The Covid pandemic
Globalization The term globalization means the
expansion of international trade, borrowing and lend-
ing, and investment.
When Nike produces sports shoes, people in
Malaysia get work; and when China Airlines buys
new airplanes, Americans who work at Boeing in
Seattle build them. While globalization brings
expanded production and job opportunities for some
workers, it destroys many American jobs. Workers
across the manufacturing industries must learn new
skills, take service jobs, which often pay less, or retire
earlier than previously planned.
Globalization is in the self-interest of those con-
sumers who buy low-cost goods and services produced
in other countries; and it is in the self-interest of the