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“It is literally true that you

can succeed best by


helping others succeed”
Napoleon Hill
ANTON’S STORY

Having worked all my life in the world of fashion, in 1994 I formed the With many of our clients returning to ask for further help we know we offer
consultancy with the aim of helping brands to find agents – at that time a good service.
most of my colleagues thought I was mad and would never make any
money – for the first six months they were right – however since then We are always happy to help start-ups as long as they have a professional
the consultancy has grown from me working on my own with some understanding of how to run a business.
handwritten notes of agents to a highly motivated young team of fashion,
research and social media experts that allow us to locate agents in most I have travelled all over the world to give talks on best export practice
of the key trading countries in the world. and we offer free 15 minutes advice sessions to set people in the right
direction.
For the first 20 years we only worked with fashion clothing, shoes, bags,
accessories and jewellery for men, women and kids, but for the last five Every brand is different and have different types of agents that they are
years we have broadened our reach and, of course, our database so that looking for – this we understand, and all our searches are tailored to the
we now help home and gift and homeware brands, an area of growing needs of the brand.
importance.
Apart from our database of more than 20,000 agents, key to our success
It seems incredible that after 25 years I can say that we are still, as far as is the team who, with myself, all love the work we do and are constantly
we know, the only company offering searches for agents internationally. excited by the new brands that ask for our help every week of the year.

We have worked with some of the most famous brands in the world – but
still, the majority of our clients are small and medium sized brand.

antondell.com
OUR SERVICES

Agent/distributor search Free country recommendation Free 15 minutes discovery call


We can find agents for brands in Our experienced team can help you Get feedback on your brand and its
most countries in the world. with your choice of countries. potential.

Standard search Premium search Underwater search


Our most used method of finding A more tailored, in-depth search We can offer discrete searches if you
agents and distributors. Searches Usually able to identify 3-4 agents need to.
with 85/90% success rate. per market. Searches with 95/100%
success rate.

Talks and Workshops Mentoring Program Webinars


These talks on best export practice, One to one sections with brands and One hour skype/whatsapp talk with
now given in 16 countries round the designers about your brand DNA and Anton understanding and preparing
world, inspire designers and brands its potential to export. Usually done in your brand to.
to be more successful both in their location.

antondell.com
own country and exporting.
OUR COMPANY IN NUMBERS

General statistics Current statistics

Company No. of search


founded in projects so far

No. of current Agents appointed


clients worldwide for SS20

No. of languages Hours worked


spoken by our team in the office

No. of agents in talks No. of agents in


No. of countries we Estimated chocolate to brands weekly our Network
have found agents in consumption

antondell.com
TYPICAL EMAIL CAMPAIGN
This goes to all agents in your chosen countries

Some of the stamps we use to classify your brand

NOS STOCK
(Never Out ETHICAL
of Stock) available

Brand info

Agent call to action

antondell.com
TYPICAL WEB PAGE
This is your brand’s profile accessed by agents daily

Brand description

Daniel Hechter was a pioneer to revolutionise prêt-à-porter by making it available


and affordable to a wider public. Today, the brand is present in 65 countries and
on all 5 continents in more than 600 mono-stores and 2.500 POS.

Our slogan is #hechtertogether: It symbolises the French way of life and is the
core of whatever we do. Friendship, partnership with our customers, the image
of our brand ambassadors, the esprit and charm in our collections and the lan-
guage of our image campaigns.

The brand Daniel Hechter was established in 1962 by the French designer Daniel
Hechter.

Miltenberger Otto Aulbach GmbH has been a licensee of Daniel Hechter mens-
wear since 1978.

The owners, the Aulbach family, have purchased the brand from Mr. Hechter on
his retiring in 1998. Since then, the group headed by the Aulbach family is fully in
charge of all products under the Daniel Hechter label except perfumes.

Video - if available

Brand info

antondell.com
CASE STUDY 01

STANDARD SEARCH:
LINEA RAFFAELLI is a family business established in Belgium in 1952
designing elegant ladies’ occasion-wear and bridal lines with 600 sales
points in 20 countries.

COUNTRIES:
France, Germany and The United Kingdom

THE SEARCH PROJECT:


On October 2017 we started an agent search for Linea Raffaelli in three
countries: UK, Germany and France (which was shortly dropped by the
brand).

With the launch of the first promotional campaign, on the same day, we
started receiving enquiries and applications from agents wanting to be
connected to the brand.

By Jan/ 2018 they had already appointed an agent for the whole of UK, on
time for the autumn sales season.

In Germany, the search took a little longer, but it was well worth it. By April
they had appointed an International Showroom that would take not only their
occasion but also their bridal line AND they wouldn’t only sell the brand in
Germany, but also Austria and Switzerland as they are based in Dusseldorf,
but cover the whole DACH region as well.

antondell.com
A successful search that lasted six months and opened four new markets to
the brand. Happy to announce these collaborations are still going strong!
CASE STUDY 02

PREMIUM SEARCH:
Quay Australia is one of the biggest sunglass brands worldwide, second
only to Luxottica Group!

COUNTRIES:
Germany, France and Poland

THE SEARCH PROJECT:


We have been asked by the European Sales Director to find a series
of agents to cover Germany, but after a deeper talk, they have decided
to follow our advice and look for a bigger distributor that could handle
the market better and ensure the high sales volumes the company was
expecting.

The search results were great and in a matter of three months, we have
introduced six potential candidates, one of which is finalising an agreement
with Quay Australia in the next few days.

The company was so pleased with the results and the prospect of working
with distributors instead of agents, that they have asked us to help them find
new distributors in other territories, starting from France where the European
head office is based.

antondell.com
CASE STUDY 03

STANDARD SEARCH:
Established in 2010, FARRA was created by designer Donna Liu, an elite
designer and artist highly recommended by the Hong Kong Government,
where she’s based.

COUNTRY:
USA

THE SEARCH PROJECT:


The brand has never before worked with agents or distributors but after
attending a trade show in New York and receiving very good feedback,
the designer decided to take the next step and find an agent that could
represent the brand in the country.

The project started in November 2017 looking for representation in the USA
and by April 2018 already had appointed an agent and by July an exclusive
showroom in place. Throughout these five months she was introduced to
four very good potential contacts and decided to go with the showroom in
NYC.

FARRA is a fast-growing designer brand that exhibits now at 10 US trade


shows per year, stocked by 100+ boutiques in the USA alone and has now
become one of the jewellery suppliers for Macy’s.

After a successful implementation of the search project in USA, in July 2018


the company has requested Anton Dell to conduct a similar search, now in

antondell.com
the UK which is currently ongoing.
OUR HQ

We have all been affected by this pandemic in many different


ways and for us, one aspect is that now we can work from
anywhere - the world is our office! - but usually the team is
based in LONDON

so visitors can meet us at our Business Club Home House,


just behind Selfridges.

antondell.com
ANTON’S TEAM

ANTON MARIANA DORA


CEO Director Brand Account Director International Communication

BIBI LAURA
Project Coordinator Graphic Designer

JASMINE ANDREA PEPE

antondell.com
Social Media Associate Database Research Manager Mouse Management Coordinator
antondell.com
OUR CLIENTS
TESTIMONIALS

My company has been using the services of the Anton Dell fashion We have been working with anton dell for a number of years and we have
consultancy for some seasons now and we have succeeded in finding found them to be of great service to our business.
very suitable people for sometimes not so easy so find positions. We As an agency based in ireland, sometimes we can be overlooked by
value especially from mr. Anton dell his readiness and quick response, brands.
and the variety of possibilities he is able to offer, obviously based on a Anton’s organisation was able to match us with a spanish shirt brand
long time experience in the market. And what it is more important, his nearly 10 years ago and our business has been growing steadily with
capacity to react in case a fast replacement is needed, always within the them.
highest quality of people, in every market we have requested.” We found anton and his staff to be very knowledgable about our industry
Juan F Rodriguez, DIKTONS and we will continue to work with them in this ever changing industry
Andrea Splendori, The Brand Gallery

We were looking for german, austrian, swiss and uk new sales support.
The proposals by anton dell were top-class and within 8 weeks, all We are very happy with the contacts we have received from you! They
countries were in good hands. Everything worked perfectly with. Thank were all good contacts. It is a pleasure to work with you! Without antondell
you.” we wouldn’t be able to set this up on such a short notice!”
Astrid, Saami Crafts Liesbet Vanderstappen, LINEA RAFFAELLI

As market gets saturated, recession hits worldwide, sales forecasts Thank you very much for your prompt help […] and i want to let you know
shrink and competitors are strengthening their efforts exponentially how essential your website is to our industry.”
skepticism was becoming common rule at the fashion industry. Mr anton Rick Sobin, Agent USA
dell has helped our brand savage culture to find our way through this
gloomy outlook finding suitable agents and distributors worldwide. He
has been a reliable, efficient and extremely competent partner, always I have worked with Anton since 2011. He has a big network of sales
a valuable asset for any organization which pursues to expanding agents worldwide and found us 4 sales reps in several countries. And a

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internationally on a secure way.” nice thing is that cost-benefit ratio is extremely good.”
Esteban Rey, Savage Culture Alex Van Olst, Garcia Jeanswear
THANK YOU!
Anton Dell Ltd.

0044 (0)20 3861 8650

antondell.com
info@antondell.com

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