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THE BRIEF

I have 1,000 new contacts who I think are


expriencing a pain point that our value
proposition can solve.

I want to send them all a cold email which I


want to personalise to optimise open rates,
click through rates and reply rates.

For each contact I have information gathered


from their Linkedin personal and compnay
profiles.
Step 1
I created a Zap in Zapier to automatically take
the contacts LinkedIn information and plug it
into a mega ChatGPT prompt...
Step 2
Now we need a ChatGPT mega prompt
template to add to the Zap. I’m going to break
this down into sections...

Email context & style.


Contact information.
Subject line.
Email preview.
Email opener.
Pain alignment with value proposition.
Closing question.
Email Context & Style
“You are a cold email copywriter.

The goal of the email is to get someone to


open it, read it and reply.

The email will align [your companies value


proposition statement] with [the personas
identified pain point].

The tone of the email should be casual,


straight to the point and not salesy.

Give me a subject line for the email. The


subject line should be 1-3 words max.”
Contact information
“Contact information for personalisation...

[profileUrl]
[firstName]
[lastName]
[title]
[summary]
[titleDescription]
[location]
[companyName]
[regularCompanyUrl]
[industry]
[companyLocation]
[Company Description]”
Subject line
“Give me a subject line for the email. The
subject line should be 1-3 words max.”

Email Preview
“Give me a email preview which is no more
than 50 characters long and gets straight the
point of the email that aligns with the pain
paint. Don't use any descriptive or salesy
words.”
Email opener
“Give me an email opener that is similar to
the preview, straight to point showing we
understand the pain point. ”

Pain alignment with value


proposition
“Give me 2 lines showing that our value
proposition can solve their pain point. Only
reference their pain point and show
understanding and empathy.”

Closing question
“Close the email with really simple question
like "Worth talking about?”
Step 10
Now add your cold email mega prompt to
your Zap, switch it on and watch your Google
Sheet fill up with delicious, personalised cold
email content.
If you’d like me to send you this
guide and the personalised cold
email mega prompt, simply...

1. Like this post.


2. Follow me.
3. Comment “COLD”
4. I’ll send you the guide PDF.
and Mega Prompt.
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