Objectives:
Identify the principles of
speech writing
Differentiate the stages or
process of speech writing
Use principles of effective
speech writing focusing on
audience profile, logical
organization, duration, word
choice and grammatical
correctness
Plan a speech
Evaluate a written speech
Editing and /or
revising
THE SPEECH WRITING
PROCESS
Conducting an audience
analysis
Determining the purpose of
the speech
Select a topic
Selecting a speech
pattern
Preparing an outline
Creating the body of
the speech
Preparing the
introduction
Preparing the
The following are the
components of speech writing
process
Audience analysis entails
looking the profile of your
target audience. This is done
so you can tailor-fit your
speech content and delivery
to your audience.
Demography (age range,
male-female ratio, educational
background and affiliations or
degree program taken,
nationality, economic status,
academic or corporate
designations)
Situation (time, venue,
occasion, and size)
Psychology (values, beliefs,
attitudes, preferences,
cultural and racial ideologies,
and needs)
The purpose for writing the
speech can be classified into
three—to inform, to entertain,
or to persuade.
- An informative speech
provides the audience with
clear understanding of the
concept or idea presented
by the speaker
- An entertainment speech
provides the audience with
amusement.
- A persuasive speech
provides the audience with
well-argued ideas that can
influence their own beliefs
and decisions.
The purpose can be general
and specific. Study the
examples below to see the
differences
Genera Specific purpose
l
purpos
e
Specific To inform the
purpose grade 11 students
about the process
of conducting an
automated student
The topic is your focal point
of your speech, which can be
determined once you have
decided on your purpose.
Narrowing down a topic
means making your idea
more specific and focused.
The strategies in selecting a
topic can be also used when
you narrow down a topic.
In the example below,
“defining and developing
effective money management
skills of Grade 11 students” is
the specific topic out of a
general one, which is
“Effective money
management.”
General To inform
purpose
Specific To inform Grade
purpose 11 students on the
purpose on the
importance of
effective money
management
Topic Financial literacy
or effective money
management
Narrowin Effective money
g down a management
topic Effective money
through management of
listing Grade 11 students
Developing an
effective money
management skills
of Grade 11-
students
Defining and
developing
effective money
management skills
of Grade 11
students
Data gathering is the stage
where you collect ideas,
information, sources, and
references relevant or related
to your specific topic.
Writing Patterns in general, are
structures that will help you
organize the ideas related to
your topic. Examples are
biographical,
categorical/topical, causal,
chronological,
comparison/contrast,
problem-solution, and
spatial