You are on page 1of 9

Preparing an Effective Case

Analysis
The Case Analysis Process
General Outline for an Oral Presentation or
Written Report
• I. Strategic Profile and Case Analysis Purpose
• II. Situation Analysis
– A. General environmental analysis
– B. Industry analysis
– C. Competitor analysis
– D. Internal analysis
• III. Identification of Environmental Opportunities and Threats
and Firm Strengths and Weaknesses (SWOT Analysis)
General Outline for an Oral Presentation or
Written Report
• IV. Strategy Formulation:

Identify and discuss the firm’s:


– A. Business level strategy
– B. Rivals and the competitive dynamics
– C. Corporate level strategy
– D. Any mergers and acquisitions
– E. It’s international and cooperative strategies
On the basis of the above, identify and discuss the following:
– A. Strategic alternatives
– B. Alternative evaluation
– C. Alternative choice

• V. Strategic Alternative Implementation


– A. Action items
– B. Action plan
Financial Analysis in Case Studies
Financial Analysis in Case Studies
Financial Analysis in Case Studies

You might also like