Scribd Logo
Upload

Welcome to Scribd!

  • The Key All Entrepreneurs

    Uploaded by

    sam
    22 views9 pages
    This document introduces the SB7 framework for building a story brand that connects with customers. The framework involves having a character with a problem, a guide who provides a plan and call to action to help the character avoid failure and achieve success. It recommends applying this framework by making customers the character with a problem and positioning your brand as the hero guide that gives a plan and call to action leading to success. Marketers and business owners are encouraged to use this framework to clarify their messaging so customers will listen and help gain more customers.

    Original Description:

    The Key All Entrepreneurs

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document introduces the SB7 framework for building a story brand that connects with customers. The framework involves having a character with a problem, a guide who provides a plan and call to action to help the character avoid failure and achieve success. It recommends applying this framework by making customers the character with a problem and positioning your brand as the hero guide that gives a plan and call to action leading to success. Marketers and business owners are encouraged to use this framework to clarify their messaging so customers will listen and help gain more customers.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    22 views9 pages

    The Key All Entrepreneurs

    Uploaded by

    sam
    This document introduces the SB7 framework for building a story brand that connects with customers. The framework involves having a character with a problem, a guide who provides a plan and call to action to help the character avoid failure and achieve success. It recommends applying this framework by making customers the character with a problem and positioning your brand as the hero guide that gives a plan and call to action leading to success. Marketers and business owners are encouraged to use this framework to clarify their messaging so customers will listen and help gain more customers.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 9

    A Key to All Entrepreneurs

    To:
    Affiliate Marketers
    &
    Business Owners.
    Building A Story Brand
    Clarify your message
    so customers listen.
    Our greatest assist right now is to gain
    customers.
    Our message needs to be heard.
    SB7 Framework

    What is the SB7 Framework?


    What can it do for us building our
    brand?
    How is it important to us as Marketers?
    Sharing some important points
    SB7 Frame work are:
    • A Character
    • Has a Problem
    • And Meets a Guide
    • Who Gives Them a Plan
    • And Calls Them to Action
    • That Helps Them Avoid Failure
    • And Ends in a Success
    A Character!
    We need to make our customers the character who has a problem.
    Our brand need to the hero the guide,
    Who gives a plan & a call to action,
    That will end up with success and to avoid failure.
    I recommend you read this book.

    Apply what you learn here and see the impact on the outcome of your
    business.
    Thank you.

    You might also like