FUN SHOTS

PHOTO BOOTH
MARKETING
PLAN
GENERAL MARKETING STRATEGY
 Market Expansion- it will help them improve
their sales and cater more customers. It gives Fun
Shots the opportunity to improve or offer new
service.
 Product Program
 Add more DSLR and hire new employee
 Pricing Program
 Give 20% discount to senior citizens and 20% discount to
those who will avail their service by group.
 Sales Promotion Program
 Offer package deals and discounts on special events like
weddings and graduation
 SWOT ANALYSIS
 Strength
 Professional Photographer
 High quality cameras
 Flexible in Events and Occasions
 Weakness
 Hard to find competent employees
 Small studio
 Cost factor
 Opportunity
 Increasing number of photography inclined
customers
 New services offered
 Threats
 Increasing number of competitors
 Lower price by competitors
 Advancement of cell phone cameras