TELEVISION SCRIPT

WRITING AND
BROADCASTING
DON DAVE DR.
VENTURA
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WRITING
•Script – TV News Copy
that is usually written
in split-page format.
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•Left side – video and
audio cues, lower-
thirds & violators
•Right side – text to be
read aloud
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•Headlines – teaser of
the top stories in a
news program which
usually appears right
after the OBB
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•Opening billboard or
OBB – standard first
video of the program,
usually a short video
intro of the show
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• Lead in – first few lines
of a news anchor
• Bite – short sound clip
• Closing billboard or CBB
– end video of the show
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•Vtrsil or Vtrsilent –
news stories that are
read by the news
anchors
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•Vtrsot or Vtr sound on
tape – news stories
that are read by the
news anchors with a
short sound clip
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• Voice over – narration
that will accompany the
visuals
• Audio Video – contains
the report/narration of
the reporter
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• Teaser – a brief
reference to an
upcoming news story
and designed to arouse
viewer interest and
anticipation
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•Line- up – also called
rundown which is a
list of chronological
order of each item in a
newscast
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• Bumper – a piece of visual
material inserted at the
end of the segment to
allow for a smooth
transition to another
segment or commercial
break.
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•Cue – an alerting
mechanism for smooth
collaboration in
production
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• Hard copy – copy printed on
paper
• Lower thirds – graphics at
the lower portion of the
screen indicating summaries,
names and designations of
interviewees
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•Violator – graphics at
the upper left corner
of the screen and is
usually reserved for
location and courtesy
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• Stand up – a reporting
technique in which the
reporter on the news
scene delivers a
monologue while facing
the camera
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• Remote – outside the
studio
• Commercial – Gap
• Audio – Sound
• Dead air - Silence
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•Title card – composed
of text and graphics
(logo) to introduce the
title of the show
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• Summary tab – a
box/portion placed
above the lower thirds
and is usually reserved
for general titles of
stories
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WRITING
•The style of writing
should be direct and
conversational.
•Write the way people
talk.
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WRITING
•The text should
complement the
visual.
•Sentences should be
short.
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•Keep the text lean and
loose and give the
audience time to see
and listen.
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•Do not state the
obvious.
•Do not overwrite the
text.
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• Television news is more
than just pictorial
coverage. It also tells
the news with words
spoken by anchors and
reporters.
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•The link between the
words (script) and the
video/photo on the
screen is very crucial.
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•In a television
newscast, the viewer
cannot interrupt the
flow of the story.
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• The story must
therefore be written and
structured in such a
manner that the
important points are
made clear.
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• Broadcast news is linear.
Audience get the news
in a flow of information
that is constantly
moving forward like a
line.
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WRITING
•Within a story, the
structure is linear with
the lead then the
development of facts
and details.
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BROADCASTING
•News Anchor – major
personality in a
television newscast
who reads the spiels
on air
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BROADCASTING
•News Reporter – cover
and write news stories
and is assigned in
news beats
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BROADCASTING
• Verbal communication
includes the voice
quality, pitch, volume,
tempo, pronunciation,
phrasing, diction and
tone.
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BROADCASTING
• Non-verbal
communication involves
facial expression, eye
contact, posture, hand
gestures and
movements.
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BROADCASTING
•Delivery should carry
the signature of the
on cam talent.
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BROADCASTING
•The anchor ingredient
is essential since
he/she establishes link
with the audience.
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BROADCASTING
•Over and above the
verbal attributes, it is
crucial to project well
in front of the camera.
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BROADCASTING
Video camera – high
end device for creating
electronic moving
images
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BROADCASTING
•Teleprompters –
display device for
storage of graphics
and other images
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BROADCASTING
• Lapel microphone –
small electret or
dynamic microphone
used for TV in order to
allow hands-free
operation
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BROADCASTING
• Vision mixer – also called
the production switcher is
a control panel used to
select the multi-camera
setup and other sources to
be seen on air
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BROADCASTING
Override – on air audio
monitors used by
anchors and reporters
during telecast
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BROADCASTING
• TV Studio – an installation
room in which video
productions take place
either for the recording of
live TV programs or taped
programs
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BROADCASTING
•Studio set – composed
of tables, furniture,
backdrop, artwork and
monitors
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BROADCASTING
• Control booth – a
production room that
contains a variety of
equipment and machine
used in the production
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BROADCASTING
•Newsroom – central
place where
journalists work to
gather, write and edit
news
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BROADCASTING
• Conceive • Collect
involves includes data
planning, gathering
framing the (facts, details
lineup and and statistics)
strategizing.
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BROADCASTING
• Construct • Correct deals
involves the with revising
writing and the copy,
production rectifying
phase. mistakes in
both the
structure and
content
THE END!!
THANK YOU!!!