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Introduction
•Croon Elektrotechniek is one of the four largest electrical
engineering, design, and construction firms in the Netherlands.
•125 years + old Company
•Executed installation projects and maintenance contracts both at
home and abroad.
•Annual turnover €200 million (euros)
•Total employees 1,500 +
•Serves companies, institutions, and in Governments serves 6 major
sectors – manufacturing, health care, domestic infrastructure, public
buildings, marine and offshore industries, and water supply.
•Management’s Goal - Provide superior value to customers in faster,
efficient & newer ways
•Social Goal - Strongly advocates and practices environmental
stewardship.
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Case Summary and Options
Case Summary Options
The Case is about
The available options
• Taking Purchase
for analysis are:
decision of Printing
• An incubement
and reproduction
system out of various system (Local
alternatives available Vendor)
• Workout a Cost vs. • XES 870 DDS &
Benefit analysis (Hoogervorst
• Suggest the best Printing systems)
option • OCE 950 (Direct
Manufacturer)
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Reproduction Systems Specifications and usage data
Signify Classified - Internal
EquipmentHow
Cost and
- OCEWhy StickK
950 Vs. XES worked
870 DDS

Note
Note :: As
As Cost
Cost Savings
Savings Comparisons
Comparisons of
of Incumbent
Incumbent System
System with
with the
the
OCE
OCE 950
950 and
and XES
XES 870
870 DDS
DDS is
is not
not feasible,
feasible, it
it has
has not
not be
be considered
considered
Signify Classified - Internal
How and
Cost Savings – TCO Analysis Why
- OCE StickK with
compared worked
XES

Note
Note :: As
As Cost
Cost Savings
Savings Comparisons
Comparisons of
of Incumbent
Incumbent System
System with
with the
the
OCE
OCE 950
950 and
and XES
XES 870
870 DDS
DDS is
is not
not feasible,
feasible, it
it has
has not
not be
be considered
considered
Signify Classified - Internal
Our Recommendation
In OCE 960 to negotiate around 7 – 9% with the given
below points:

01 • Reduce the Paper Cutter from 3 to 1

• Three Draw with 5 Rolls instead of 6 Rolls

The TCO analysis Sheet clearly shows advantage of OCE

02 950 over the other two systems i.e. XES 870 DDS &
Incumbent System. Hence, Croon can go with OCE 950

Also we recommend OCEArticles

Original 960, looking at the given below
Qualitative and other factors:
• Overnight Printing

03
• Less paper Jam
• Better image resolutions & PC compatibility
• Environmental Friendly – matches social goal of Croon
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