VISUAL ACUITY AND

PERCEPTION
Theory of Architecture 01

Ar. Diane A. Jose

 Why is it that when we look at the same event, we
do not all see same thing?
 Do we see things as they are?
 Do we see things as we want them to be?
 Or, Do we see things as we are?
 How do are sensory capabilities affect perception?
 How do are experiences affect perceptions?
What is Perception?
(The “I” and the Eyes)
Visual Acuity and Perception
 How do you absorb information from the world
around you?
 Do you look and listen?
 Do you touch, taste and smell your environment
and those who interact in it?
 During the next 60 second attempt to
internalize everything that exists in the room.

 Make an effort to react to its sound, sight,

smell, touch, taste stimulus that is present in
your environment.
 Were you able to focus simultaneously on its
stimulus?

 Or did you find yourself skipping from one

stimulus or sense experience to another
stimulus and back again?
 Is the process of selecting, organizing, and
interpreting sensory data in a way that
enables us to make sense of our world.
The “I” of the beholder
Visual Acuity and Perception
 How do we make sense out of our world?

 How do we process the stimuli that compete for

our attention?
What do you see?
 What other variables affect us during the
perceptual process?

 In other words, what additional forces interact to

guide us in making our perceptual selections?
The Creation of
Perceptual Sets
Visual Acuity and Perception
PLEASE READ AS FAST AS U CAN
 Busy
as a
a beaver
The Role of Selective
Exposure
Visual Acuity and Perception
 We tend to select only those experiences that
reaffirm existing attitudes, beliefs and values.

 We likewise, tend to ignore or diminish the

significance of those experiences that are
incongruent or dissonant with our existing
attitudes, beliefs and values.
 The Role of Selective
Perception and Closure
Visual Acuity and Perception
 Why do we distort stimuli until they conform to
what we want or expect?