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GROUP MEMBERS

SR. NAME AREA OF


NO SPECIALIZATION
1 SHEWTA BHATT FINANCE
2 GAGANDEEP KAUR MARKETING
3 SATPAL SINGH MARKETING
4 KAMYA GIRDHAR HR
5 PAMPOSH TIKU HR
VENCEDOR AUTOMOBILES
PVT. LTD.
VISION STATEMENT

Use our pioneering spirit to responsibly deliver


energy to the world.
MISSION STATEMENT

To be market focused, process centered


organization providing safe personal mobility
to our customers and provides a constantly
innovating and challenging environment to
our employees.
ADDRESS OF THE CORPORATE
OFFICE
Vencedor Automobiles Pvt. Ltd.
B-146,
Industrial Suburb 3rd Main,
Yashwantpuram, Bangalore
Karnataka (India)
Pin no: 560022
Website: www.vencedorautomobiles.co.in
Phone no: +91(080)-2345712
+91(080)-2345713
+91(080)-2345714
Fax No: +91(080)-2345715
MARKETING ZONES ADDRESSES
1. EAST ZONE
Vencedor Automobiles Pvt. Ltd.
I Care Complex, Miduapore,
Kolkata, Pin no: 721604
Website: www.vencedorautomobiles.co.in
Phone No: +9133-2353676
+9133-2353677
Fax No: +9133-2346111
2. WEST ZONE

Vencedor Automobiles Pvt. Ltd.


R-3, Near Hanuman Temple
Industrial Area, Surat, Gujrat
Pin NO: 345754
Website: www.vencedorautomobiles.co.in
Phone No: +91261-2469783
+91261-2469784
Fax No: +91261-2469785
3. SOUTH ZONE

Thakuk, Thirukalu, Kundaram,


District Kanchipuram, Oragodam
Chennai
Pin no: 603109
Website: www.vencedorautomobile.co.in
Phone no: +9144-2315673
+9144-2315674
+9144-2315675
Fax no: +9144-2346112
+9144-2326113
4. NORTH ZONE

Vencedor Automobile Pvt. Ltd.


R-3Z, Sadiq Nagar,
New Delhi
Pin Code: 110049
Website : www.vencedorautomobiles.co.in
Phone No: +9111-2876553
+9111-2876554
Fax No: +9111-2876555
ADDRESS OF THE PLANT
Thakuk, Thirukalu, Kundaram,
District Kanchipuram, Oragodam
Chennai
Pin no: 603109
Phone no: +9144-2315673
+9144-2315674
+9144-2315675
Fax no: +9144-2346112
+9144-2326113
MARKET RESEARCH
 Done through Questionnaire

 Results:-

Equal preference has been given by the


respondents to the Cost of the car and the
facilities provided in the car.
ORGANISATIONAL STRUCTURE
Board of directors

Marketing
HR Finance & Production
Sales

• FUNCTIONAL ORGANISATIONAL STRUCTURE


• HR and Production are centrally located
• Marketing and Finance are regionally located
• Total Manpower required for the company are
DEPARTMENTAL ORGANOGRAM
HUMAN RESOURCES

• The central department for the Human Resources will be located at the
Corporate Office.
• HR Manager will also sit in the plant with his 5 executives.
• The HR Manager will report to the HR Sr. Manager sitting at the
Corporate office, which in turn will report to the HR Head at the
Corporate office.
• Sub-Department of Maintenance is also under HR.
• There will be one Maintenance head sitting at the plant, this
department is responsible for Security, Peons and Sweepers required at
both Manufacturing Plant and Head Office.
• Total no. of persons in HR Department are 7
• Total no. of persons in Maintenenance Department are 13
HUMAN RESOURCE DEPARTMENT
Maintenen
HR HR Sr.
ance HR HR
Manager HR Head Manager
Manager(p Executive Executive
(Plant) (corporate)
lant)

HR HR HR
Execu Execu Execu
tive tive tive
MAINTENANCE DEPARTMENT
Maintenan HR
HR Sweepers( Security
ce Sr. Peon (1)
Head 1) Guards (2)
Manager Manager

Securi
ty Peons Sweep
Guard (2) ers (2)
s (4)
FINANCE DEPARTMENT
Finance Manager Finance Head
Accountant
(Corporate) (Corporate)

Accountant Accountant Accountant


MARKETING DEPARTMENT

MARKETING HEAD

MARKETING MANAGER
Respective Hierarchy for Each
Distribution Office


Advertising
&Promotion ●
Promotion

Direct RELATIO al Activities SALES by Various
STATE NSHIP EXECUTI
HEAD
Contact with MANAG

Handling of VES means
Head Office ER Sales (5) ●
Targets be
Executives achieved
MARKETING ORGANOGRAM
 Distribution System
HEAD OFFICE

EAST WEST NORTH SOUTH


RESPECTIVE LOCATION OF
DISTRIBUTION OFFICES
Head Office for the Location Will Cover the
Zone Areas
North Zone NCR U.P, Punjab
Haryana

East Zone Kolkata W.B, Bihar

West Zone Gujarat Rajasthan,


Maharashtra
South Zone Karnataka Mumbai, A.P,
Tamil Nadu
PRODUCTION DEPARTMENT

Production Head
(Corporate)
Jr. Supervisor Labors
(1)
(93)

Production Manager
(Corporate)
PRODUCTION PLAN

 Three cars in total to launch


1. 2010: Small Segment Car : Economy Class
2. 2011: Mid Segment Car : Quality
Conscious yet prefer price
3. 2012 : Large Segment Car : Luxury
Oriented
SALVO

 Small segment car

 Target Population : Economy Class and Price


Conscious Customers

 1000 units of Production

 Features: salvo features.docx


ESTRUS
 Mid Segment Cars

 Target Population : Quality People which give


equal preference to price

 1000 units of production

 Features : estrus.docx
MIRAR
 Large Segment Luxury Cars

 Target Population : Luxury oriented people

 1000 units of production

 Features : mirar.doc
MARKETING & SALES PLAN
(3 Months Estimation)
MEDIA ADVERTSED TOTAL FUNDS REQUIRED
THROUGH

PRINT MEDIA Newspaper Ads, Rs.70,00,000*4=


Pamphlets, Rs.2,80,00,000
Hoardings (Since the ads will be
according to the local people)
ELECTRONIC Website Design, Ads Rs. 1,00,00,000
MEDIA on popular Websites,
Bulk SMS ,Bulk E-
mail
COMMISSION OF Rs.2,00,00,000
DEALERS
FUTURE PROSPECTS

 Customized Cars
 Provide world-class facilities in the vehicle
 Enter other segments of automobile industry-

like bikes, commercial vehicles


 Expand the business all over the world
THANK YOU

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