E D U CA T I O N

What is ART?
Arts are the results or the expression
ones artistic mind.

Arts are a basic form of human

communication.
The visual arts, music, literature, and
poetry may be considered the means
by which people, past and present,
express themselves in unique sights
and sounds that capture the interest,
imagination and appreciation of
others.
 What is the
Purpose of Art?
1.Religious ritual
From the prehistoric cave
paintings of France, to the
Sistine Chapel, art has served
religion. For centuries the
Church was the primary patron
of artists. In traditional
societies even today, the
primary purpose of art is
religious or ceremonial.
2.Commemoration of an
important event or person
The event may be of major
historical importance, such as the
coronation of Josephine by
Napoleon as recorded by the artist
David, or it may be important only
to the participants, like the image
of a wedding or a baptism.
3.Propaganda or social
commentary
Propaganda images are attempts to persuade us
toward particular viewpoints or actions promoted by
public or private institutions such as political parties,
lobbyists, governments, or religious groups. The
propaganda purpose may be one we approve of, such
as World War II efforts to get women behind the war
effort, as epitomized in Norman Rockwell's Rosie the
Riveter. It might also be a purpose we disapprove of.
In either case, the power of visual images has
frequently been used to persuade masses of people to
accept beliefs, take action, or follow leaders. The
artist as social commentator may simply make us
more aware of the human condition as he/she
perceives it, without suggesting particular action.
4.Recording of visual data
telling the "truth" about what we see. After
the Renaissance, artists became
preoccupied with new ways of capturing
reality such as the use of linear perspective,
and the realism possible through the use of
oil painting technique. In time, artists like
Courbet and Cezanne (and many who
followed them) began in various ways to
challenge the basic idea of what it is for an
image to be true and real.
5.Creating beauty
Yet the idea of beauty, like that of truth, has
been challenged in the modern era. At one time,
the artist was expected to portray perfection--
lofty and noble ideals of beauty. Yet as society
became more industrialized and democratic,
many thoughtful people began to broaden their
notions of what could be beautiful. For
example, Rembrandt could celebrate the tactile
quality of paint and color in his picture of a
side of beef, and Courbet and Millet could see
beauty in the life of ordinary peasants.
6. Intense emotion

The expressive power of art can be seen in literal

ways in the capturing of facial expression and body
language. Certain religious art, and the works of
expressionists such as Munch are charged with
powerful emotions. Picasso, in works such as
Guernica (also an example of powerful social
commentary and storytelling) is able to communicate
intense emotions. This is accomplished variously by
use of dramatic or exaggerated color, light, form,
and/or other elements.
7.Storytelling
his was a common device of religious art of the
Middle ages where sequences of panels were used
to tell stories from the Scriptures or lives of saints.
It is also the great gift of Norman Rockwell, who
had the ability to tell powerful and subtle stories
about ordinary people and events, in just one
picture. A picture is truly worth a thousand words.
 Why should you study art?
You might wonder why you should
involve yourself in the creation of art.

When you create original works of art,

you experience the creative process.

You develop your own capabilities for

self-expression.
ART - Education
Built into art classrooms are ways
our students can participate in a
community of diverse learners.

Education
Technology
ART - Education
One way to provide empowerment
to all of our students is through
educating ourselves to learn how to
provide and model best practices
of accommodating and improving
accessibility to learning and
participating in the rich visual
language of art.
Elements of ART
• LINE
• FORM
• SHAPE
• SPACE
• TEXTURE
• COLOR
• VALUE
E D U CA T I O N
COLOR
THEORY
COLOR THEORY
Light: the Visible Spectrum
 The Color Wheel

The color wheel is a way to visualize and organize the

entire color spectrum of light. The ends of the spectrum
are bent around a circle to form a color wheel
 Types of Color Theories

Additive Color (RBG) Subtractive Color (CMYK)

The additive (light) theory deals The subtractive (pigment) theory
with radiated and filtered light. deals with how white light is absorbed
and reflected off of colored surfaces.
Additive Theory
• White (sunlight) radiates ALL light
• Black radiates no light
• Light-emitting media use the process
of capturing and radiating light,
therefore they use Additive (Light)
Theory
• Primary colors in Additive Theory:
• Red (R)
• Green ( G )
• Blue (B)
• All the primaries mixed together to
make WHITE
• Additive (Light) Theory is used in
computer monitors, television,
theater lighting, and video
production.
Subtractive Theory
• Black absorbs most light
• White reflects most light
• Colored Pigments absorb light and
reflect only the frequency of the
pigment color.
• All colors other than the pigment
colors are absorbed, so this is called
subtractive color theory.
• Primary colors in Subtractive Theory:
– Cyan (C)
– Magenta ( M )
– Yellow ( Y )
– Black (K)
• Subtractive or Pigment Theory is
used in desktop and commercial
printing.
 Subtractive Color: RYB Color Model

• Traditional “Painter’s
Color Wheel”
• Primary Colors (RYB)
are pure pigments
that cannot be mixed:
o Red
o Yellow
o Blue
• RYB is used primarily
with traditional
pigment-based art
media (like painting)
The Color Wheel
Colors on the wheel can be
described using three elements:
1. Hue: pure color
2. Saturation: brightness or
dullness
3. Value: lightness or darkness
 COLOR THEORY

Hue
• The technical name for color
• Describes the position of a color on a classic color wheel
• Used to name the color (Yellow, Orange, Red, etc.)
 COLOR THEORY
Saturation

• Saturation refers to how vivid and intense a color is

Tone = Shade + Tint
 COLOR THEORY
• Painter’s Color Wheel

Primary Colors Secondary Colors

 COLOR THEORY
• Color Temperature

Warm / Cool Colors

 Color Schemes: Warm
• Warm Colors: Right half
of the color wheel contains
colors associated with fire,
heat

Artist: Jan Vermeer

Title: Girl Asleep at a Table
Year: 1657
 Color Schemes: Warm

Paul Cezanne
The Basket of Apples, 1894
 Color Schemes: Warm

Henri Matisse
The Dessert, Harmony in Red, 1908
 Color Schemes: Cool

Artist: Pablo Picasso Cool: Left half of the wheel

Title: Femme Allongée Lisant has cooler colors
Year: 1939
associated with ice, water
Pablo Picasso
The Old Guitarist, 1903
 COLOR THEORY

Color Schemes: Monochromatic

Monochromatic uses different values of the same hue,

including tints and shades
Color Schemes: Monochromatic

• Monochromatic uses
different values of the same
hue, including tints and
shades

Artist: Georges Braque

Title: Le Portugais
Year: 1911
Color Schemes: Monochromatic

Pablo Picasso, Guernica, 1937

Color Schemes: Monochromatic

• Monochromatic color
palettes in interior design
Color Schemes: Monochromatic
 COLOR THEORY
• Color Schemes: Analagous

• Analogous: A selection of
colors that are adjacent on
the color wheel
 Color Schemes: Analogous

Artist: Vincent van Gogh • Analogous: A selection of

Title: The Iris colors that are adjacent on
Year: 1889 the color wheel
Color Schemes: Analogous
Color Schemes: Analogous
Color Schemes: Analogous
Color Schemes: Analogous
 COLOR THEORY
• Color Schemes: Complementary

• Complementary: Colors
that are opposite on the
wheel. High Contrast
 Color Schemes: Complementary

• Complementary: Colors
Vincent Van Gogh
that are opposite on the
The Café Terrace on the Place du Forum, Arles, at Night wheel. High Contrast
1888
Complementary Colors in Art

Georges Seurat, Le Chahut, 1889-90

Complementary Colors in Art

Eugène Delacroix, Women of Algiers, 1834

Complementary Colors in Graphic Design
Complementary Colors in Fashion
 COLOR THEORY
• Color Schemes: Triadic

Triadic
Triadic Color Schemes in Design
Triadic Color Schemes in Design
 Triadic Color Schemes in Art

Andy Warhol Piet Mondrian

HINT: Choosing ONE common color can help
tie random color schemes together
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