Zebra Medical Vision • Established in 2014 • HQ: Herzliya, Israel • Worked on tools that could assist radiologists • Leveraged machine Learning • Started with lung cancer identification • Received ample funding • Had 40 employees by 2018 Analysis Competitive advantages Competitive disadvantages • Lenient privacy laws in Israel • A lot of companies practicing • Low cost per scan, easy to sell ML • Located in the start-up hub • Technology isn't considered • Variety of data reliable • Hired from the right talent • Difficulty in procuring data pool • Supervised learning was required • Lack of technical knowledge amongst graduates Recommendations • Hire good negotiators ▫ To get variety of data ▫ To get bigger contracts • Improve on accuracy to maintain competitive advantage • Target developed countries first ▫ Move to cloud, would help in developed countries • Develop bundles which could detect multiple conditions