INTELECTUAL PROPERTY RIGHTS

SUBMITTED TO SUBMITTED BY
AMISHA MEHTA AMALENDU SEKHAR DAS;
SOUVIK MANDAL;
M.F.TECH, 1st YEAR {2011-2013}
 CONTENTS

WHAT IS LAMBORGHINI
INTRODUCTION
HISTORY
IPR TOOLS OF LAMBORGHINI
TRADEMARKS
TRADE SECRETS
PATENTS
COPYRIGHTS
PRIVACY POLICY
CERTIFICATION
WEB PAGE
MUSEUM
INFRINGEMENT CASE
WHAT IS LAMBORGHINI
 INTRODUCTION

Automobili Lamborghini S.p.A., commonly referred to as Lamborghini (pronounced lambor

ˈgiːni), is an Italian car manufacturer. The company was founded by manufacturing magnate
Ferruccio Lamborghini in 1963, with the objective of producing a refined grand touring car to
compete with established offerings from marques like Ferrari.
 HISTORY
The company's first models were released in the mid-1960s, and were noted for their
refinement, power and comfort. Lamborghini gained wide acclaim in 1966 for the Miura sports
coupé, which established mid-engine design as the standard layout for high-performance cars of
the era. After a decade of rapid growth, hard times befell the company in the mid-1970s, as sales
plunged in the wake of the 1973 world financial downturn and oil crisis. After going through
bankruptcy and three changes in ownership, Lamborghini came under the corporate umbrella of
the Chrysler Corporation in 1987. The American company failed to return the automaker to
profitability and sold it to Indonesian interests in 1994. Lamborghini's lack of success continued
through the 1990s, until the company was sold in 1998 to Audi, a subsidiary of the Volkswagen
Group, a German automotive concern. Audi's ownership marked the beginning of a period of
stability and increased productivity for Lamborghini, with sales increasing nearly tenfold over the
course of the 2000s, peaking in record sales in 2007 and 2008. The world financial crisis in the late
2000s negatively affected luxury car makers worldwide, and saw Lamborghini's sales drop back to
pre-2006 levels.
Assembly of Lamborghini cars continues to take place at the automaker's ancestral home in
Sant'Agata Bolognese, where engine and automobile production lines run side-by-side at the
company's single factory. Fewer than 3,000 cars roll off the production line each year.
The flagship V12-powered Murciélago coupé and roadster were discontinued at the end of 2010. Its
successor, theLamborghini Aventador, was released on 28 February 2011.
IPR TOOLS OF
LAMBORGHINI
 TRADEMARKS
AVENTADORLIVE (Circa: 2010)Goods and Services: Computer programs for video and computer games Primary
Class: Clothing, footwear, headgear.

AUTOMOBILI LAMBORGHINI CONSULTINGLIVE (Circa: 2009)Goods and Services: Advertising; business

management; business administration; office functions Primary Class: Scientific and technological services and
research and design relating thereto; industry

URUSLIVE (Circa: 2008)Goods and Services: Automobiles and structural parts therefore Primary Class: Games and
playthings; gymnastic and sporting articles not included in other classes; de...

LAMBORGHINILIVE (Circa: 2008)Goods and Services: Model cars Primary Class: Games and playthings; gymnastic
and sporting articles not included in other classes; de...

LAMBORGHINILIVE (Circa: 2008)Goods and Services: Motor vehicles, namely, automobiles and structural parts
thereof Primary Class: Vehicles; apparatus for locomotion by land, air, or water.

AUTOMOBILI LAMBORGHINILIVE (Circa: 2008)Goods and Services: mouse pads Primary Class: Scientific, nautical,
surveying, photographic, cinematographic, optical, weighing, meas...

REVENTONLIVE (Circa: 2008)Goods and Services: automobiles Primary Class: Vehicles; apparatus for locomotion by
land, air, or water.

LESS WEIGHT. MORE POWER.LIVE (Circa: 2007)Goods and Services: Motor vehicles, namely, automobiles and
structural parts therefore Primary Class: Education; providing of training; entertainment; sporting and cultural
activities.

LAMBOLIVE (Circa: 2007)Goods and Services: Automobiles, automobile doors, automobile door hinges Primary
Class: Vehicles; apparatus for locomotion by land, air, or water.
 TRADEMARKS
CLOSER TO THE ROADLIVE (Circa: 2007)Goods and Services: Motor vehicles, namely, automobiles and structural
parts therefore Primary Class: Education; providing of training; entertainment; sporting and cultural activities.

MIURALIVE (Circa: 2007)Goods and Services: Motor vehicles, namely, automobiles and structural parts therefore
Primary Class: Clothing, footwear, headgear.

GALLARDO SUPERLEGGERALIVE (Circa: 2007)Goods and Services: Land vehicles and structural parts thereof
Primary Class: Vehicles; apparatus for locomotion by land, air, or water.

MURCIÉLAGO SUPERLEGGERALIVE (Circa: 2007)Goods and Services: Land vehicles and structural parts thereof
Primary Class: Vehicles; apparatus for locomotion by land, air, or water.

GALLARDO NERALIVE (Circa: 2007)Goods and Services: Motor vehicles, namely, automobiles and structural parts
therefore Primary Class: Vehicles; apparatus for locomotion by land, air, or water.

V AD PERSONAMLIVE (Circa: 2007)Goods and Services: Perfumes, shower gels, body lotions, soaps, cleaning
tissues, namely, tissues...Primary Class: Clothing, footwear, headgear.

SUPERVELOCELIVE (Circa: 2006)Goods and Services: Motor vehicles, namely, automobiles Primary Class: Vehicles;
apparatus for locomotion by land, air, or water.

SUPERLEGGERADEAD (Circa: 2006)Goods and Services: Motor vehicles, namely, automobiles Primary

Class: Vehicles; apparatus for locomotion by land, air, or water.

SVLIVE (Circa: 2006)Goods and Services: Motor vehicles, namely, automobiles Primary Class: Vehicles; apparatus
for locomotion by land, air, or water.
 TRADEMARKS
AUTOMOBILI LAMBORGHINILIVE (Circa: 2006)Goods and Services: Data processing equipment, namely, data
processors, computers and laptop comp...Primary Class: Scientific, nautical, surveying, photographic,
cinematographic, optical, weighing, meas...

R-GTLIVE (Circa: 2004)Goods and Services: automobiles and structural parts therefore Primary Class: Games and
playthings; gymnastic and sporting articles not included in other classes; de...

MURCIELAGOLIVE (Circa: 2001)Goods and Services: AUTOMOBILES Primary Class: Vehicles; apparatus for

locomotion by land, air, or water.

GALLARDOLIVE (Circa: 2001)Goods and Services: MOTOR VEHICLES, NAMELY, AUTOMOBILES Primary

Class: Vehicles; apparatus for locomotion by land, air, or water.

AUTOMOBILI LAMBORGHINILIVE (Circa: 1997)Goods and Services: computer games and controls, namely,
computer game programs, [ cartridges, ca...Primary Class: Clothing, footwear, headgear.

Mark Words LIVE (Circa: 1990)Goods and Services: AUTOMOBILES, [ENGINES] THEREFOR AND STRUCTURAL PARTS
THEREOF Primary Class: Vehicles; apparatus for locomotion by land, air, or water.

LAMBORGHINILIVE (Circa: 1990)Goods and Services: AUTOMOBILES AND THEIR STRUCTURAL PARTS Primary
Class: Vehicles; apparatus for locomotion by land, air, or water.

DIABLOLIVE (Circa: 1990)Goods and Services: automobiles and structural parts therefore; engines and
transmissions for auto...Primary Class: Vehicles; apparatus for locomotion by land, air, or water.

LAMBORGHINILIVE (Circa: 1982)Goods and Services: [ audio tape cassettes, video-audio tape cassettes, magnetic
audio and]
 TRADEMARKS
Mark Words LIVE (Circa: 1990)Goods and Services: AUTOMOBILES, [ENGINES] THEREFOR AND STRUCTURAL PARTS
THEREOF Primary Class: Vehicles; apparatus for locomotion by land, air, or water.

LAMBORGHINILIVE (Circa: 1990)Goods and Services: AUTOMOBILES AND THEIR STRUCTURAL PARTS Primary
Class: Vehicles; apparatus for locomotion by land, air, or water.

DIABLOLIVE (Circa: 1990)Goods and Services: automobiles and structural parts therefore; engines and transmissions
for auto...Primary Class: Vehicles; apparatus for locomotion by land, air, or water.

LAMBORGHINILIVE (Circa: 1982)Goods and Services: [ AUDIO TAPE CASSETTES, VIDEO-AUDIO TAPE CASSETTES,
MAGNETIC AUDIO AND VIDEO ...Primary Class: Games and playthings; gymnastic and sporting articles not included
in other classes; de...
TRADEMARKS
TRADEMARKS
TRADEMARKS
TRADEMARKS
TRADEMARKS
TRADEMARKS
TRADE SECRET
 TRADE SECRET

Actually 6 Buying Secrets:

Secret # 1 “Know the difference between Buy vs. Lease”

Secret # 2 “How to get the most for your Trade-in”

Secret # 3 “Understand the benefits of buying a Certified Used Car”

Secret # 4 “Know what to look for during your Test Drive”

Secret # 5 “Understanding the difference between Rebates and Incentives”

Secret # 6 “The truth about warranties and service contracts”

 PATTENTS
Countach LP400S#1121258, Gallardo Spyder#6LA03688, Gallardo LP560-4#9LA07811, Gallardo LP560-4
Spyder#9LA09293, Gallardo LP570-4 Superleggera#BLA10642, Aventadore LP700-4 #BLA00044, #CLA00052 &
#CLA00054.

Countach LP400S#1121004, #1121018, #1121028, #1121048,#1121058, #1121060, #1121224, #1121252,

#1121384, Countach QV#HLA12156, #HLA12165, #FLA12840, #GLA12902, Diablo SE30s #RLA12134 & the Ex-Jay
Kay #RLA12087, Diablo VT Roadster#VLA12810, Diablo SV#WLA12003, Reventon Roadster #ALA03884.

The last Murcielago ever made LP670-4 SV#ALA04099.

Countach Qvs#HLA12065, #HLA12132, #JLA12283, #JLA12396, #JLA12399.

400GT 2+2#1204, Silhouettes #40052, Gallardo Spyder#7LA05453, Gallardo LP560-4 #ALA10000, Murcielago
40th#4LA00938, Murcielago LP640 Versace#7LA02524.

Islero GT Spyder #6279, Miura P400 #3042, Espada S2 #8394, Espada S3 #9590, Urraco P250s #15580 & #15738,
Countach QV#JLA12343, Countach 25 th n#KLA12521 & #KLA12670 LM002 #KLA12147, Diablo VT6.0 SE
#1LA12887, Gallardos #4LA01422, #4LA01756, #6LA03118, #6LA03605, & #7LA04847, Murcielago Roadster
#6LA01733, Murcielago LP640 Versace #7LA02594.

Miura P400 #3492, Miura P400 SV #4966, Espada S2 #8086, Espada S3#9204, #9222, Countach LP400S
#1121432, #1121458.

Espada S2 #8280, Espada S3 #9688, Countach LP5000 QV#JLA12266, Gallardo Superleggeras#7LA06009 &
#8LA06377, Murcielago#5LA01631, Murcielago LP640-4 Roadster#8LA02729, Murcielago LP670-4 SV
#0000/350,#ALA04000.
COPYRIGHT
 PRIVACY POLICY
Latest version: September 12, 2011

Dear User,
We would like to inform you that:
This page describes data processing methods for the personal data of users who access this site, independent of
their motives.
Automobili Lamborghini S.p.A. is committed to protecting user’s privacy and to preserving personal information
provided from access, use or spread to non-authorised parties.
This website provides information on the Lamborghini brand, its products and promotions.

Data Ownership
Data is held by Automobili Lamborghini S.p.A.. Our headquarter is in Via Modena 12, I-40019-Sant’Agata Bolognese
(BO), Italy.

Responsibility for data processing

The data Processors are the so designated Managing Director and the Human Resources Director.

Hosting service
Our site is hosted by Amazon Elastic Compute Cloud (Amazon EC2).

Virtual data collection for website access

Our site’s web servers only request the user’s browser provide information that is strictly necessary to establish
communication. This essentially regards data related to the pages visited, identification of the service provider and
the IP (Internet Protocol) address used to access the Internet; the date and time the site is accessed and the Internet
address of the website from which the user has gained direct access to the site.
 PRIVACY POLICY
Cookies
Cookies are information, files composed by one line of text, that may be saved in a computer during website
navigation. Automobili Lamborghini S.p.A. website uses cookies in order to offer a better service. The utilisation of
cookies is strictly limited to the transmission of temporary identification and necessary for safe, effective use of the
site. The cookies used on this site avoid the use of other information methods that could potentially affect customer
privacy during site use and do not allow user’s personal identification data to be collected. You may decide to set
your browser to refuse cookies.

External service
This website uses an external web analytics service provided by a third party, in particular by Google Analytics,
which uses javascript technology to analyse how this site is visited. Google Analytics uses information, included IP
address, generated through the use of the website by the Users, and stored on the servers of Google Analytics, in
order to improve the site. Google Analytics may transfer the above mentioned information to third party when
required by law and when third parties act on the behalf of Google Analytics. By using this website, the User express
his/her consent to the processing of personal data by Google Analytics for the abovementioned purposes.

Collection of personal data and transparency

Lamborghini provides information on Italian and EU Law regarding the collection, use and management of personal
data.

This information guarantees maximum transparency on several aspects, including:

The aims of the data processing
The relative methods of use
The area of communication of the personal data processed
The obligatory or optional nature of information given
Addresses and methods to allow those whose data is being processed to access and oppose this process, as is their
legal right.
Requests, where necessary, for legal consent.
 PRIVACY POLICY
Personal data storage
Unless advised by the subject and if there are no other legal obligations, data is held only for the period that is
necessary to achieve its aims. If the subject believes, for any reason, that the aim of this data processing is
complete, they can inform us at the addresses given below. A company employee will evaluate the request and
eliminate the information.

Access to personal data and methods of exercising subject’s rights. We welcome comments regarding our
customer’s privacy.

If you believe that Automobili Lamborghini S.p.A. and its companies do not respect the rules outlined in this policy,
please send your comments via e-mail and/or post to the following addresses:

privacy@lamborghini.com

or

Automobili Lamborghini S.p.A.

via Modena, 12
I-40019 Sant’Agata Bolognese (Bo)
Italy.

By using these channels, you can also exercise your rights to access, rectify or oppose personal data processing
under privacy laws.

Changes to the current policy

Automobili Lamborghini S.p.A. reserves the right to update this privacy policy. In this case, the date at the top of the
document will be changed, with the title "Latest version".
CERTIFICATION
WEB PAGE
WEB PAGE
MUSEUM
 INFRINGEMENT CASE
LAMBORGHINI SUES PALAZZO TENANTS OVER TRADEMARK

Iconic Italian supercar maker Lamborghini is suing a Las Vegas restaurant and
showroom for using a variation of its famous bull logo. The branding of the Dal Toro
Exotic Car Showroom, Dal Toro Merchandise Gallery and Dal Toro Il Ristorante Italiano
does seem to have, at the least, a passing resemblance to that of the famous marque.
The similarity has not escaped the attention of Lamborghini’s lawyers who have
filed a trademark infringement suit in Federal court against Dal Toro’s owners.
Compounding matters for the Dal Toro owners is that they have also been selling
branded merchandise carrying the same logo.
“Brashly, defendants prominently display a large and striking Lamborghini bull-in-
shield protected design mark at the entrance of defendants’ premises and a
Lamborghini protected type mark within defendants’ exotic car showroom,” states the
lawsuit, according to the Las Vegas Sun.
THANK YOU……

DO YOU DARE NOW…