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QR code based

Board Game

History through Games


EKUM STUDIOS PVT LTD.
&
O N
TI
O
O M
P R
ER LES
O M A
T
S SS S
U
C O
CR
Gifts are a regular part of consumer
promotion!
The gifts costs about 5 to 7.5% of the
THE GIFT

• Almost always traditional


• Costs about Rs.60 – Rs.80 in the
open market
• Does not ensure collection of user
database
• Does not ensure repeat purchase
• Is not always intellectually
challenging
• Does not teach anything new
• Does not engage the family
• No scope of Cross promotion
• Limited customization
INTRODUCING A
GIFTING IDEA
WHICH
• Absolutely modern in looks and outlook

• Costs Rs. 399/- in the open market


• Ensures collection of user database
• Can ensure repeat purchase
• Intellectually challenging
• Teaches about Indian culture and Values
• Tremendous scope of cross promotion
• Customization at multiple levels
• Has the potential to engage the entire
family
Absolutely modern in looks and outlook
A product worth Rs. 399/-
Ensures collection of user database
Knowing your customer would help in
The long run!
One new game every month, collect 6,get
one FREE !

Ensure repeat
purchase
Buy 3 products, collect 3 game, get one
FREE !

Cross promotion
Customized for
Cross Sales
Rasna for instant
energy.

Even
game customized
Free Do it yourself “1ne’sHistory through
Games” QR code based Family board game
with this pack! Learn while having fun!

Logon to www.rasnainternational.co
to register and get the game over email

Use Code : BV000001 during registration

For existing packs.


Sticker on pack
COSTING
Flexible model
Rs. 35/- per Registration and Collection of Data. Do it Yourself version. No
fulfillment.

Fixed model
Rs. 10/- per Unit . License cost.
Printed A-4, Physical product. Printing and distribution to be done by
Rasna International

Retainer ship : Non exclusive. Per month.(The same game across


multiple companies)
Rs. 5,00,000.00 . One product.
Rs. 7,50,000.00. Across multiple products

Retainer ship : Exclusive. Per month.(Games dedicated to Rasna)


Rs. 7,50,000.00 . One product.
Rs. 10,00,000.00. Across multiple products
ER R
U M E !
S U M R
N S CR S
O
C ON GH C S
GH C U
U O R O O
R

O N H RM E
F

R O T
TH OTI ON R D
A
G

S R M TI O A
C O OEB
PR OMG T H
PR I N S
U
THE HERITAGE CYCLE DIAGRAM BY SIMON
THURLEY, GIVES US AN IDEA HOW WE CAN
MAKE THE PAST PART OF OUR FUTURE.
Most corporates that spend CSR funds on heritage
conservation tend to demand faster output or visible
recognition of their contribution, sometimes both.
- liveMint
A novel CSR idea

Become a “Cultural
Heritage Ambassador” to
promote India’s cultural
heritage to preserve our
national identity.
A customized board game promoting our
cultural heritage, distributed FREE to
prominent Schools all over the country
eate Cultural Heritage Awareness in students
schools

the year
Raising
awareness
about Cultural
Heritage of our
country, is
making a
positive
difference in our
society
Rasna logo
on every
game
Customized for
Cross Sales
Rasna for instant
energy.

Even
game customized
Rs. 699/-

Pricing : Rs. 299/- per A3 size copy


with bag. Distribution : Rasna
BENEFITS TO RASNA

• Highly visible
• Quick turn around
• Documentation
- Proof of Delivery
- Appreciation
certificates from
Principal
- Invoice copies
Thank You.

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