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  • Intercultural Differences in Business Communication

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    Codruu Skittles
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    Culture plays a key role in business communication and international negotiations. Cultural differences can create barriers to understanding between parties from different cultures. These barriers are due to varying ways of encoding messages, choosing communication mediums, and interpreting messages based on cultural norms. Successfully navigating intercultural negotiations requires understanding these differences, being aware of shifting dynamics, choosing translators carefully, and accounting for cultural customs, emotions, gifts, and organizational contexts.

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    Examples of intercultural differences occurring in communication among different actors.

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    INTERCULTURAL DIFFERENCES

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    Culture plays a key role in business communication and international negotiations. Cultural differences can create barriers to understanding between parties from different cultures. These barriers are due to varying ways of encoding messages, choosing communication mediums, and interpreting messages based on cultural norms. Successfully navigating intercultural negotiations requires understanding these differences, being aware of shifting dynamics, choosing translators carefully, and accounting for cultural customs, emotions, gifts, and organizational contexts.

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    44 views10 pages

    Intercultural Differences in Business Communication

    Uploaded by

    Codruu Skittles
    Culture plays a key role in business communication and international negotiations. Cultural differences can create barriers to understanding between parties from different cultures. These barriers are due to varying ways of encoding messages, choosing communication mediums, and interpreting messages based on cultural norms. Successfully navigating intercultural negotiations requires understanding these differences, being aware of shifting dynamics, choosing translators carefully, and accounting for cultural customs, emotions, gifts, and organizational contexts.

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    of 10

    INTERCULTURAL

    DIFFERENCES
    IN BUSINESS
    COMMUNICATION
    INTERCULTURAL COMMUNICATION
    • CULTURE determines:
    • how individuals encode messages
    • what medium they choose for transmitting them
    • the way messages are interpreted

    • INTERCULTURAL COMMUNICATION:
    • understanding the different cultures, languages,
    social attributes, the thought patterns and
    customs of people from other countries

    Scholars acknowledge that culture and communication shift


    along with societal changes and theories should consider
    the constant shifting and nuances of society.
    ISSUES RELATED TO
    INTERNATIONAL NEGOTIATIONS
    CULTURE CAN CREATE COMMUNICATION
    PROBLEMS

    CULTURAL BARRIERS AFFECT THE


    CAPACITY OF UNDERSTANDING
    DIFFERENT BEHAVIORS

    CULTURAL CONSIDERATIONS INFLUENCE


    THE DEALS

    CULTURE CAN INFLUENCE THE BEHAVIOR


    AND THE INTERACTIONS AT THE
    NEGOTIATION TABLES
    CULTURAL DIFFERENCES
    RELATIONSHIPS

    ORGANIZATIONAL HIERARCHY

    LANGUAGE BARRIERS

    PUNCTUALITY
    RELIGIOUS ISSUES

    CULTURAL CUSTOMS&ETIQUETTE

    DIFFEREN
    EMOTIONS
    CES

    GIFTS

    ORGANIZATIONAL
    CONTEXT
    CULTURAL
    CLASHES

    ARISING
    ETHNOCENTRISM
    PORBLEMS
    ASSIMILATION &
    ALIENATION
    USEFUL APPROACHES IN
    INTERCULTURAL
    NEGOTIATIONS
    RESEARCH THE INDIVIDUAL AS WELL AS
    THE CULTURE

    PAY CLOSE ATTENTION TO UNFOLDING


    NEGOTIATION DYNAMICS

    CHOOSE YOUR TRANSLATOR WISELY

    KNOW THAT THERE’S STRENGTH IN


    NUMBERS
    REFERENCES:
    • https://www.pon.harvard.edu/daily/international-
    negotiation-daily/cross-cultural-communication-
    business-negotiations/
    • https://smallbusiness.chron.com/can-cultural-
    differences-affect-business-communication-5093.html
    • https://smallbusiness.chron.com/examples-cultural-
    differences-business-21958.html
    • https://smallbusiness.chron.com/cultural-differences-
    communication-problems-international-business-
    81982.html

    THANK YOU!

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