McDonald’s in Brazil

 McDonald's entered Brazil Peter Rodenbeck , in 1979.

 The first store  Rio de Janeiro.
 The second store Sao Paulo, in 1981.
 Global Ranking 9. Brazil - 812 locations The largest South
American market.
 Dia do Saci x Halloween
• Saci’s Day is celebrated on the same day as Halloween in Br
azil
• The date was created as an opposition of Americanization of
our culture.
 Anitta X Funk
• Anitta is the most popular singer in Brazil nowadays.
• She started as a Funk singer and now is taking our music to all over the world.
• Her new song is in funk style and features Madonna.
• Her new album has many features with American Singers such as Swan Lee and Snoop Dogg.
http://www.icmrindia.org/casestudies/catalogue/Bu
siness%20Strategy/McDonalds%20Success
%20Story%20in%20Brazil-Excerpts1.htm

https://www.statista.com/statistics/812580/number
-mcdonalds-restaurants-type-brazil/

https://www.investopedia.com/articles/markets-
economy/091716/10-countries-most-mcdonalds-
locations-mcd.asp

https://vejasp.abril.com.br/blog/pop/dia-do-saci-
entenda-a-origem-da-resposta-brasileira-ao-
halloween/
NINJA

・ Becoming popular

・ A lot of people from other

countries interested in NINJA
culture.

・ We lost NINJA culture long

time ago
KYOTO

・ Cultural city in Japan

・ Visitors are increasing in Kyoto

・ Japanese culture is spreading becaus

of the globalization
• http://ninjaworld.jp/shinjuku/