Retail Concepts & Environment

Study of various formats within a mall

A group presentation by:-

Harpreet
Nidhi Kaushik
Rajiv
Westgate Mall
 Research
• Developer
Today Homes Infrastructure
• Location
West Delhi, Rajouri Garden, Ring
Road
• Total Built Up Space
5 lakh SFt.
• Space for Events/Promotions
25-70 SFt.
• Ownership
Self-owned
• Avg. Rental
GF & UGF- Rs. 300 per SFt.
FF- Rs. 225 per SFt.
SF- Rs. 150 per SFt.
• Avg. Footfall
Weekdays 35-40,000
Weekends 35-50,000
• No. of Mini Anchor stores
Big Bazaar, Multiplex, 5D
Theatre
• Entertainment
Gaming Zone, Multiplex, 5D
Theatre
• Parking
650 cars, overnight and valet
• USP of the Mall
Brand Mix
• Target Catchment
Paschim Vihar, Punjabi Bagh,
Rajouri Garden
• High street within 5km
City Square, TDI and
Shopper’s stop
 Retail Zoning
• Number of stores- 90
• Ground floor
Marks & Spencer, Big Bazaar, D’Damas,
The Body Shop, UCB, Bossini, VNC, Pepe
Jeans, Arrow, Louis Phillippe, Van
Heusen, Taanz, Playlife, Vibe, Samsaara,
Adidas, Lacoste, Zodiac, Nike, Reebok,
Flower Rain and Guess
• Upper Ground Floor
Max, Big Bazaar, Lee, Wrangler, Peter
England, Allen solly, Levi’s, Freiburg, Girl
Forever, Species, Puma, Kippling,
Portland, Giovani, Groggy, Etam, Archies,
Junior Reebok, Next, Grand Slam and
Reebok Classic
• First Floor
Utsav Fashion, Be Me, Lyallpur Instyle,
Max, Liliput, Provogue, Shaw Brothers,
Just She, Kazo, Art Karat, Carlton London,
Taniya Khanuja, Jockey, The Mobile
Store, Franco Leome, Telebrands, The
Value Store, Cotton County and Straps.
• Second Floor
Evok, TGIF, Quik Bite, Golden Dragon,
Toast, Club Mahindra, Moti Mahal,
Ambience Salon, Papa John’s,
• Third Floor
Movie Times
 Various formats in the mall
• Evok- Chain Store

• Vicenza- Speciality Store

• Taniya Khanuja- Independent

Store
 Evok
• Owner- R. K. Somany
• Area- 10,000 SFt
• Rental- 17 lakh p/m
• Footfalls- Weekdays: 100-150
Weekends: 250-300
• Place- 2nd floor, left corner
• Product- Home furniture
Soft furnishing
 Home decor
wall fashion
floorings
bath concepts
kitchen concepts
lighting concepts
home organisation
• Price- ranging from
• Promotion-
• Personnel- 15 employess in one store
• Personalised services- interior design,
finance, checkout, gift wrap, installaton
• Physical facilities- dedicated lighting,
 Vicenza
• Owner-
 Taniya khanuja
• Owner- taniya khanuja
• Area- 200 SFt.
• Rental- self-owned
• Foofalls- Weekdays: 10-15
Weekends: 20-30
• Place- Upper ground floor
• Product- designer dresses, suits,and
gowns
• Price-