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  • Adverstisement Strategies and Its Impact On Customers: Nayana G 1NZ19MBA04 Mba 2 Sem Guide: Jayashree Mam

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    Nayana Gowda
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    Advertising strategies aim to impact customers. The document outlines 6 chapters on advertising strategies including an introduction discussing the meaning of advertising strategies, a historical background and literature review, current trends and analysis, conclusions, bibliography, and annexure.

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    ADVERSTISEMENT STRATEGIES AND ITS IMPACT ON CUSTOMERS.pptx

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    Advertising strategies aim to impact customers. The document outlines 6 chapters on advertising strategies including an introduction discussing the meaning of advertising strategies, a historical background and literature review, current trends and analysis, conclusions, bibliography, and annexure.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    17 views3 pages

    Adverstisement Strategies and Its Impact On Customers: Nayana G 1NZ19MBA04 Mba 2 Sem Guide: Jayashree Mam

    Uploaded by

    Nayana Gowda
    Advertising strategies aim to impact customers. The document outlines 6 chapters on advertising strategies including an introduction discussing the meaning of advertising strategies, a historical background and literature review, current trends and analysis, conclusions, bibliography, and annexure.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    ADVERSTISEMENT

    STRATEGIES AND ITS


    IMPACT ON CUSTOMERS
    NAYANA G
    1NZ19MBA04
    MBA 2nd sem
    GUIDE: JAYASHREE MAM
    CONTENTS
    CHAPTER PARTICULARS Page no
    1 Introduction 05 -17
    2 Historical background and Review of literature 18 -23
    3 Current Trend and Analysis 24 -39
    4 Conclusion 40 - 49
    5 Bibliography 42
    6 Annexure 43 -45
    INTRODUCTION
    Meaning :-

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