Chapter 1

Innovative Management for a Changing World

 Why Innovative
Management Matters

• Innovation is the new imperative

• Organizations cannot survive long-term without
innovation
• Companies like Facebook are always investing in
new ideas
• Innovation should be a part of products,
processes, people and values

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 The Definition of Management

Management is the attainment of organizational

goals in an effective and efficient manner through
planning, organizing, leading, and controlling
organizational resources
 Managers get things done through the organization

 Create right systems and environment

 Organizations need good managers

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 1.1 What Do Managers Do?

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1.2 The Process of Management

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 Organizational Performance

• An organization is a social entity that is goal

directed and deliberately structured
• Organizational effectiveness – providing a
product or service that customers value
• Organizational efficiency refers to the amount of
resources used to achieve an organizational goal

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 Management Skills

• Three category of skills: conceptual, human,

technical
• The degree of the skills may vary but all
managers must possess the skills
• The application of management skills change as
managers move up the hierarchy

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 When Skills Fail

• Missteps and unethical behavior have been in the news

• During turbulent times, managers must apply their skills
• Common management failures:
– Not listening to customers
– Misinterpreting signals from marketplace
– Not building teams
– Inability to execute strategies
– Failure to comprehend and adapt to change
– Poor communication and interpersonal skills

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 1.4 Top Causes of
Manager Failure

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 1.5 Management Levels

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1.6 From Individual Performer to
Manager

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 Manager Activities

Adventures in multitasking
– Activity characterized by variety, fragmentation, and
brevity
– Less than nine minute on most activities
– Managers shift gears quickly
Life on speed dial
– Work at unrelenting pace
– Interrupted by disturbances
– Always working (catching up)

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 Ten Manager Roles

Informational Decisional
 Monitor  Entrepreneur
 Disseminator
 Disturbance
 Spokesperson Handler
Interpersonal  Resource
 Figurehead Allocator
 Leader  Negotiator
 Liaison

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 Managing in Small Business and Nonprofit
Organizations

Small businesses are growing

– Inadequate management skills is a threat
– The roles for small business managers differ
– Entrepreneurs must promote the business
Nonprofits need management talent
– Apply the four functions of management to make social
impact
– More focus on costs
– Need to measure intangibles like “improving public health”

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 Innovative Management for
the New Workplace

• Rapid environmental shifts:

– Technology
– Globalization
– Shifting social values

• In the new workplace, work is

free-flowing and
flexible

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 New Management Competencies

• Collaboration across functions, levels, customers

and companies
• Experimentation and learning are key values
• Knowledge and information sharing

More challenges and changes are on the horizon!

This is an exciting time in management.

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