DIGITAL

MEDIA FOR
LEARNING
Creating Instructional
Videos

http://www.free-powerpoint-templates-design.com
HELLO!
I am MANNY ARE.

TEACHER. GUIDE. LEARNER.

Were you an attendee from my
last week’s orientation on
Digital Media Production?

YES NO
 What device are you using to
participate in this online activity?

a. Mobile phone
b. Ipad
c. Laptop PC
d. Desktop PC
e. Others (Please state in the
chatbox)
A REVIEW
Basic elements of
digital Text
media/multimedia

Animation Image

Multimedia

Video Audio
8
Digital Media
for Learning
Instructional
Video

Emerging Instructional
Learning
Technologies Digital Simulations
and Games

Media
Solutions
Mobile Online
Learning Learning

9
STATEMENT OF
PURPOSE
3
2
1

10
Agenda 01 Video for Learning

02 Learn About Your

Audience

03 Instructional Videos for

Teaching and Learning

04 Design of Instructional
Videos
 01
Video for Learning
 What challenges to teachers
encounter when tasked to create
a medium (video) for instruction?
a. Bad Sound
b. Wrong delivery format
c. Miscommunication of a video
d. Changing a video halfway through
the process
e. Filming does not go to plan
f. Others (please state in the
chatbox)
Instructional video has
had a transformative
effect on digital
learning.
 Videos with Instructional Content

Marketing Communication

Edutainment
Research
or
Videos
Infotainment.
However, video can also
sometimes be a flawed
teaching tool…

…there are still various

limitations to learning from
video alone.
Instructional Videos –

limited amount of interactivity

to encourage student
engagement.
It is important to keep in
mind that producing
quality video can be quite
expensive.
3 Important
aspects in the
discussion of 1. Video as a teaching tool, digital video is an
extremely powerful method to
instructional  tell stories,
videos  explain complex issues through engaging visuals,
 offer the learner the ability to work at their own
pace, and,
 create the most efficient and effective method for
bringing a teacher and learners together at an
incredible scale.
3 Important
aspects in the
discussion of
2. Instructional video is a digital medium
instructional
that competes with all other streaming
videos
content, from watching episodic
television shows to short-form, user-
generated social media content at
YouTube.
3 Important
aspects in the
discussion of
instructional 3. The design, production, and
videos implementation of instructional video
is actually a very complex system.
Complexity of Digital Learning Experience

The Institution Learning

Technologies
Learner-
Networked
Centered The Physical
Learning
Approach Learning
Space

The Instructor Learning

Analytics
The Learner
Within the
Digital Learning
Digital
Materials
Learning
Ecosystem
 my
no
c o
e E
dg
le
ow innovation,
Kn
cost-reduction benefits,
globalization, and
human capital
 02
Learn About Your
Audience
 Audience Evolution
5. Online video has
become an
increasingly important
1. The notion of
medium, seeing a
content is
3. Consumers are dramatic rise beyond
changing.
increasingly the already-impressive
“always on.” increase in Internet
consumption.

4. Digital media has 6. Digital touch points—the

2. The notion interactions that a company has
of the become
with customers or prospects—
consumer has increasingly permeate all aspects of consumers’
changed. additive—not lives, increasingly affecting all
substitutive. industries, including the ways we
shop, travel, eat, and learn.
 03
Instructional Videos
for Teaching and
Learning
Instructional Videos for
Teaching and Learning

Lecture Videos Documentary/Narrative

Explainer Videos Video Integrating Other
media
Live Content User – Generated Content
Click on the
heading to see
example video
LECTURE VIDEO

Featuring Instructor Without instructor (low

• Lecture/classroom to high PQ)
captures (low to Tutorials (low to high
medium PQ) PQ)
• Screencasts (low to
high PQ)
• Professionally
produced videos
(high PQ)
• “Office hour” videos
(low PQ)
Click on the
heading to see
example video
EXPLAINER VIDEO
Graphics
(motion/still) (low to Demonstrations (low
high PQ) to high PQ)
Animations (low to
high PQ)
 LIVE CONTENT
Click on the
heading to see
example video
• Live classroom,
• Produced
interactive (low
webinars (high
PQ)
PQ)
• Screencast
• One-on-one (low
webinars (medium
PQ)
PQ)
 DOCUMENTARY/NARRATIVE
• Interview (low to • Narrative film,
high PQ) reenactment (low
• Documentary film to high PQ)
(low to high PQ) • Case study (low to
high PQ)

Click on the
heading to see
example video
 VIDEO INTEGRATING OTHER MEDIA
• Transcripts • Discussions
• Interactive (linked) • Assessments
graphics
• Simulations

Click on the
heading to see
example video
 USER-GENERATED CONTENT

Video messages Assignment

(generally low PQ) responses (generally
Presentations, low PQ)
projects, reports
(generally low PQ)

Click on the
heading to see
example video
Instructional Videos with High
Production Quality
Instructional Videos with
Low Production Quality
Instructional Lecture-
Capture Style Videos
 04
Design for
Instructional
Videos
 Instructional Design of Lecture Videos

COGNITIVE DESIGN
“ability to understand information”
(Carliner, 2000, p. 564).

PHYSICAL DESIGN
“ability to find information”
(Carliner, 2000, p. 564)
AFFECTIVE DESIGN
“ability to feel comfortable with the
presentation of the information”
(Carliner, 2000, p. 564)
 Enhancing Attention
and Memory

When designing video content for

online learning, special consideration
must be given to a student’s ability to
focus their attention on the content,
as well as his or her ability to
remember it.
 SELF REGULATED
if a learner watches If students make
a video lecture with quick decisions LEARNING
a particular concept during the initial
that she finds phase of a learning
difficult to process, especially
opportunity to ask
comprehend, that when watching
questions immediately if
learner will make lecture videos, which
a concept is not fully
certain decisions can be fast-
understood, are
based on that fact, forwarded, the
challenging to facilitate in
such as whether learning experience
an online learning
she should re- can be dramatically
environment.
watch the content, altered.
jump ahead, or turn
the video off
altogether, perhaps
moving on to
another.
 ATTENTION
and VIDEO
LENGTH

If the mind wanders and attention is lost, the learning

experience is often compromised.
INTERACTIVITY IN INSTRUCTIONAL VIDEOS

PERSONALIZED
LEARNING CONTROL
EXPERIENCES FUNCTIONALITIES
• Search
• Supplemental
Content
• Assessments
• Note Taking
INTERACTIVITY • Assessments
THROUGH MANIPULATING
INSTRUCTION THE LEARNING
CONTENT

CONTENT ACTIVE
BRANCHING LEARNING
 PLANNING
YOUR VIDEO
Step 1: Plan Your Video

Before visualizing your idea with a

storyboard or writing the script, there are a
few things that you need to clarify.
• Objective
• Key Message
• Video Length
• Promotional Channel 
Step 2: Visualize Your Script with a
Storyboard

Before you go ahead and start drawing the scenes, there

are several things you need to finalize first. Identify,
 Key characters or props
 When the key characters/ props appear on the
screen
 The theme of the video
 Setting/ backdrop
 Order of sequences (or collections of different
scenes)
Step 3: Add Script and Additional Notes

Under each box where you’ve sketched the

shot, write down the description explaining
what’s happening, any dialog shared
between the characters and additional
notes such as camera angle or special
effects.
Step 4: Collaborate and Revise

Your video is not yet ready to be produced.

Now that you have visualized the script you’ve
created or the idea you had on mind using a
storyboard, it’s so much easier to make your team
understand what you won’t be able to explain in
words.
Review and revise your storyboards.
 Budgeting of IVP
Instructional Budgeting Approach with Up-Front Investment
Video Per-Project Budgeting Approach
Production Workflow
Production Development
Preproduction
Production
Postproduction
Distribution
Cost Analysis
Sample
Ownership, Copyright and Digital Rights Management
Media Asset Management
Efficiency Strategies for Video Production
Production Costs
Reuse Through Multiple Distribution Channels
Increased Accessibility
Elimination
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TUTORIAL
VIDEOS
1. How to Make Tutorial Videos
2. How to Make Video in Powerpoint – ppt
to video
s
3. How to Make Explainer Video
il nk
the 4. How to Make Lesson Videos
o n
Cli
ck 5. Beginner Video Editing
6. How to make a great instructional video

NOTE: Many of these instructional videos are

brief and straight to the point.
TUTORIALS on
CREATING 1. How to make a lecture video A
DIFFERENT 2. How to make a lecture video B
INSTRUCTIONAL 3. How to make an explainer video A
VIDEOS and other
RELATED 4. How to make an explainer video B
MATERIALS 5. How to organize a Live Content Video
6. How to create a documentary video A
7. How to create a documentary video B
s
il nk 8. How to create a narrative video
the
o n 9. How to create a narrative video – Powerpoint
ck
Cli 10.How to make a storyboard for video in 6 steps
11.How to create video integrating other media A
12.How to create video integrating other media B
13.How to write video script A
14.How to write a video script B
15.A User-Generated Content A
16.A User-Generated Content B
Information
Video on
the
capacity of
a data load 1.Data Load Information Video A
2.Data Load Information Video B
il nk
s 3.Data Load Information Video C
he
ck o n t
4.Data Load Information Video D
Cli
5.Data Load Information Video E
THANK YOU