Professional Documents
Culture Documents
Major Types of Business Markets
Major Types of Business Markets
of Business
Markets
CALIWAG,PRINCESS
JAPOS, HOSSANNA HOURI
CALIWAG, EUNICE DIMPLE
1-1Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
What are Business Markets?
1-2Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Whether it’s a product business or service,
business always sells something to keep
things flowing. Here are some of the types
of business markets, which are as follows:
1-3Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Business-to-Consumer
Business-to-Consumer Market
Market (B2C)
(B2C)
1-4Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Business
Business Markets
Markets (B2B)
(B2B)
1-5Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Business Markets (B2B)
1-6Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Producer Markets
Individuals or business
organizations that purchase
products to make profits by
using them to produce other
products or using them in their
operations.
1-7Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Reseller Markets
Intermediaries who buy finished goods and resell them for a profit.
1-8Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Government
Government Markets
Markets
1-9Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Institutional
Institutional Markets
Markets
Organizations with
charitable, educational,
community or other
nonbusiness goals.
1-10
Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Services
Services Markets
Markets
1-11
Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Industrial
Industrial Market
Market
Industrial
Industrialmarkets
marketssell
sellindustrial
industrialor
or
production
productionproducts,
products,good
goodand
and
services
servicesto
toother
otherbusiness
businessindustries.
industries.
1-12
Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Professional
Professional Services
Services Market
Market
1-13
Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Thankyou for
LISTENING!
1-14
Irwin/McGraw-Hill Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.