PHILIPPI

NES Overview
• The Philippines is an archipelago in the South-East Asia Region with a population of
104.9 million
• The 3rd largest in Southeast Asia by nominal GDP after Indonesia and Thailand.
• The Philippines is located between the South China Sea and the Pacific Ocean.
• The Philippines is primarily considered a newly industrialized country, transition from
one based on agriculture to one based more on services and manufacturing.
• With a rise in life expectancy from 62.2 years in 1980 to 69.1 years in 2016
• The country is facing pneumonia and tuberculosis (TB) as leading causes of death.
• The country also facing a growing incidence of diseases of the heart, vascular system,
malignant neoplasms and diabetes.
PEST Analysis
Political Factors
• Presidential form of
government
• Judiciary Independence
• Member of UN,WTO etc
• Labour laws and practises.
Socio-cultural Factors
• Attitude towards people.
• Official language.
• Major religion.
• Environmental challenges.
Economic Factors
• GDP-$330.91 billion
• Financial Market Structure
• Purchasing power parity
• Corporate tax
• Investment destination
Technological Factors
• Increase in IT spending.
• Mobile Phone & Internet Penetration.
• Increase in digital literacy.
• Tech savvy work force.
 PORTER’S FIRM STRATERGY, STRUCTURE
AND RIVARLY
DIAMOND • Perfectly competitive market
• Entry of global competitor
• Low-cost advantage

FACTOR ENDOWMENTS DEMAND CONDITION

• English as the official languages
• Stable Economy- 3rd largest in south
of instruction.
• east Asian countries.
Inexpensive and skilled labour
• • Increased health-conscious consumers
Government health schemes
• Robust financial system • Attractive fiscal incentives and
favorable economic policies
  • Government universal health schemes.

RELATED AND SUPPORTING

INDUSTRIES
Growth in Number of academic and research
institutions.
Strong ecosystem of government and private
Hospital.
Strong ecosystem of pharmaceutical and
medical supply companies,
Health insurance companies
Laboratories and drugstores