Buyer Persona

Fear, Frustrations, Obstacles

• To get your company’s name out there, you need to make sure.

• To get your company’s name out there, you need to make sure.

• To get your company’s name out there, you need to make sure.

Buyer Pain
• To get your company’s name out there, you need to make sure.

• Most businesses already know that social media platforms play an Matt Anderson
important.
Company Name
• To get your company’s name out there.
Buyer Personality
To get your company’s name out there,

Persona
you need to make sure.
Most businesses already know that
social media platforms play an
important role in online marketing.

Frustrations
• To get your company’s name out
there, you need to make sure.
• Most businesses already know that
social media platforms play an
important

Goals & Needs

• To get your company’s name out
there, you need to make sure.
• Most businesses already know that
social media platforms play an
important

Social Networks

Matt Anderson
Company Name
Matt Skills Goals & Needs
• To get your company’s name out there,
Anderson Incentive you need to make sure.
• Most businesses already know that social
Fear
Age: media platforms play an important role in
Achievement online marketing.
Education:
Growth
Occupation:

Goals & Needs

Goals & Needs
• To get your company’s name out there, you need to
make sure.
• Most businesses already know that social media
platforms play an important role in online marketing.
• Platforms play an important role in online marketing.
• To get your company’s name out there,
you need to make sure.
• Most businesses already know that social
media platforms play an important role in
online marketing.

To get your company’s name out there,

1 you need to make sure.
Frustrations
To get your company’s name out there, you need To get your company’s name out there,
to make sure. 2 you need to make sure.
Most businesses already know that social media
platforms play an important role in online To get your company’s name out there,
marketing.
3 you need to make sure.
Buyer Persona

Fear, Frustrations, Obstacles

• To get your company’s name out there, you need to make sure.

• To get your company’s name out there, you need to make sure.

• To get your company’s name out there, you need to make sure.

Buyer Pain
• To get your company’s name out there, you need to make sure.

• Most businesses already know that social media platforms play an

important. Matt Anderson
Company Name
• To get your company’s name out there.
 Frustrations
• To get your company’s name out
there, you need to make sure.
• Most businesses already know that
social media platforms play an
important role in online marketing.
• Platforms play an important role in
online marketing.
Kim Littlefield
Goals & Needs
• To get your company’s name out
Name there, you need to make sure.
• Most businesses already know that
social media platforms play an
important role in online marketing.
Roles • Platforms play an important role in
online marketing.
Education
Personality
• To get your company’s name out
there, you need to make sure.
• Most businesses already know that
social media platforms play an
important role in online marketing.
• Platforms play an important role in
online marketing.
Skills
Your Title
Your Title
Your Title
Christina Anderson
Age:
Buyer
Education:
Occupation: Persona

Personality Skills
To get your company’s name out there, you need
to make sure. Your Title
Most businesses already know that social media
platforms play an important role in online.

Your Title
Goals & Needs
To get your company’s name out there, you need
to make sure. Your Title
Most businesses already know that social media
platforms play an important role in online.

To get your company’s name out there, To get your company’s name out there,
you need to make sure. you need to make sure.
Most businesses already know that social Most businesses already know that social
media platforms play an important role. media platforms play an important role.
 Buyer Persona

Personality Goals & Needs

• To get your company’s name out there, you need to
make sure.
• Most businesses already know that social media
platforms play an important role in online marketing.
• Platforms play an important role in online marketing.
• To get your company’s name out there,
you need to make sure.
• Most businesses already know that social
media platforms play an important role in
online marketing.

Frustrations Amanda Smith

To get your company’s name out there, you need to make Age:
sure.
Most businesses already know that social media platforms Education:
play an important role in online marketing. Most
businesses already know that social media platforms play
an important role in online marketing. Occupation:
Morgan Skills Goals & Needs
• To get your company’s name out there,
Williams
Your Title
you need to make sure.
• Most businesses already know that social
Age: media platforms play an important role in
Your Title online marketing.
Education:
Occupation:
Your Title
Goals & Needs
• To get your company’s name out there,
you need to make sure.
• Most businesses already know that social
media platforms play an important role in
online marketing.
Frustrations
To get your company’s name out there, you need to
make sure.
Most businesses already know that social media To get your company’s name out there,
platforms play an important role in online marketing. 1 you need to make sure.
To get your company’s name out there, you need to
make sure. Most businesses already know that social To get your company’s name out there,
media platforms play an important role in online 2 you need to make sure.
marketing. Most businesses already know that social
media platforms play an important role in online To get your company’s name out there,
marketing
3 you need to make sure.
 Buyer Persona
John Doe
Age:
Education:
Occupation:
Goals
• To get your company’s name out there, you need to make sure.
• Most businesses already know that social media platforms play
an important role in online marketing.
• To get your company’s name out there, you need to make sure.
Needs
• To get your company’s name out there, you need to make sure.
• Most businesses already know that social media platforms play
an important role in online marketing.
• To get your company’s name out there, you need to make sure.
Personality
To get your company’s name out there, you need to make sure.
Most businesses already know that social media platforms play an
important role in online marketing.
Frustrations
• To get your company’s name out there, you need to make sure.
• Most businesses already know that social media platforms play
an important role in online marketing.
• To get your company’s name out there, you need to make sure.
Skills
• To get your company’s name out there, you need to make sure.
• Most businesses already know that social media platforms play
an important role in online marketing.
• To get your company’s name out there, you need to make sure.
 Your Title Your Title

Your Title Your Title

Your Title Your Title

To get your company’s name out there, you need to make sure. Most businesses already know that social media
Matt Anderson platforms play an important role in online marketing. There are people who have a significant number of followers
in every business domain on social media. These influencers create detailed content that provides.

Age:
Education: Frustrations Goals
Most businesses already know that social media Most businesses already know that social media
Occupation:
platforms play an important role in online marketing. platforms play an important role in online marketing.
There are people who have a significant number of There are people who have a significant number of
followers in every business domain on social media. followers in every business domain on social media.

To get your company’s name out

there, you need to make sure.
Most businesses already know that
social media platforms play an
important role in online marketing.
Most businesses already know that
social media platforms play an
important role in online marketing.
Frustrations
Most businesses already know that social media
platforms play an important role in online marketing.
There are people who have a significant number of
followers in every business domain on social media.
Goals
Most businesses already know that social media
platforms play an important role in online marketing.
There are people who have a significant number of
followers in every business domain on social media.
 Buyer Persona

Tyler Saleck
To get your company’s name out there, you need to make sure. Most businesses already know that social media platforms play an
important role in online marketing. There are people who have a significant number of followers in every business domain.

Frustrations Goals Skills

Most businesses already know that social media Most businesses already know that social media Most businesses already know that social media
platforms play an important role in online marketing. platforms play an important role in online marketing. platforms play an important role in online marketing.
Buyer Persona

Personality Motivations
Your Title Your Title

Your Title Your Title

Your Title Your Title

Your Title Your Title

To get your company’s Goals Skills

name out there, you need Most businesses already know that social media platforms play
to make sure. Your Title
an important role in online marketing.
There are people who have a significant number of followers
in every business domain on social media. Your Title

Name:
Age:
Education:
Frustrations Bio
Occupation:
Most businesses already know that social media platforms play Most businesses already know that social media
an important role in online marketing. platforms play an important role in online marketing.
There are people who have a significant number of followers There are people who have a significant number of
in every business domain on social media. followers in every business domain on social media.

Erin
Wilson
Most businesses already know that
social media platforms play an important
role in online marketing.
There are people who have a significant
number of followers.
Buyer Persona
Frustrations
Most businesses already know that social media
platforms play an important role in online marketing.
There are people who have a significant number of
followers in every business domain on social media.
Personality
Your Title
Your Title
Your Title
Goals
Most businesses already know that social media
platforms play an important role in online marketing.
There are people who have a significant number of
followers in every business domain on social media.
Needs
Most businesses already know that social media
platforms play an important role in online marketing.
There are people who have a significant number of
followers in every business domain on social media.
Motivations
Your Title
Your Title
Your Title
Bio
Most businesses already know that social media
platforms play an important role in online marketing.
There are people who have a significant number of
followers in every business domain on social media.
 Buyer Most businesses already know that social media platforms play an important role
in online marketing. There are people who have a significant number of followers
in every business domain on social media.
Persona

Skills Goals
To get your company’s name out there, you
Your Title need to make sure.
Most businesses already know that social
media platforms play an important role.
Your Title

Personality
Your Title Most businesses already know that social
media platforms play an important role.

To get your company’s name out there,

Name: Matt Anderson
Age: 35
Education: Business
Occupation: Business Marketing
1 you need to make sure.
Frustrations
To get your company’s name out there, you need to To get your company’s name out there,
make sure. 2 you need to make sure.
Most businesses already know that social media
platforms play an important role in online marketing. To get your company’s name out there,
To get your company’s name out there. 3 you need to make sure.
 BUYER
PERSONA
Bio
Most businesses already know
that social media platforms play
an important role in online
marketing.
There are people who have a
significant number of followers
in every business domain on
social media.
Most businesses already know
that social media platforms play
an important role in online
marketing.
Name: Matt Anderson
Age: 35
Education: Business
Occupation: Business Marketing
Motivation Frustrations
To get your company’s name out there, you
Incentive need to make sure.
Most businesses already know that social
Fear
media platforms play an important role in
Achievement online marketing.
Growth
Goals Personality
• To get your company’s name out there, you need to To get your company’s name out there, you
make sure. need to make sure.
• Most businesses already know that social media Most businesses already know that social
platforms play an important role in online marketing. media platforms play an important role in
• Platforms play an important role in online marketing. online marketing.
 Buyer Persona Bio

Most businesses already know that social media platforms

Name: John Brown play an important role in online marketing. There are people
Age: 35 who have a significant number of followers in every
business domain on social media. Most businesses already
Education: Business
know that social media platforms play an important role in
Occupation: Business Marketing online marketing.

Frustrations Motivations
Most businesses already know that social media platforms play an important role in online Your Title
marketing. There are people who have a significant number of followers in every business
domain on social media.
Your Title

Goals Your Title

Most businesses already know that social media platforms play an important role in online
marketing. There are people who have a significant number of followers in every business
domain on social media.
Most businesses already know that social media
Personality platforms play an important role.
Most businesses already know that social media platforms play an important role in online
marketing. There are people who have a significant number of followers in every business
domain on social media.

Most businesses already know that social media
platforms play an important role.
Buyer Persona Bio
Most businesses already know that social media
Name: Alex Sweeny platforms play an important role in online
Age: 35 marketing. There are people who have a
significant number of followers in every business
Education: Business
domain on social media. Most businesses already
Occupation: Business Marketing know that social media platforms play an
important role in online marketing.
Frustrations Motivations
Most businesses already know that social
Your Title
media platforms play an important role in
online marketing. There are people who have
a significant number of followers in every Your Title
business domain on social media.
Your Title
Your Title
Goals
Most businesses already know that social Your Title
media platforms play an important role in
online marketing. There are people who have
a significant number of followers in every Your Title
business domain on social media.
 Buyer Persona Frustrations
Most businesses already know that social
Motivations
media platforms play an important role in Your Title
online marketing. There are people who have
a significant number of followers in every
business domain on social media. Your Title

Your Title

Your Title
Goals
Most businesses already know that social Your Title
media platforms play an important role in
online marketing. There are people who have
a significant number of followers in every Your Title
business domain on social media.

Natalie Adams
Most businesses already know that social
media platforms play an important role in
online marketing. There are people who
have a significant number of followers in
every business domain on social media.
Most businesses already know that social
media platforms play an important role in
online marketing.
Personality
Most businesses already know that social
media platforms play an important role in
online marketing. There are people who have
a significant number of followers in every
business domain on social media.
Needs
Most businesses already know that social media
platforms play an important role in online
marketing. There are people who have a
significant number of followers in every business
domain on social media.
Buyer Motivations
Your Title
Personality
To get your company’s name out there,

Persona
you need to make sure.
Most businesses already know that
social media platforms play an
important role in online marketing.
Your Title

Frustrations
Your Title • To get your company’s name out
there, you need to make sure.
• Most businesses already know that
social media platforms play an
important

Goals & Needs

• To get your company’s name out
Skills
there, you need to make sure.
• Most businesses already know that
Your Title
social media platforms play an
important

Your Title
Social Networks
Your Title
Matt Anderson
Company Name
Buyer Name: Matt Anderson
Age: 35

Persona
Education: Business
Occupation: Business Marketing

Goals Personality Motivations

Most businesses already know that social media
Your Title Your Title
platforms play an important role in online marketing.
There are people who have a significant number of
followers in every business domain on social media. Your Title Your Title

Your Title Your Title

Your Title Your Title

Frustrations
Most businesses already know that social media Your Title Your Title
platforms play an important role in online marketing.
There are people who have a significant number of Your Title Your Title
followers in every business domain on social media.