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    Marketing involves managing exchange relationships and creating relationships to satisfy customers. It is the business process of establishing desire, awareness, and knowledge in customers regarding a company and its products. Effective marketing requires promoting products in ways that align with the overall marketing strategy.

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    Marketing involves managing exchange relationships and creating relationships to satisfy customers. It is the business process of establishing desire, awareness, and knowledge in customers regarding a company and its products. Effective marketing requires promoting products in ways that align with the overall marketing strategy.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    3 views20 pages

    Untitled

    Uploaded by

    Creative ID
    Marketing involves managing exchange relationships and creating relationships to satisfy customers. It is the business process of establishing desire, awareness, and knowledge in customers regarding a company and its products. Effective marketing requires promoting products in ways that align with the overall marketing strategy.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 20

    Construction

    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    1. Knowledge 2. Knowledge
    To get your company’s name out To get your company’s name out
    there, you need to make sure. there, you need to make sure.
    01 02 03 04

    3. Reinforcement 4. Reinforcement
    To get your company’s name out To get your company’s name out
    there, you need to make sure. there, you need to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    To get your company’s To get your company’s


    name out there, you name out there, you need
    need to make sure.
    Marketing is the business
    or to make sure. Marketing
    is the business process of
    process of creating. creating.

    Desire Awareness
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    28%
    36% 39%

    64% 61%

    72%

    Desire Awareness Knowledge


    To get your company’s To get your company’s To get your company’s
    name out there, you need name out there, you need name out there, you need
    to make sure. to make sure. to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    01 02 03 03

    Desire Awareness Knowledge Action


    To get your company’s To get your company’s To get your company’s To get your company’s
    name out there, you need name out there, you need name out there, you need name out there, you need
    to make sure. to make sure. to make sure. to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    1. Knowledge 1. Knowledge
    To get your company’s name out To get your company’s name out
    there, you need to make sure. there, you need to make sure.

    2. Knowledge 2. Knowledge
    To get your company’s name out To get your company’s name out
    there, you need to make sure. there, you need to make sure.

    3. Reinforcement 3. Reinforcement
    To get your company’s name out To get your company’s name out
    there, you need to make sure. there, you need to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Desire Awareness Knowledge


    To get your company’s To get your company’s To get your company’s
    name out there, you need name out there, you need name out there, you need
    to make sure. to make sure. to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Desire Awareness
    To get your company’s name out To get your company’s name out
    there, you need to make sure. there, you need to make sure.

    Knowledge Action
    To get your company’s name out To get your company’s name out
    there, you need to make sure. there, you need to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Desire Knowledge
    To get your company’s To get your company’s
    name out there, you need name out there, you need
    to make sure. to make sure.

    Awareness Action
    To get your company’s To get your company’s
    name out there, you need name out there, you need
    to make sure. to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Desire Knowledge Awareness

    Marketing is the business Marketing is the business Marketing is the business


    process of creating process of creating process of creating
    relationships with and relationships with and relationships with and
    satisfying customers. satisfying customers. satisfying customers.

    Promotions only work as Promotions only work as Promotions only work as


    well as the marketing. well as the marketing. well as the marketing.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    35% 70% 10%

    Desire Knowledge Awareness


    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    To get your company’s name out


    there, you need to make sure. Action

    To get your company’s name out


    there, you need to make sure. Awareness

    Knowledge To get your company’s name out


    there, you need to make sure.

    To get your company’s name out


    Desire there, you need to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Desire
    To get your company’s name out there, you
    need to make sure. Marketing is the
    business process of creating. 1 2 3 4

    Awareness
    To get your company’s name out there, you
    need to make sure. Marketing is the
    business process of creating.
    1 2 3
    Construction Knowledge
    Marketing is the study and 01 To get your company’s name out there, you need to make sure.
    management of exchange relationships. Marketing is the study and management of exchange.
    Marketing is the business process of
    creating relationships with and
    satisfying customers. Desire
    02 To get your company’s name out there, you need to make sure.
    Marketing is the study and management of exchange.

    Awareness
    03 To get your company’s name out there, you need to make sure.
    Marketing is the study and management of exchange.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    To get your company’s name out there, you


    need to make sure. Marketing is the
    business process of creating.

    To get your company’s name out there, you


    need to make sure. Marketing is the
    business process of creating.
    Knowledge

    Desire
    To get your company’s name out there, you
    need to make sure. Marketing is the
    Awareness business process of creating.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Desire Awareness
    To get your company’s name out To get your company’s name out
    there, you need to make sure. there, you need to make sure.

    Knowledge
    To get your company’s name out
    there, you need to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Knowledge

    There are people who have a significant


    number of followers in every business.
    Awareness

    There are people who have a significant


    number of followers in every business.
    Desire

    There are people who have a significant


    number of followers in every business.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Awareness
    To get your company’s name out
    there, you need to make sure.

    Desire
    To get your company’s name out
    there, you need to make sure.

    Knowledge
    To get your company’s name out
    there, you need to make sure.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    There are people who have a significant number


    of followers in every business.

    Awareness

    Knowledge Reinforcement

    There are people who have a significant number There are people who have a significant number
    of followers in every business. of followers in every business.
    Knowledge
    01 To get your company’s name out there, you
    need to make sure. Marketing is the study and
    management of exchange.

    Construction Desire
    Marketing is the study and 02 To get your company’s name out there, you
    management of exchange relationships. need to make sure. Marketing is the study and
    management of exchange.
    Marketing is the business process of
    creating relationships with and Awareness
    satisfying customers.
    03 To get your company’s name out there, you
    need to make sure. Marketing is the study and
    management of exchange.
    Construction
    Marketing is the study and management of exchange relationships. Marketing is the business
    process of creating relationships with and satisfying customers.

    Desire Awareness Knowledge Knowledge


    To get your company’s To get your company’s To get your company’s To get your company’s
    name out there, you need name out there, you need name out there, you need name out there, you need
    to make sure. to make sure. to make sure. to make sure.

    45% 37% 12% 83%

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