Professional Documents
Culture Documents
Frustrations Behavior
• To get your company’s name out there, • To get your company’s name out there, you
you need to make sure. need to make sure.
• Most businesses already know that • Most businesses already know that social
social media platforms play an media platforms play an important role in
Matt Anderson important role in online marketing. online marketing.
Company Name • Platforms play an important role in • Platforms play an important role in online
online marketing. marketing.
B U Y E R P E R S O N A
Buyer Persona
Bio Frustrations
To get your company’s name out there, you To get your company’s name out there, you need to
need to make sure. make sure.
Most businesses already know that social media Most businesses already know that social media
platforms play an important role in online platforms play an important role in online marketing.
marketing.
Wants Skills
• To get your company’s name out there, you
need to make sure.
• Most businesses already know that social Your Title
media platforms play an important
Your Title
Matt Anderson Needs
Company Name • To get your company’s name out there, you
need to make sure.
• Most businesses already know that social Your Title
media platforms play an important
Your Title
Your Title
Your Title
Matt Anderson
Your Title
Frustrations
To get your company’s name out there, you need to make sure.
Most businesses already know that social media platforms play an important role in online
Your Title marketing. Platforms play an important role in online marketing.
B U Y E R P E R S O N A
Buyer Persona
BUYER
PERSONA
Personality Skills
To get your company’s name out there, you need
to make sure. Your Title
Most businesses already know that social media
platforms play an important role in online.
Your Title
Matt Anderson
Age:
Education:
Occupation:
Your Title
Frustrations To get your company’s name out there,
1 you need to make sure.
To get your company’s name out there, you need to make
Your Title sure. To get your company’s name out there,
Most businesses already know that social media platforms 2 you need to make sure.
play an important role in online marketing. Most
Your Title businesses already know that social media platforms play To get your company’s name out there,
an important role in online marketing. 3 you need to make sure.
Buyer Persona
Personality Skills
To get your company’s name out there, you need
to make sure. Your Title
Most businesses already know that social media
platforms play an important role in online.
Your Title
• To get your company’s name out there, you need to • To get your company’s name out there,
make sure. you need to make sure.
• Most businesses already know that social media • Most businesses already know that social
platforms play an important role in online marketing. media platforms play an important role in
• Platforms play an important role in online marketing. online marketing.
Personality Skills
To get your company’s name out there, you need
to make sure. Your Title
Most businesses already know that social media
platforms play an important role in online.
Your Title
Frustrations
• Company’s name out there, you need to
make sure.. To get your company’s name out there, you need
to make sure.
Most businesses already know that social media
• Most businesses already know that platforms play an important role in online
social media platforms play an important marketing. Most businesses already know that
role in online marketing. social media platforms play an important role in
online marketing.
Matt Anderson
Motivations
• To get your company’s name out there, you need to make sure.
• Most businesses already know that social media platforms play an important role in online
marketing.
• Platforms play an important role in online marketing.
• To get your company’s name out • To get your company’s name out
there, you need to make sure. there, you need to make sure.
• Most businesses already know that • Most businesses already know that
social media platforms play an social media platforms play an
important role in online marketing. important role in online marketing.
Frustrations Behavior
• To get your company’s name out • To get your company’s name out
there, you need to make sure. there, you need to make sure.
• Most businesses already know that • Most businesses already know that
social media platforms play an social media platforms play an
important role in online marketing. important role in online marketing.
• Platforms play an important role in • Platforms play an important role in
online marketing. online marketing.
Personality Goals & Needs
Buyer Persona
Your Company
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.
Frustrations Behavior
To get your company’s name out To get your company’s name out
there, you need to make sure. there, you need to make sure.
Age:
Your Your Your
Education:
Title Title Title
Occupation:
Bio Frustrations
To get your company’s name out there, you To get your company’s name out there, you need to
need to make sure. make sure.
Most businesses already know that social media Most businesses already know that social media
platforms play an important role in online platforms play an important role in online marketing.
marketing.
Skills
Wants
• To get your company’s name out there, you
need to make sure. Your Your Your
• Most businesses already know that social Title Title Title
media platforms play an important