ORGANIZATIONAL

MANAGEMENT
1ST SEMESTER – 2ND QUARTER
MODULE 6
GOOD MORNING CLASS!

How are you today?

 CLASSROOM RULES AND
AGREEMENT
RULE #1. LISTEN to the teacher.
RULE #2. RAISE your hand to speak.
RULE #3. Always be HONEST.
RULE #4. BE a CARING FRIEND.
RULE #5. Always TRY Your BEST.
COVID PROTOCOLS- HEALTH
AND SAFETY TIPS!
COVID PROTOCOLS!
HEALTH AND SAFETY TIPS.
Let’s begin! 
 Yesterday’s Lesson:
“ CREDIT MANAGEMENT”
CAN U GUESS CORRECTLY WHAT THE PICTURE
IS ALL ABOUT?
JOLLIBEE HALO-HALO ( TRAVIS FOOD
HOUSE)
CAN U GUESS CORRECTLY WHAT THE PICTURE
IS ALL ABOUT????????
CAN U GUESS CORRECTLY WHAT THE PICTURE
IS ALL ABOUT?
JOLLIBEE HALO-HALO ( TRAVIS FOOD
HOUSE)
MARKETING MANAGEMENT
OBJECTIVES:

1. Define what is Marketing Management.

2. Differentiate the traditional 4 P’s of Marketing Mix from

the modern 4 C’s of Marketing Mix.

3.Relate the importance of marketing in real life situation.

MARKETING MANAGER
SALES REVENUE = UNITS SOLD X SALES PRICE
100 PCS. BAGS X P 99.00
SALES REVENUE = PHP 9,900.00

SCENARIO:

COMPANY RJ SOLD 100 PIECES OF TOTE BAGS

DURING THE SOFT OPENING OF HER NEWLY LAUNCH
RECYCLABLE-MATERIALS-TURNED TO USEFUL STUFFS
THIFT STORE. EACH TOTE BAG IS COSTING TO 99.00
ONLY. HOW MUCH WILL BE RJ’S SALES FOR THAT DAY?
 MARKETING MIX

• Refers to the set of actions, or tactics, that a company

uses to promote its BRAND, or PRODUCT in the
market. It make sure that you’re able to offer your
customers the Right PRODUCT, at the Right TIME and
the Right PLACE for the right PRICE.
MATCH ME UP!
GROUPINGS INTO 2
groups
GROUP PRESENTATION OF
OUTPUTS
CATEGORIES 4 3 2 1
Advanced - Competent- Progressing- Beginning-
Exceeds expectations Meets Does not fully meet Does not meet
expectations expectations expectations
UNITY All members are highly Most of the members Few members are Very few of the
productive. They work are productive. They productive. They members are
extremely well with one work well with one require more structure, productive. They do not
another. another. directions, and work well with one
leadership. another.

Quality of Output Output is impressive. Output is done well. Output is fairly done. Output is poorly done.
Output displays Output showcases Output somehow shows Critical thinking and
members’ critical members’ critical critical thinking analysis are not evident.
thinking and analysis thinking and analysis. analysis.
UNDERSTANDING Output displays a deep Output displays Output exhibits less Output exhibits no
understanding of the understanding of the understanding of the understanding of the
assigned task. assigned task. assigned task assigned task
PREPAREDNESS/ Output / presentation Output / presentation Output / presentation Output / pre sentation
TIMELINESS showed members’ somehow showed seldom showed somehow did not show
preparedness and members’ preparedness members’ preparedness members’ preparedness
mastery. Output / and mastery. Output / and mastery did not and mastery. Members
presentation was done presentation was done finish on time. did not finish the task.
on time or early. on time.
 Say the Color of each Word!
DON’T READ THE WORD!
BLACK WHITE YELLOW GREEN RED BLUE
YELLOW RED BLACK GREEN
WHITE GREEN BLUE PURPLE BLACK RED
RED GREEN YELLO WHITE
W
BLUE BLACK WHITE RED YELLO GREEN
W
PURPLE BLACK BLUE GREEN
PURPLE GREEN RED YELLO BLUE BLACK
W

HOW FAST CAN YOU SAY IT?

 BLAC WHITE YELLOW GREEN RED
K

ANSWER:

PURPLE YELLOW GREEN BLUE BLACK

Q:
ENUMERATE THE 4 C’S OF MARKETING.
 BLACK PINKPIN ORANGE

BLACK K
VIOLET YELLOW

ANSWER:

GREEN BLACK VIOLET GREEN BLUE

Q:
WHAT IS MARKETING MANAGEMENT?
 BLAC WHITE YELLOW GREEN RED
K

ANSWER:

PURPLE YELLOW GREEN BLUE BLACK

Q : WHAT ARE THE SIGNIFICANCE OF
MARKETING? GIVE ATLEAST 3.
 BLACK PINKPIN ORANGE

BLACK K
VIOLET YELLOW

ANSWER:

GREEN BLACK VIOLET GREEN BLUE

Q : IDENTIFY THE 4 P’S OF MARKETING.
EVALUATION

IT’S QUIZ TIME!

Let’s test how far u’ve learn! 

QUIZ TIME!
 ASSIGNMENT: YOU CAN SEND IT DIRECTLY TO
OUR FACEBOOK PAGE.

• MAKE A RESEARCH ON THE COMPONENTS OF FINANCIAL

MANAGEMENT AND ITS ADVANTAGES AND
DISADVANTAGES IN THE CORPORATE WORLD.
• SUBMISSION WILL BE MARCH 31, 2021.
 THANK YOU FOR
LISTENING AND HAVE A
WONDERFUL DAY!