SINGAPOR

E
An advertisement for a tourist atrraction
 GENERAL
INFORMATION
01 ABOUT 04 MERLION PARK
SINGAPORE

02 MARIA BAY SANDS 05 SMALL GAME

03 SENTOSA
GENERAL
INFORMATIO
N ABOUT
SINGAPORE
GENERAL KNOWLEDGE
Singapore or officially known as Republic of
Singapore is an island country comprising
sixty-three islands. Singapore is separated
from Malaysia by the Straits of Johor to the
north and from Indonesia’s Riau Islands by

Your the Singapore Strait to its south. Singapore

is both the country and its capital as it is a
city-state. The main island is also popularly

Logo known as ‘Pulau Ujong’. At a lofty elevation

of 545 ft, Bukit Timah is the highest point in
the country. The name Singapore is derived
from the word ‘SingaPura’ or ‘Lion city’, it
originated in the 14th century when the
Sumatran price set foot on the island and
saw a beast which was similar to a lion.
 Apart from a wide variety of places of
interests and beautiful sights in
Singapore, there are also some other
reasons why Singapore is very popular to
one another:
 Feast on diverse flavour at many
festivals

 Discovering inspiring art everywhere

 Find our muse at annual cultural

festivals

 Discover unique sights and new

horizons
MARINA BAY SANDS
Marina Bay Sands® is a
destination for those who
appreciate luxury. An
integrated resort notable for
transforming Singapore’s city
skyline, it comprises three
55-storey towers of
extravagant hotel rooms and
luxury suites with personal
butler services. In addition,
its architecture is made
complete with the Sands
SkyPark® which crowns the
three towers.
MARINA BAY SANDS
 OUR GOALS

NEPTUNE VENUS
Neptune is the farthest Venus is the second planet
planet from the Sun from the Sun

JUPITER MERCURY
It’s the biggest planet in the Mercury is the closest
Solar System planet to the Sun
 CORE VALUES

MERCURY VENUS MARS

Mercury is the smallest Venus is the second Despite being red,
planet of them all planet from the Sun Mars is a cold place

JUPITER SATURN NEPTUNE

It’s the biggest one in the Saturn is the ringed one It’s the farthest planet
Solar System and a gas giant from the Sun
 WHAT SETS US APART?

MERCURY NEPTUNE
Mercury is the closest Neptune is the farthest
planet to the Sun and planet from the Sun
also the smallest one in and the fourth-largest
the Solar System in the Solar System
 MARKET SHARE

65%
Mercury is the
smallest planet

35%
Mars is actually a
cold place
 CORE CUSTOMER AUDIENCES
GENDER AGE

15-25

26-35

HOBBIES

80% 20%
Female Male
 COMPETITOR ANALYSIS

STRENGTHS WEAKNESSES

● Here you can list your ● Here you can list your
competitor’s strengths competitor’s weaknesses
● Here you can list your ● Here you can list your
competitor’s strengths competitor’s weaknesses
● Here you can list your ● Here you can list your
competitor’s strengths competitor’s weaknesses
 MARKET SEGMENTATION

20% 50% 30%

Saturn is a gas giant and Venus is the second Despite being red, Mars
has several rings planet from the Sun is a cold place
 STRATEGY

DAY 2 DAY 4
Mars is a Mercury is
cold place small

DAY 1 DAY 3 DAY 1

Venus is Saturn has rings Pluto is a
terribly hot dwarf planet
 PRODUCT DESCRIPTION

Mercury is the Jupiter is the

smallest planet biggest planet

Neptune is the Venus has a

farthest planet beautiful name
 PRICING

PRO
BASIC PREMIU
$15 M
$5 $30
GET IT!

GET IT! GET IT!

 DISTRIBUTION CHANNELS
MANUFACTURER

Wholesaler

Retailers Retailers

Consumer Consumer Consumer

 PROMOTION

MULTIMEDIA PRESS MOBILE APP

Mercury is the closest Venus has a beautiful It’s the farthest planet
planet to the Sun name, but it’s hot from the Sun
$35,000
Is the total budget for the campaign
 ADVERTISING CAMPAIGN 1

BUDGET CHANNEL
$14,000 Multimedia

DESCRIPTION GOALS
Mercury is the closest planet ● Here you can list your goals
to the Sun and the smallest one ● Here you can list your goals
in the Solar System ● Here you can list your goals
 ADVERTISING CAMPAIGN 2

BUDGET CHANNEL
$18,000 Billboard

DESCRIPTION GOALS

Saturn is a gas giant Neptune is the Mercury is the

and has rings farthest planet smallest planet
 PR OUTREACH
MEDIA GOALS CONVERSION
CHANNELS
● Social Media Mercury is the
smallest planet 20%
● Newsletter
● Landing Page
● Podcast Neptune is the
farthest planet 50%
A PICTURE IS
WORTH A
THOUSAND
WORDS
 BUDGET ALLOCATION

JUPITER MERCURY VENUS

SOCIAL MEDIA $2,400 $3,500 $1,200

MULTIMEDIA $8,700 $4,000 $2,300

BILLBOARD $5,000 $2,700 $8,000

CAMPAIGN LOCATIONS

July 2

June 4
August 5
July 12

Neptune is the
farthest planet
 PREDICTED
NEPTUNE
REACH Neptune is the farthest planet
from the Sun

VENUS
Venus has a beautiful name,
but it’s hot

MERCURY
Mercury is the closest planet
to the Sun
To modify this graph, click on it, follow the link,
change the data and paste the new graph here
 TIMELINE
Mercury is the Jupiter is the
smallest planet biggest planet

PHASE 1 PHASE 2 PHASE 3 PHASE 4

Neptune is the Venus has a

farthest planet beautiful name
 MULTIMEDIA
CONTENT
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 OUR TEAM

HELENA JAMES JOHN DOE

You can replace the You can replace the
image with your own one image with your own one
 Do you have any questions?

THAN youremail@freepik.com
+91 620 421 838

KS! yourcompany.com

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