Digital Wallet

Performance & Insights – Q3 2019

Prepared by-

Indresh kumar shah

These materials were produced for Forage and are to be used for educational and training purposes only.
 Revenue Growth and Drivers No. Of transactions monthly .

 From the graph it can be clearly seen thaty the number of transaction No. Of Domestic
are continuously increasing monthly from July to August. transactions
No. Of
 The number of domestic transaction are not increasing with high rate International
in comparision to number of international transaction on monthly transactions
basis.
0
 Similarly the volume of transactions are cpntinuously increasing for Au Septe...
internation transaction whereas the the volume of domestic Volumne of transactions monthly.
transaction has significantly increased from July to august and than
came down in month of september. 2100000
2000000
 Revenue drivers from domestic transactions seems to be constant 1900000
over the quarter.
1800000 Volume Of
 From the data it is clear that the number of international transactions 1700000 Domestic
and volume of international transactions has increased over the 1600000 transactions
quarter. 1500000 Volume Of
July AugustSeptember International
transactions

These materials were produced for Forage and are to be used for educational and training purposes only.
 Revenue by Customer Segment
(Note: Here the total revenue is the total of “Treasury revenue, Domestic 60000
transactional revenue and International Transactional Revenue”.) 50000 Treasury
 40000 Revenue (In $)
According to the pie chart and the bar graph it is clear that there is
57% contribution in Revenue by the “Company” Segment in the
total revenue.
30000 Domestic
20000 Transactional
 According to the pie chart and the bar graph it is clear that there is Revenue( In $)
15% contribution in Revenue by the “Individuals” Segment in the 10000
total revenue. 0 International
transactioal
 According to the pie chart and the bar graph it is clear that there is
14% contribution in Revenue by the “Partnerships” Segment in the
revenue (in $)
total revenue. (1.40% of
volume)
 According to the pie chart and the bar graph it is clear that there is
14% contribution in Revenue by the “VIP’s” Segment in the total
revenue.
Total revenue
 So, from the pie chart it is clear that the “Company” segments has a 14%
major contribution in revenue and “VIP’s & partnerships” segment
14% Companies
has least contribution in the revenue.
Individuals
 From the graph it is also clear that the “International Transactional 57% Partnerships
Revenue” has much more contribution to the total revenue than the
15% VIP's
Domestic transactional revenue and Treasury Revenue.

These materials were produced for Forage and are to be used for educational and training purposes only.
 Segment Engagement
 From the pie chart we can see that the major engagement is of
“Individual” segment and least engagement is of “”Partnership” segment.
Customer segment
 From the pie chart it is clear that there is 23.5% engagement of
“Partnerships” segment.
23.5%
26%
 From the pie chart it is clear that there is 25% engagement of
“Companies” segment. Individuals
Partnership
Partnerships
Companies
 From the pie chart it is clear that there is 25.50% engagement of VIPs
“VIP’s’’segment. 25.50% 25% Individuals
 From the pie chart it is clear that there is 26% engagement of VIP’s Companies

“Individuals” segment.

These materials were produced for Forage and are to be used for educational and training purposes only.
 Transactional Revenue
From the graph and analysis made by me i found that there was 35000
more transactional revenue on international transaction rather than
domestic transaction. 30000 28716.29
From the analysis i found that the transactional revenue for 26071.98 26279.58
domestic transaction was 373.49$ and for International transaction 25000
was $26071.98 in the month of July.
20000
And, the transactional revenue for domestic transaction was
438.36$ and for International transaction was $26279.58 in the
month of August. 15000

And, the transactional revenue for domestic transaction was

10000
502.944$ and for International transaction was $28716.29 in the
month of September.
5000
So, from the data it is clear that the domestic transaction revenue
373.49 438.36 502.94
and internatioal transactional revenue has been increased
0
continuously from each month in whole quarter. July August September

Domestic transactions Revenue(in $)

International Transactional Revenue(1.40
of the volume)(in $)
These materials were produced for Forage and are to be used for educational and training purposes only.
 Acquisition Channels
 From the pie chart and after my analysis I found that major acquisition
was made through “Online search’’ medium of channels and least
acquisition was made through “Telemarketing” channels or medium. Acquisition channels
 From the pie chart it is clear that 36% of acquisition was made through
“Online search” medium of channels.

 From the pie chart it is clear that 30% of acquisition was made through 15.50%
“Targeted online” medium of channels. 36%
Online Search
18.50%
 From the pie chart it is clear that 18.50% of acquisition was made through Targeted Online
“Email” medium of channels. 30% Email
Telemarketing
 From the pie chart it is clear that 15.50% of acquisition was made through
“Telemarketing” medium of channels.

These materials were produced for Forage and are to be used for educational and training purposes only.
 QUESTIONS AND ANSWERS:
Q.1: What is the total monthly revenue for each month? ( July, August, September)
Ans.- The monthly revenue for each month are as follows-
Revenue type/Month July August September
Treasury Revenue 4001.50$ 4124.40$ 4187.60$
Domestic Transactional 373.49$ 438.36$ 502.944$
Revenue
International 26071.98$ 26279.58$ 28716.29$
Transactional Revenue
Total Revenue 30446.97$ 30842.34 33406.84$

Q.2: Which Segment has the highest average revenue over the 3 month period?
Ans.- “VIP’s” segment has the highest average revenue over the past 3 month period.

Q.3: Which segments is most engaged in the product ?

Ans.- “Individual” segment is most engaged in the product.

Q.4: What percent of total transactional revenue over the 3 months has been earned from foreign transactions?
Ans.- The “Total revenue’’ from foreign transactions over the 3 months is $81067.85 and if we talk about the percent of “Total transactional
revenue ”
(i.e., total of domestic and International revenue) than it is 98.404% that has been earned from foreign transactions only.

Q.5: Which acquisition channel has been the most successful in acquiring the customers within this data set ?
Ans.- “Online Search” acquisition channel has been the most successful in acquiring the customers within the date set.
Thank you...................