The

business
mission
and SWOT
analysis
 Contents of this template:
● The business mission:

o Communicate with customers

o Collect project requirements
o Determine the scope of the
o Requirements analysis and document description for the project
o Project acceptance test
o Project document management
o Promote economic development

● SWOT analysis:
01. The business mission:
o Communicate with customers

o Collect project requirements

o Determine the scope of the

o Requirements analysis and document description for the

project

o Project acceptance test

o Project document management

o Promote economic development

 Communicate with customers:

Cosnumers wants options.

Consider communicating
with customers through
phone calls, emails, social
media, or an instant chat
feature. Talking on the phone
might be the most old-
fashioned communication
channel, but consumers kike
knowing they are talking to a
real person.
 Collect project requirements

Collect project requirements is the

process of determining,
documenting, and managing
stakeholder needs and
requirements to meet project
objectives. “ Hence, in the
collection requirement process,
the first step is to identify
stakeholders’ needs. Second,
document these needs and
requirements.
 Determine the scope of the project :
The scope of a project refers
to the determining of the
most important elements it
needs to have to be
completed. It includes details
such as the list of
deliverables, goals, costs,
budget, staff members, and
others. The major goal of a
scope is to serve as the
central reference for the
tasks associated with the
project.
 Requirements analysis and document description for
the project:
This is the process of
discovering, analyzing,
defining, and documenting
the requirements that are
related to a specific business
objective. And it's the process
by which you clearly and
precisely define the scope of
the project, so that you can
assess the timescales and
resources needed to
complete it.
 Project acceptance test:

This is a type of testing done

by users, customers, or other
authoriz entities to determine
application/software needs
and business processes.
Description: Acceptance
testing is the most important
phase of testing as this
decides whether the client
approves the
application/software or not.
 
 Project document management:

Project documentation is the

implementation of a streamlined,
efficient, and uniform process for
producing the key documents that
are required to implement a new
project successfully. For example,
these documents might include,
business cases, project status
reports, and project requirement
sheets.
 Promote economic development:

Economic Development is the

creation of wealth from which
community benefits are realized. It
is more than a jobs program, it's an
investment in growing your
economy and enhancing the
prosperity and quality of life for all
residents. Economic development
means different things to different
people.
 SWOT analysis:
SWOT stands for strengths, weaknesses, opportunities, and threats.

o Strengths: Business characteristics or project

competitive advantage over competitors.
o Weakness: The business or project characteristics of
the business or project are weaker than the
competition.
o Opportunities: Factor environment can be exploited to
gain advantage.
o Threats: Environmental factors can have a negative
impact on the business or the project.
 SWOT analysis:

SWOT is the overall evaluation of a company’s strengths, weaknesses,

opportunities, and threats. It’s a way of monitoring the external and
internal marketing environment.

SWOT analysis is a framework used to evaluate a company's

competitive position and to develop strategic planning. SWOT analysis
assesses internal and external factors, as well as current and future
potential.
 EXTERNAL ENVIRONMENT ANALYSIS: (OPPORTUNITY AND THREAT)

Opportunities and threats are external—things that are going on outside

your company, in the larger market. You can take advantage of
opportunities and protect against threats, but you can't change them.
Examples include competitors, prices of raw materials, and customer
shopping trends.
 EXTERNAL ENVIRONMENT ANALYSIS: (OPPORTUNITY AND THREAT)

Opportunity and Threat Matrices

(a) Opportunity Matrix (b) Threat Matrix

Success Probability Probability of Occurrence

High Low High Low

Seriousness
High 1 2
Attractiveness

High 1 2

3 Low 3 4
Low 4

1. Company develops more powerful lighting system

2. Company develops device to measure energy 1. Competitor develops superior lighting system
2. Major prolonged economic depression
efficiency of any lighting system
3. Company develops device to measure illumination 3. Higher costs
level 4. Legislation to reduce number of TV studio
4. Company develops software program to teach licenses
lighting fundamentals to TV studio personnel
 INTERNAL ENVIRONMENT ANALYSIS: (STRENGTHS AND WEAKNESSES)

● The Internal Analysis of strengths and weaknesses focuses on internal factors that give an organization certain advantages and
disadvantages in meeting the needs of its target market. Strengths refer to core competencies that give the firm an advantage in meeting
the needs of its target markets.
SWOT can be applied to the entire enterprise or organization or individual projects that the business is
implementing or will be implementing. Strengths: The things your business does well. The qualities that make
you stand out from the competition. Internal resources such as professional skills, professional knowledge
and mindset of the team. Tangible assets such as advanced machinery and equipment. Intangible assets
such as proprietary techniques, patents, patents, ... Weaknesses: Aspects or expertise of the business you
are not doing well. What your competition does better than you. Resources are limited compared to the
competition. Weaknesses that need improvement internally. What points need to be improved in the team.
Terms of sale contract are not clear. Opportunities: The market does not yet serve of a particular product or
service. Few strong competitors in the field. Emerging demand for the product or service that the business
already knows about. Firm media / press of the business. State laws and regulations help facilitate business.
Threats: Strong opponents, emerging ones. Unexpected changes in the legal environment. Emerging demand
for the product or service is but not captured. Press information, negative media. Customers change
attitudes and views on corporate brands.
 Our evolution

Mercury Venus
It’s the closest planet to the It’s the second planet from the
Sun Sun

1st 2nd 3rd 4th

Jupiter Mars
It’s the biggest planet of them Despite being red, it’s a cold
all place
 Our locations

Jupiter
It’s the fifth planet from the
Sun and the largest

Mercury
Mercury is the smallest and
innermost planet
What do we offer?
Mercury is the closest planet to the Sun and the
smallest one in the Solar System—it’s only a bit
larger than the Moon
 What do we do?

Mercury
Mercury is the closest planet to
the Sun

Venus
Venus is the second planet from
the Sun

Mars
Despite being red, Mars is a cold
To modify this graph, click on it, follow the link, change the data and paste the
resulting graph here place
 How we do it?

Dynamic Interactive Entertaining Audiovisual

Mercury is the closest Despite being red, It’s the biggest planet It’s a gas giant and has
planet to the Sun Mars is actually cold of them all several rings
 Our projects

20% 15%

Jupiter is the biggest It’s the closest planet to

planet the Sun

25% 20%

Venus has a beautiful Despite being red, it’s

75% 53% 80% name cold
 Case studies

Opportunity Proffer Implantation

Mercury is the smallest Jupiter is the biggest planet Earth is the planet where
Case 1 planet of them all of them all we live on

Venus is the second planet Saturn is composed of Pluto is now considered a

Case 2 from the Sun hydrogen and also helium dwarf planet in space

Despite being red, Neptune is the farthest Ceres is located in the main
Case 3 Mars is a very cold place planet from the Sun asteroid belt
 What do they say about us?

“Venus has a beautiful

Despite name and is
being red, “Despite
Jupiter isbeing red, planet
the biggest Mars isin actually
the Solara
the second
Mars is actually a cold the
planet from placeSun” cold place fullSystem
of iron oxide dust”

Helen Patterson, 46 John James, 26

 Mission and vision

Mission Vision

It’s the ringed planet. It’s

It’s the closest planet to the Sun
composed mostly of hydrogen and
and the smallest one
helium
 A graph to show you data

50% Venus

30% Mars

20% Jupiter

To modify this graph, click on it, follow the link, change the data and paste the
resulting graph here
 Our clients

Mercury Venus
Mercury planet is the Venus planet is the second
closest planet to the Sun planet from the Sun

Mars Jupiter
Despite being red, it’s a Jupiter is the biggest
very cold place planet in the Solar System
Bulleted list

● Write your recommendations here

● Write your recommendations here

● Write your recommendations here

● Write your recommendations here

● Write your recommendations here

● Write your recommendations here

● Write your recommendations here

 “This is a quote, words full of wisdom that
someone important said and can make the reader
get inspired.”

—Someone Famous
 Percentages

25% 95%
Oxygen in Earth Carbon in Mars
Awesome
words
3,500
Number of companies that put their trust in us
A picture is worth a
thousand words
 Awards

Mercury Venus Mars

Here you could talk about this Here you could talk about this Here you could talk about this
achievement achievement achievement
 Goals

Venus Mars Jupiter

It has a beautiful name, but Despite being red, it’s a cold It’s the biggest planet of them
it’s hot place all

Mercury Saturn Neptune

It’s the closest planet to the It’s the ringed one and a gas It’s the farthest planet from
Sun giant the Sun
 Meet the team

Helen Patterson
You can replace the image on the screen
with your own

John James
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with your own
Visit us!

Visit our website

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 Visit us!

Tablet app
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Visit us!

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 Thanks!
Do you have any questions?

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+91 620 421 838
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