Introduction

-Industry
-reason for making business plan
Mission
Vision
Objective
-to

Business Description
-Everything about business. Example:
Chooks to go must be described, not the
lechon manok
Form of Organization
-sole prop (why?, what are the advantages. Do
not state the disadvantages)

Business Location
-Reason for choosing the location
IV. Product Description
-describe the product, the benefits, why did you choose that
product and other things relevant to your product

Procedure
Step by Step

Ingredients/Materials
-Enumerate the ingredients/material with its costs (table)

V. Market and Strategy

1st paragraph – Why do you need to know who your market is
2nd paragraph – Why do you need strategy in your business
Target Market
-you can enumerate who your target customers are then
explain each.

Competitors
-Determine your indirect and direct competitors.
-State you edge/advantages towards your competitors

Company Strategy
Pricing – Determine a pricing strategy. Why did you choose
that pricing strategy
Selling- what are you selling strategies suitable for your
business. Identify and explain