EFFECT OF APP REVOLUTION ON

WEBSITES.
A REPORT ON PROJECT BASED LEARNING
SUBMITTED BY
ASHISH PATIL (10950)
PRANAV RANANAVRE (10954)
JASH SHAH (10957)
KRISHNUM KHODKE (10963)
SIDDHARTH KOLI (10965)
MAYUR JAIN (10970)
A Gist:
the general flow of project
 Collecting and providing the necessary literature
 Choosing the ‘app-website’ combination
 Collecting raw data for the chosen cases
 Statistical representation of the raw data based on defined aspects
 Deriving a conclusion
Aspects for data collection

 No of app migrants
 Reason behind the switching
 Effect on companies due to delayed launching of apps
 Relevance of the sites after launching of apps was carried out.
World wide web was created in 1990 by tim berners-lee and was made free for public use in 1993.
According to numbers, 4 million blog posts, 500 million tweets, 5 billion google searches are being
made everyday.
As the number of mobile users exceed the desktop users, mobile apps were introduced. Major
reasons for the transition were:
 #1 Mobile Apps Offer Better Personalization
 #2 Ease of Sending Notifications
 #3 Making Use of Mobile Device Features
 #4 Ability to Work Offline
 #5 Freedom in Designing
 #6 New Branding Experience
Selection of different sites for case study

 Social media: Facebook being one the oldest social media the amount of users for data
collection is prominent.
 Mailing services: Almost every internet user has an account on Gmail rather than other
mailing services
 Entertainment: YouTube is widely used for music, gaming, news, learning among the others.
 Transport services: Uber is one of the few commonly used apps
G-mail

Gmail-App Gmail-Website
About...

 Gmail is a free email service developed by Google.

 The idea for Gmail was developed by Paul Buchheit several years before it was
announced to the public, the project was kept secret from most of Google's own
engineers.
 Gmail was announced to the public by Google on April 1, 2004 as a limited 
beta release
 Anyone aged 13 and above can set up and manage their own Google accounts.
 The minimum age restriction is in place because of the Children's Online Privacy
Protection Act (COPPA).
Timeline...

 on April 1, 2004 ,Gmail was launched to public

 Initially Gmail was launched as limited beta release
 Gmail exited the beta status on July 7, 2009.
 In July 2017, Google announced that Gmail had passed 1.2 billion active users
 In May 2014, Gmail became the first app on the Google Play Store to hit one
billion installations on Android devices.
Growth of Active Gmail Users
 75% of all Gmail users access their email on mobile devices

 61% of 18-29-year-olds use Gmail

 There are more than 10 million spam and malicious emails every minute, all
blocked by Gmail’s automated machine learning.

 Smartphones have become the new standard when it comes to accessing the web,
regardless of the type of content the users are after.

 most of us prefer the convenience of smartphone usage vs. desktop.

YouTube
Website Application
About...

 Most popular online video streaming platform > YouTube

 YouTube was launched in beta on February 14, 2005, by former
PayPal employees Jawed Karim, Chad Hurley, and Steve Chen.
 Jawed also posted the very first video – a 19-second clip of him
at the San Diego Zoo – on YouTube.
 In 10 months youtube crossed the milestone of 50 million users.
Timeline...

 YouTube was launched in beta on February 14, 2005

 YouTube was subsequently launched to the public on
December 15.
 By July 2006, mobile video uploads had been integrated into
the site which had passed 100 million video views per day
 fast-growing popularity of YouTube resulted in Google
acquiring the company for $1.65 billion in October 2006.
FACEBOOK

FB App FB Website
About…

 Online social media and social networking service.

  Founded by Mark Zuckerberg, along with fellow Harvard College students
and roommates.
 Initially limited Facebook membership to Harvard students
 Expansion..
 Since 2006, anyone who claims to be at least 13 years old has been allowed to
become a registered user of Facebook
Timeline..

 On February 4, 2004, Zuckerberg launched "TheFacebook“.

 In 2007 Facebook reached 50 million user milestone.
 By 2009 Facebook app was available on almost mobiles of every top company.
 Total 500 million users in July 2010.
 In 2010 FB released the original web-centric mobile app.
 100 million plus logging in to FB app every month by February 2010.
 Facebook was the most downloaded mobile app of the 2010s globally.
 Then there was an exponential increase in its user base as sales of smartphone
grew many folds.
 As the FB app evolved many users shifted from website to app.
 Now nearly 96% of active Facebook users access FB through its mobile app.
  Facebook claimed that it had more than 2.6 billion monthly active users as of first
quarter of 2020.
UBER
About:
• Online booking of taxi and for rides
• Founded by Garrett Camp and the co-founder are StumbleUpon,
and Travis Kalanick
• Uber Technologies, Inc., commonly known as Uber, is an American
multinational ride-hailing company offering services that include
peer-to-peer ridesharing, ride service hailing, food delivery .
• In 2009, Uber was originally founded as Ubercab
Why app is developed by UBER
instead of website:
With the help of track driver feature, users can track the driver and
status of their rides. The app allows its users to integrate their social
media handles for creating their profiles. The users can connect,
follow and make recommendations on destinations.
Timeline
• May 2010
• Uber goes live for the first time in San Francisco on May 2010, launches at SF App
Show, gives attendees first limo rides from app.
• In February 2010, Ryan Graves became the first Uber employee and received 5–10% of
the company.
• In December 2010, Kalanick succeeded Graves as CEO. Graves became the company's
chief operating officer (COO).
TIME REQUIRED BY APP TO REACH 1M USERS
• During the time, that in 2012 - 2013 where they hit over a million
downloads and users.

NUMBER OF USERS AT CURRENT DATE

• There are more than 75 million active Uber riders across the world. Uber is available in
more than 80 countries worldwide.
• Uber has completed more than 5 billion rides In the United States, Uber fulfills 40
million rides per month.
• Uber passengers, who are served by a total of 3.9 million drivers.
• Uber’s biggest market is the US (with 41.8 million users in March The second- biggest
Uber market is Brazil, in which 17 million were using the app in March 2018.
• London, UK is the biggest European Uber market, with 3.5 million users. In India, there
were reportedly over 5 million weekly active riders as of August 2017.
Growth Of uber: