Professional Documents
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Tagacanao EventPromotion&ProperHandlingofMedia
Tagacanao EventPromotion&ProperHandlingofMedia
PROPER HANDLING OF
MEDIA
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Hello!
I am Mary Joy P. Tagacanao
-your event coordinator/presentor for today!
With the topic, “Event Promotion” as guide to
successful event marketing.
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A big part of effective event promotion is meeting your ticket buyers where they are. That means
making it easy for them to buy tickets from whichever environment they’re already in.
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Group tickets
Regular tickets
Last-chance Tickets
Ticket bundles
On sale ticket
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Encourage them to
promote the event to their
friends and to actively use
your hashtag whenever
they talk about it. Maybe
you feel generous enough
to offer them some drink
vouchers or other perks. If
you show your guests that
you appreciate them, you’ll
often find that they’re more
than willing to return the
favor.
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Few ideas on how you can use email as a tool for spreading the
word:
- “Tell a friend” offer
- Announce when special tickets
- Remind them about ongoing competitions and
giveaways on other channels
- Send them exclusive previews of your speakers,
performers, and activities
- Ask for feedback through quizzes or surveys
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PROPER
HANDLING OF
MEDIA
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4. Gather Data
Thank you!