DIGITAL SELF

"The real difficulty is to overcome

how you think about yourself"
- Maya Angelou

"Your life isn't yours if you always

care what others think"
 DIGITAL SELF
>> Digital Self is a mask that an individual
puts on to engage the technology world
(Tamara, 2010). It is an aspect of oneself
which is shared to others through the use
of social and technology.
 Ruselle Belk (2017), believe that
possessions are a major contributor to
and reflection of individual's
identities.
THE CONCEPT OF
THE DIGITAL SELF
 The digital self is the persona you use when
you're online. Some people maintain one or
more online identifies that are distinct from their
“real world” selves, others have a single online
self that's more or less the same as the one they
inhabit in the real world.
TWO REASONS FOR
HAVING DIGITAL
SELF
 DIGITAL WEB
>> allows people to try our
different persona that differ
from their real life identities for
the reasons:

1. People wants to meet the expectations of others.

2. People want to boost their self esteem.

NATURE OF SELF PRESENTATION
 Self-presentation

>> is a pervasive feature of social life. It is not only

a prevalent aspect of our lives; it is also a very important
one. An individual's success at leading others to believe
they possess various characteristics has a profound
influence on outcomes in life. Undoubtedly, this need to
create a positive impression, that is one of the reason
that people spend billions of dollars a year on cosmetics
and other personal appearance products.
FUNCTIONS OF SELF PRESENTATION

1. Facilitate of Self-Presentation

2. Gain Material and Social Rewards

3. Self-Construction
DIGITAL MINDSET
 DIGITAL MINDSET
>> It can be defined as a set of attitudes,
behaviors, and beliefs held by people or a
group of people that influence curiosity about
disruptive digital technology in an
organization.

An individual with a digital mindset

understands the power of technology
to democratize, scale and speed up
every form of interaction and action.
7 CHARACTERISTICS OF
A DIGITAL MINDSET
 Abundance Mindset
>> An abundance mindset symbolized by a
collaborative and cooperative approach, open-
mindedness, gratitude, appreciation and trust are
hallmarks of a digital and connected world. When
organizations comprehend this, they will be able to
thrive in a digital world.

Growth Mindset
>> the belief that they can learn more or become smarter if
they work hard and persevere—may learn more, learn it more
quickly, and view challenges and failures as opportunities to
improve their learning and skills.
AGILE APPROACH
>> In the digital era, this would mean
being comfortable with technology,
seeing change as an opportunity, and
accepting the new ways of working
without feeling threatened.
Comfort with Ambiguity
>> Recognize that developing new concepts involves
uncertainty; be able to push forward with incomplete
information.
Explorer’s Mind
>> The explorer’s mindset is about the
love of adventure, exploration and
getting inspired by new discoveries.

Collaborative Approach
>> A focus on “we” rather than “me”
>> Having an open mind, and willingness to hear from
other team members, or experts
>> Looking at what is best for the group, team or project

Embracing Diversity
>> Embracing diversity is about getting to know
and appreciate people of different religions,
cultures, ethnic groups, socio-economic groups,
or ages.
ICE BREAKER TIME!!!
 +

FACEBOOK
 + ER

TWITTER
+ +

INSTAGRAM
 +

TIKTOK
 +

SOCIAL MEDIA
THE SOCIAL MEDIA
 1. What is social media?

2. How social media affects you when it comes to your

academic performance?

3. How about in your health?

4. Social Media : Good or Bad?

 SOCIAL MEDIA
>> is a term for numerous technologies that allow
instantaneous communication, status updates, and social
networking among individuals.

Examples of Social Media:

>> Facebook
>> Twitter
>> Instagram
>> Tiktok
POSITIVE AND NEGATIVE
EFFECTS OF SOCIAL
MEDIA
 POSITIVE EFFECTS
1. Enhancement of social contact, independence and
communication. Individuals communicate online
mainly to remain connected with their existing
friends.

2. Another positive impact of social media is to find

new friends and communities, network with other
people who share similar interests or ambitions. Join
or promote worthwhile causes; raise awareness on
important issues. NEGATIVE EFFECTS
1. The negative effect of social media could be, meanness,
bullying, misunderstanding, unwanted contact and
unintentional disclosure. Online relationships attract more
socially and emotionally vulnerable adolescents.

2. There is a phenomenon called "Facebook Depression" (Van

Pelt, 2008), a situation where individuals become depressed
due to Facebook use or due to being rewards with attention
from close others when they post depressive status updates.
Lastly, Facebook use has been related to jealousy and self
mutilation (Whitbourne, 2017).
CONCLUSION:
>> In conclusion, digital age had so much impact on the
social, economic and political life of the societies today
because it has brought so much changes in our daily
aspects of life and also helps us to improve and reshape
our environment with the aid of practical, experimental
and scientific knowledge or technology.
>> The digital self is the persona you use when
you’re online. Some people maintain one or more
online identifies that are distinct from their “real
world” selves; others have a single online self that’s
more or less the same as the one they inhabit in the
real world.
SELECTIVE SELF-PRESENTATION
AND IMPRESSION MANAGEMENT
SELF-PRESENTATION
> any behaviors intended to convey a particular
image of or particular information about, the self to
other people.
> motives to explain why an individual’s behavior
often changes as soon as anyone else is thought it
be present or watching.
TYPES OF SELF-PRESENTATION
1. AUTHENTIC
 goal is to create an image consistent with the way we view
ourselves

2. IDEAL
 goal is to establish an image consistent with what we wish we
were

3. TACTICAL
 goal is to establish a public image consistent with what others
want or expect us to be
SELF-PRESENTATION ON EVERYDAY LIFE

• Successful self-presentation involves.

• Establishing a workable definition of the
situation.
• Disclosing information about the self that is
consistent with the claimed identity.
SELF DISCLOSURE
the process of revealing personal aspects of ones feeling and
behavior to others.
self-disclosure is usually two-sided and gradual, and it follows
as norm of reciprocity..

MANAGING APPEARANCE
 People often try to plan and control their appearance
 The term appearance refers to everything about a person that
others can observe.
Personal appearance includes:
• Clothes
• Grooming
• Habits (such as smoking or chewing gum)
• Personal possessions
• Verbal communications
• Nonverbal communications
SELECTIVE SELF-PRESENTATION
Two distinct forms of selective self-presentation:

1. SELF-ENHANCEMENT
a person advertises his or her strength, virtues, and
admirable qualities.

2. SELF-DEPRECATION
a person makes only humble or modest claims.
THE DOWNSIDE OF SELF-PRESENTATION
1. Self-presentation may lead to risky behavior

2. The consequences of tactical self-presentation in romantic relationships

can include reduced commitment to the relationship.

3. People are embarrassed when their identity is discredited.

4. Repeated failures of self-presentation lead others to modify the offenders

identity through deliberate actions

5. Physical, moral and social handicaps stigmatize individuals and

permanently spoil their identities.
TYPES OF DISCRIMINATION OF SELF PRESENTATION
1. EMBARASSMENT
 the feeling we experience when the public identity we claim in an
encounter is discredited

2. COOLING OUT
 gently persuading a person whose performance is unsuitable to accept a
less desirable, though still reasonable, alternative identity.

3. IDENTITY DEGREDATION
 the process of destroying the offenders identity and transforming him or
her into a lower social type.
IMPRESSION MANAGEMENT
IMPRESSION MANAGEMENT

> is how to make a favorable impression, how to perceive

others and evaluate others on the basis of :

• dress, make up and hairstyle

• manner and general behavior
• body language
TYPES OF IMPRESSION MAMAGEMENT

1. CONSTRUCTIVE
 helps in the formation of self identity

2. STRATEGIC
 helps in the attainment of some interpersonal goal
TACTIC OF IMPRESSION MANAGEMENT
SELF-ENHANCEMENT
 it includes efforts to boost one’s physical appearance

 efforts to increase their appeal to others

 includes using ‘ props ‘ to enhance their appeal

 to the whole world

 ex. Social Websites

TECHNIQUES OF IMPRESSION MANAGEMENT

• Conformity
• Excuses
• Apologies
• Self promotion
• Flattery
• Favors
• Association
• Opinion conformity
MOST COMMON IMPRESSION MANAGEMENT STRATEGIES

1. INGRATIATION

2. INTIMIDATION

3. SUPPLICATION

4. SELF-PROMOTION

5. EXEMPLIFICATION
CONCLUSION :
Impression management is a self-presentation
technique that focuses on improving a
person’s image in the eye of others.