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Text Information and Media

Presented by Group 1:
Russet Tristan Villar
John Lloyd Serrano
John Christoper Retez
Andrew Mesias
Maria Lomibao
Jheboy Larong
Hazel Salvador
Chelle Calago
TEXT 2
A simple and flexible format of presenting information or conveying
ideas whether hand-written, printed, or displayed on-screen.

Text provides the basic information of what a person wants to convey to

others. Ensure you execute the text correctly, wrong execution of text
such as improper use of language, confusing structure, and wrong
spelling will lead to your message being misinterpreted. Ensure that
your grammar, spelling, and diction is appropriate for the text you are
writing.

What is text?
FORMAL BASED MATERIALS / TEXT 3
Created and distributed by established institutions such as publishing
companies that go trough rigorous process of editing and evaluation.

INFORMAL BASED MATERIALS / TEXT

Comes from personal opinions and views on different issues or topics.
Examples include Facebook posts, Twitter posts, etc.

What are Formal and Informal Based Materials?

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TYPES OF TEXT:
Best definitions:
1. HYPERTEXT – serves to link different electronic documents and allows
users to jump from one link to another in a nonlinear way.

2. PLAIN TEXT / UNFORMATTED TEXT – Fixed sized characters

having essentially the same type of appearance.

3. FORMATTED TEXT – appearance of text changed using font

parameters (bold, underline, italic, font size, font color, etc.)
EXAMPLES OF HYPERTEXT 5
This is https://facebook.com/, is a hyperlink that will
bring you to Facebook.
This is http://messenger.com, is a hyperlink that will
bring you to messenger.
Go to Page 1, is a hyperlink that may transfer you to
another page of a website.

Hypertext are text that acts like links and can send
you to different web pages or domains when clicked.

Hypertext!
EXAMPLES UNFORMATTED TEXT 6
Plain text,  is any text, text file, or document
containing only text. Unlike a rich-text
document, a plain text file cannot have bold
 text, fonts, larger fonts, properties etc. sizes, or
any other special text formatting. 

#include <stdio.h>
unformatted text Int main () {
printf(“Sample text”) ;
}
return 0;

Plain / Unformatted Text!

EXAMPLES FORMATTED TEXT 7
CaLiBri ~

CALIBRI CALIBRI CALIBRI CALIBRI

Times New Roman

TIMES NEW ROMAN

calibri

Here the properties of the text is changed as they have

different colors, capitalization, characters, and
parameters.

Formatted Text!
WHAT IS A TYPEFACE? 8
A typeface is a representation or style of text in digital format. It
is a set of design features for letters and other characters.

Ex.
Serif, Sans Serif, Slab Serif, Script, Decorative

WHAT IS A FONT?
A font is a variation in weight and size of a typeface. Meanwhile
a font family is a group of related fonts.

Ex.
Times New Roman, Arial, Comic Sans, etc.

Formatted Text – Difference of Font and Typeface

EXAMPLES OF FONTS AND TYPEFACES 9
SERIF
-Connotes formality and readability in large amount of text.
-Usually used for the body text of books, newspapers, magazines,
and research publication.
Examples:
Times New Roman, Baskerville, Garamond

SANS SERIF
-Brings a clean minimalist look at the text
-used for clear and direct meaning of text such as road signage,
building directory, web design, or nutrition facts on food packages.
Examples:
Arial, Tahoma, Verdana, Calibri

Formatted Text - Fonts & Typefaces (1)

 SLAB SERIF
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-Carries a solid or heavy look to text
-Can be used for large advertising signs, billboards, and advertisement. It has
impact yet a classic formal approach.
Examples:
Rockwell, Playbill

SCRIPT
-Draws much attention because of its brush-like strokes.
-Must be used sparingly and not to be used in large body text. It is classy yet
formal.
Examples:
Monotype, Lucida Handwriting

Formatted Text - Fonts & Typefaces (2)

 DECORATIVE
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-Caters to a wide variety of emotions or themes.
Examples:
Curlz, Giddyup, Rosewood, Jokerman, Chiller

Summary of Typefaces:
1.Serif
2.San Serif
3.Slab Serif
4.Script
5.Decorative

Formatted Text - Fonts & Typefaces (3)

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TEXT DESIGN,
PRINCIPLES &
ELEMENTS
1.) EMPHASIS 13
Gives importance or value to text based content. In addition, it essentially
means that you can highlight and separate different important content in your
text by using means such as:

Making your text BOLD

Making your text ITALICIZED
Giving your text a HEAVIER WEIGHT
Darkening or Lightening

Making your text ENLARGED

Giving your text an Underline

TEXT DESIGN PRINCIPLES & ELEMENTS

2.) APPROPRIATENESS 14
Refers to how fitting or suitable the text is used in a specific context. This
includes what type of text you are going to use for an event, a specific
audience or for any other purpose.

Ex. Times New Roman, Aharoni, Jokerman, Arial etc.

TEXT DESIGN PRINCIPLES & ELEMENTS

3.) PROXIMITY 15
-Refers to how far or near each text elements are to each other.
-If the information or elements or closely related make sure to group them
close to each other.

TEXT DESIGN PRINCIPLES & ELEMENTS

4.) ALIGNMENT 16
Refers to how the text and elements are positioned within a page. The four
simple types are left, center, right, or justified.

TEXT DESIGN PRINCIPLES & ELEMENTS

5.) ORGANIZATION 17
Is the conscious effort to arrange or organize different text elements in a
page.
We do this in order to separate or group ideas and organize elements in a
cohesive and stylish manner making it feel connected with nothing out of
place.

TEXT DESIGN PRINCIPLES & ELEMENTS

6.) REPETITION 18
Repetition is the consistency of elements in a page, giving unity to the whole
design. An example of this is using only 1 typeface for a page, but following
the other principles to make it cohesive.

TEXT DESIGN PRINCIPLES & ELEMENTS

7.) CONTRAST 19
The goal of Contrast is to create visual interest in a page by using two
elements that are different from each other. It can also be more than two
elements as long as the design concise. Simpler is better!

TEXT DESIGN PRINCIPLES & ELEMENTS

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GENRES OF
TEXT
INFORMATION
1. COMEDY OR HUMOR 21
Lighthearted and funny content that makes a person cheerful that could even
give them a good laugh.

Genres of Text Information

2. TRAGEDY OR DRAMA 22
Involves content such as sadness or emotionally heavy stories. In this genre,
there may be an unfortunate event like someone suffering, an accident, or
crime.

Genres of Text Information

3. HORROR 23
Text that aims to strike fear upon people making them feel terrified. Horror is
a feeling of fear, panic, and pressure that entices readers.

Genres of Text Information

4. ROMANCE 24
Stories or content that involves themes such as love.

Genres of Text Information

5. SCIENCE FICTION 25
Text or Content that has a scientific basis or knowledge but is still
imaginative. Such themes include futuristic concepts, time travel, space,
unknown technology and other related ideas.

Genres of Text Information

6. HISTORICAL 26
Text or content that holds records of the past or historical accounts.

Genres of Text Information

7. BIOGRAPHY & AUTOBIOGRAPHY 27
Autobiography is an account or record of a person’s life written by the same
person or author and nobody else.

Biography is a account or record of a person’s life written by someone else.

Genres of Text Information

8. INSPIRATIONAL / SELF – HELP 28
Text or content that holds topics, stories, or even articles that may be based
on a true story where a reader can draw inspiration from.

Genres of Text Information

9. RELIGIOUS 29
Are text or content that contains topics about spirituality, god, religious
figures and other related topics.

Genres of Text Information

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Advantages/
Limitations of
Text Information
ADVANTAGES 31
•Availability – printed materials are available in a variety of topics and formats.
•Flexibility - adjustable to many purposes and can be used in any environment.
•Portability – can be easily transported to another area without the need for
machine or electricity.

DISADVANTAGES
•Text or content such as books has to updated regularly to maintain accuracy and
timeliness.
•Text information can be lengthy and tiresome to read.
•When finding Information, it can be time consuming as you have to browse
through several materials.

What are the advantages of text information?

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End of
Presentation!