The document discusses different approaches to understanding how phobias are acquired and maintained, including operant conditioning, classical conditioning, and social learning theory. Operant conditioning suggests phobias are acquired through learning and are maintained through negative reinforcement of avoidance behavior. Classical conditioning posits that phobias result from a neutral stimulus becoming associated with an unpleasant emotion through direct experience. Social learning theory emphasizes how observation of others influences behavior.
The document discusses different approaches to understanding how phobias are acquired and maintained, including operant conditioning, classical conditioning, and social learning theory. Operant conditioning suggests phobias are acquired through learning and are maintained through negative reinforcement of avoidance behavior. Classical conditioning posits that phobias result from a neutral stimulus becoming associated with an unpleasant emotion through direct experience. Social learning theory emphasizes how observation of others influences behavior.
The document discusses different approaches to understanding how phobias are acquired and maintained, including operant conditioning, classical conditioning, and social learning theory. Operant conditioning suggests phobias are acquired through learning and are maintained through negative reinforcement of avoidance behavior. Classical conditioning posits that phobias result from a neutral stimulus becoming associated with an unpleasant emotion through direct experience. Social learning theory emphasizes how observation of others influences behavior.
Operant Conditioning Classical Conditioning Two-way Process
Social Learning Theory Approaches to Qualitative Data
Conditioning • Mowrer (1960) • Phobias are acquired through • A natural response that causes fear • Strength of a behaviour is learning which becomes associated with a modified by reinforcement or • Phobias acquired initially by CC. neutral stimulus punishment • If an unpleasant emotion is paired • Conditioned emotional response • This type of learning creates an with a stimulus, then the two can be acquired through direct association between behaviours become associated. environmental experiences. and consequences for it • Avoiding feared stimulation is • ‘Little Albert’ – white rabbit • It’s how phobias are maintained negative reinforcement • A neutral stimulus that represents through negative reinforcement • Example: bitten by dog or see it the condition causes fear response • By not stepping outside your happen, avoiding dogs reduces i.e. looking at white rabbit ‘comfort zone’, you’re reinforcing anxiety. the behaviour How to Acquire a • Albert Bandura Phobia Through • Social behaviour is learned by Various observing and imitating the behaviour of others subjective. Approach • Considers how both environmental It’s difficult to analyse as it can be • and cognitive factors interact to Great external validity • influence human learning and thoughts and feelings behaviour. Rich in detail and helps to develop on • interview or a diary Words/written description such as an • Operant Conditioning Classical Conditioning Two-way Process
Behavioural Approach Evolutionary Approach Qualitative Data
• Phobias commonplace through natural selection • Would not have persisted through the gene pool if they did not have beneficials affects. • Nowadays may be psychologically maladaptive (something that goes against our survival) • Distinct cultural differences – Many areas of Africa, the spider is seen as a wise creature Operant Conditioning Classical Conditioning Two-way Process
Social Learning Theory Behavioural Approach Qualitative Data
to Conditioning • Mowrer (1960) • Phobias are acquired through • A natural response that causes fear • Strength of a behaviour is learning which becomes associated with a modified by reinforcement or • Phobias acquired initially by CC. neutral stimulus punishment • If an unpleasant emotion is paired • Conditioned emotional response • This type of learning creates an with a stimulus, then the two can be acquired through direct association between behaviours become associated. environmental experiences. and consequences for it • Avoiding feared stimulation is • ‘Little Albert’ – white rabbit • It’s how phobias are maintained negative reinforcement • A neutral stimulus that represents through negative reinforcement • Example: bitten by dog or see it the condition causes fear response • By not stepping outside your happen, avoiding dogs reduces i.e. looking at white rabbit ‘comfort zone’, you’re reinforcing anxiety. the behaviour How to Acquire a • Albert Bandura Phobia Through • Social behaviour is learned by Behavioural observing and imitating the behaviour of others subjective. Approach • Considers how both environmental It’s difficult to analyse as it can be • and cognitive factors interact to Great external validity • influence human learning and thoughts and feelings behaviour. Rich in detail and helps to develop on • interview or a diary Words/written description such as an • Operant Conditioning Classical Conditioning Two-way Process
Social Learning Theory Behavioural Approach Qualitative Data
to Conditioning • Mowrer (1960) • Phobias are acquired through • A natural response that causes fear • Strength of a behaviour is learning which becomes associated with a modified by reinforcement or • Phobias acquired initially by CC. neutral stimulus punishment • If an unpleasant emotion is paired • Conditioned emotional response • This type of learning creates an with a stimulus, then the two can be acquired through direct association between behaviours become associated. environmental experiences. and consequences for it • Avoiding feared stimulation is • ‘Little Albert’ – white rabbit • It’s how phobias are maintained negative reinforcement • A neutral stimulus that represents through negative reinforcement • Example: bitten by dog or see it the condition causes fear response • By not stepping outside your happen, avoiding dogs reduces i.e. looking at white rabbit ‘comfort zone’, you’re reinforcing anxiety. the behaviour How to Acquire a • Albert Bandura Phobia Through • Social behaviour is learned by Behavioural observing and imitating the behaviour of others subjective. Approach • Considers how both environmental It’s difficult to analyse as it can be • and cognitive factors interact to Great external validity • influence human learning and thoughts and feelings behaviour. Rich in detail and helps to develop on • interview or a diary Words/written description such as an •