INTERNATIONAL PHILIPPINE SCHOOL IN JEDDAH

SENIOR HIGH SCHOOL DEPARTMENT

NATURE AND INQUIRY

RESEARCH
Prepared by:
DEBORAH MAE R. BONOAN
Subject Teacher
Learning Competencies:
Describes characteristics, strengths, weaknesses, and
kind of quantitative research.

Illustrates the importance of quantitative research across

fields.

CS-RS12-Ia-c-1
QUANTITATIVE
RESEARCH
Quantitative Research
is “explaining phenomena by collecting numerical
data that are analyzed using mathematically based
methods (in particular statistics).”

(Aliaga and Gunderson; 2000)

 Phenomenon

is a peculiar incident that can happen

anywhere, with any discipline or in
any organization
CHARACTERISTICS
OF QUANTITATIVE
RESEARCH
1. It is reliable and
objective.
2. It uses statistics to
generalize a finding.
3. It reduces and restructures a
complex problem to a limited
number of variables.
 4. It looks at the connections between
variables and establishes cause and effect
relationships in highly controlled
circumstances.
5. It tests theories or
hypotheses.
6. It assumes that the sample is
representative of population.
 7. The subjectivity of its
methodology is a secondary
concern.
 8. It deals with the
details of the subject.
 ADVANTAGES
OF QUANTITATIVE
RESEARCH
1. It allows the researcher to measure and
analyze the data to arrive at an objective
answer to the problem posed or stated.
 2. The result is reliable since
the study uses a big sample of
the population.
 3. Standards are usually used in choosing the
instruments, in sampling procedures, and in
choosing the most appropriate statistical
treatment, thus making the research replicable.
4. Personal biases can be avoided
since personal interaction is not
part of the research process.
 5. Processes involved are simplified
since the steps in doing quantitative
research are made easy and systematic.
 6. Results can be reduced
through statistical treatments and
interpreted in a few statements.
DISADVANTAGES
OF QUANTITATIVE
RESEARCH
 1. The context of the study or the
experiment is ignored in such a way that
it does not consider the natural setting
where the study is conducted.
2. Having a large study sample
requires researchers to spend
more resources.
 3. Results are limited since they are
usually based on the analysis of numbers
and are not obtained from the detailed
narratives.
4. It provides less elaborate
accounts of human
perceptions.
5. In experimental research, the level of
control might not be normally placed in
the real world because it is usually done
in laboratory.
6. Preset or fixed alternative answers
may not necessarily reflect the true
answers of the participants.
 7. Findings can be influenced by the
researcher’s perspective since most of
the time, the participants are unknown to
him/her.
 IMPORTANCE
OF QUANTITATIVE
RESEARCH IN
DIFFERENT FIELDS
Activity No. 1
1. Define quantitative research.
2. Explain at least two (2) characteristics of research
3. Explain at least two (2) advantages and
disadvantages of quantitative research.
4. Specify the importance of quantitative research to the
different fields of study. Mention at least two (2)
fields.
References:

 Small Business Administration, Business Planning, How To Prepare a Business

Plan
 Gary Cadenhead, No Longer Moot
 Shirleen Glasin, ProSidian Consulting, Building a Business Plan
 Entrepreneur.com, Small Business Encyclopedia, Business Plans
 All Business, A D&B Company, 10 Reasons Why You Need a Strong Business
Plan
 Business Owners Toolkit, Total Know-How for Small Businesses
 Retrieved from https://www.slideshare.net/elementsofabusinessplan-
090325032936-phpapp01