I SEEK THE PRECTION

OF ALLAH FROM SATAN.

IN THE NAME OF ALLAH THE

MOST MERCIFUL AND MOST
BENEVOLENT.
 .
WELCOME TO RIGHT HAND OF
THE ECONOMY OF PAKISTAN.
(THE AGRICULTURE)
NAME : JAHANZEB SAFDAR.
REGISTRATION NO:
2007-ag-2694.
SUBMITTED TO:
MR.M IMRAN KHAN.
SEMESTER:
4th (A).

COLLEGE OF AGRICULTURE
D.G KHAN.
THE TOPIC ASSIGN TO ME IS:
VALUE ADDITION THROUGH FRUIT
EXPORT AND CASE STUDY OF
POMEGRANATE.
 VALUE ADDITION.

 It is defiend as:-

 Value addition is a process of

increasing the economic value and
consumer appeal of any
commodity.
 VALUE ADDITION
THROUGH FRUIT EXPORT.

It is increasing the value and appeal of any

fruit product or commodity through
changes in genetics, processing or
diversification.
 • For value-added products to be
successful, it is recommended that
fruit producers carefully identify
fruit that fulfill gap in the market.
Adding value also adds to the cost
of production, but careful planning
and test marketing can significantly
increase the net cash return of a
small-scale fruit business.
 Value-additionensures high
premium to the grower, while
providing more acceptable quality
products for the domestic and
export market, and it provides the
most important aspects of
marketing and give the customers
a reason to buy such products.
 Unstable prices for raw
commodities; federal farm policies;
changing consumer preferences;
make more money by cutting out
the middleman; increased profits;
pride in a high quality product--
important in changing economy;
consumer preferences.
There is a need for value addition
in fruits & fruit products through
processing, packaging, and
supply chain management so that
farm incomes expand and
employment is generated. This
cannot take place without
directed policy actions.
 To achieve this goal, concerted
efforts on the part of planners and
policy makers as well as producers
will be needed. Institute of
Horticultural Sciences, University of
Agriculture, Faisalabad, is targeting
on development of pamology as an
industry in the country.
NOW DETAIL STUDY OF:-
THE
POMEGRANATE.
Scientific Classification:-
• Kingdom: • Plantae
• Division: • Magnoliophyta
• Class: • Magnoliopsida
• Subclass: • Rosidae
• Order: • Myrtales
• Family: • Lythraceae
• Genus: • Punica
• Species: • P. granatum
SO,
Binomial/Botanical Name
of Pomegranate is:-

•Punica granatum L.
Food Value Per 100 g of
edible Portion:-
• Calories • 63-78%
• Moisture • 72.6-86.4 g
• Protein • 0.05-1.6 g
• Fat • Trace only to 0.9 g
• Carbohydrates • 15.4-19.6 g
• Fiber • 3.4-5.0 g
• Ash • 0.36-0.73 g
• Calcium • 3-12 mg
• Phosphorus • 8-37 mg
• Iron • 0.3-1.2 mg
 Cultivars:-
• Ahmar, Aswad &
Halwa  • Iraq.
• Mangulati  • Saudi Arabia.
• Wonderful and • Jewish sector of
Red Loufani  Israel.
• Malissi and Ras • In the Arab
el Baghl  sector.
 Method and Time of
Harvesting:-
Harvest pomegranates either early in the
morning or in the evening hours.
Do not pull the fruits.
Cut the stem and close to the base.
 Keep the fruits in plastic crates for emptying
the bags.
 Do not keep the fruits on the ground.
Do not keep empty crates in sun but in shade.
Do not overfill the crates with fruits and keep
them in shade.
 Crates should be washed with water and
detergent.
Clippers should also be cleaned.
 Keeping Quality and
Storage:-
• The pomegranate is equal to the apple in
having a long storage life.
• It is best maintained at a temperature of
32º to 41º F (0º-5º C).
• It may be kept for a period of 7 months
within 32º to 41º F (0º-5º C) this temperature
range and at 80 to 85% relative humidity,
without shrinking or spoiling.
• 'Wonderful' pomegranates, stored in Israel
for Christmas shipment to Europe.
☻Pests and Diseases:-
• The pomegranate butterfly, Virachola isocrates,
lays eggs on flower-buds and the calyx of
developing fruits; in a few days the caterpillars
enter the fruit by way of the calyx.
• A stem borer sometimes makes holes right
through the branches.
• Discoloration of fruits and seeds results from
infestation by Aspergillus castaneus.
• Excessive rain during the ripening season may
induce soft rot. A post-harvest rot caused by
Alternaria solani was observed in India in 1974.
It is particularly prevalent in cracked fruits.
Food uses (processed
products of pomegranate):-

☻Juice
☻Jelly
☻Wine
☻Anardana & etc.
☻Medicinal Uses:-
☻ The juice of wild pomegranates yields
citric acid and sodium citrate for
pharmaceutical purposes.
☻The bark of the stem and root contains
several alkaloids including isopelletierine
which is active against tapeworms.
☻Immature fruit and fruit rind have been
given as to halt diarrhea & dysentery etc.
☻ Dried, pulverized flower buds are
employed as a remedy for bronchitis.