WHAT IS

MEDIA?
 PRINT MEDIA

BROADCAST MEDIA

NEW MEDIA MEDIA

 ROLES OF MEDIA
 Informative

 Creative

 Entertaining
 EFFECTS OF MEDIA IN
SOCIETY
 Our behavior
 Our knowledge
 Our Political views
 ADVANTAGES
It educates people

 People get the latest news

in a very short time.Dis-
tance is not a barrier
Serves as a good source of
entertainment

It helps people around the

world to understand each other
and embrace their differences
  
DISADVANTAGES

Can trigger variable and distinct

physiological responses they can
be; ANGER, SADNESS AND FEAR.

It leads to individualism.

  Oneof the negative effect
of social media or network
is it leads to addiction. 

Some media contents are not

suitable for children
TIPS IN HANDLING

MEDIA
Know your
audience
Be open to ideas
Keep an eye on the clock
 Try to choose a "media
friendly" time of day and
day of the week.
Use a social media
planning tool
“ IT’S NOT JUST TO INFLUENCE ON US,
BUT TO KNOW THAT WE CAN PLAY A
PART ON IT, TO UNDERSTAND THE
INFLUENCE THAT WE HAVE OUTSIDE
OUR OWN EXISTENCE.”

-SIOBHAN DAVIES