Nike Dunks Advert and

Events
By Sid, Joe, Finley and Josh
 Nike Dunks

 Nike Dunks are a collectable trainer that has a large following. Over the years a lot of different styles of Nike
Dunks have came out. This includes a range of different collabs. For example the dunks below is a collab
with ben and jerry’s.
 For our idea we want to bring out 4 new pairs of rare dunks which we will advertise and put on a live event
for.
 Ideas For Advert

With the 100k we would create an advert.

In our advert we want to use a celebrity endorsement.
The man we want to use is Justin Bieber because it branches out to a big target audience. We believe that Justin
Bieber would give us the best range of customers and in the long run make us more money. In the advert we are
going to have a small basket ball game, the camera is focusing on the shoes they are wearing. The ball gets
passed around and ends in the hands of Justin Bieber. He runs through every one and makes a dunk then cuts to
all of the shoes next to the Nike logo.
 Ideas for Live Event

We also would like to have a live release of the shoe and put on a bit of a show. Our live event idea is a
basketball tournament with none other than Justin Bieber as commentator for the game. The tournament will
consist of your day to day human being who have won a chance to play. This isn’t a normal tournament though.
The catch is, the winner wins a pair of each of the new dunks. This should encourage a tough and competitive
tournament and a great watch for everyone involved.
Thank you for watching