TER

ING
POS
MAK

DR. NEELAM SHARMA 1

Posters are placards displayed at a
public place announcing or advertising
something. It is a very useful means of
making an announcement or appeal,
issuing a notice, advertising a product or
bringing about awareness on any issue of
public interest.

DR. NEELAM SHARMA 2

A poster should be visually
attractive and readable from a
distance.

They are extensively used by

NGOs, political parties, government
departments, etc.

DR. NEELAM SHARMA 3

The purpose of designing a
poster is either to create
social awareness about
issues related to current
problems and needs, or to
advertise or even to extend
public invitations and display
notices.

Breakup of Marks:
Format – 1 Mark
Content – 2 Marks
Expression – 1 Mark
DR. NEELAM SHARMA 4
LAYOUT
 Visually attractive/ eye
catching
 Title – suggestive/ catchy
 Use slogan, jingle or short
verse
 Sketch or simple drawings
 Letters of different size and
shapes
 Proportionate spacing
DR. NEELAM SHARMA 5
CONTENT • the theme or subject of
the poster
• description or details
associated with the
theme
• essential details like
time, date, venue (for an
event)
• Name of issuing
authority/ organization
etc.

DR. NEELAM SHARMA 6

 EXPRESSION

• Phrases, slogans,
persuasive language

• Creativity in terms of
content and design

• Overall organization and

sequencing of the matter

• Observe word limit (50

words)

DR. NEELAM SHARMA 7

 Let us now dig deeper to
know more about making
the best poster.
Essentially, a very brief
communication with a
compelling visual and a
powerful message, a poster
is always prepared with a
particular target audience
in mind. It very clearly
mentions the theme or the
topic, the schedule of an
event and the respective
occasion.

DR. NEELAM SHARMA 8

 Theme of the poster

Other relevant
information

Tagline / slogan

Illustration

Issuing Authority
DR. NEELAM SHARMA 9
IT,S FOR YOU …

DR. NEELAM SHARMA 10