EASE OF DOING

BUSINESS
STARTUP
 INTRODUCTION
The Ease of Doing Business
Ease of doing business is an index published by the World Bank. It is an aggregate
figure that includes different parameters which define the ease of doing business in a
country. Ease of Doing Business means a measure of how difficult it is to start
or operate a business in a country.

It is an initiative launched by Prime Minister Narendra Modi to encourage

national, as well as multi-national companies to manufacture their products in
India. And even encourage the new business startup plans.
The current rank of India in ease of doing
business index

India’s current ranked is 63 among 190 economies in the ease of doing business, according to the
latest World Bank annual ratings. The rank of India improved to 63 in 2019 from 77 in 2018.
Business start-up
A startup is a company that's in the initial stages of business.
A business startup is a process from its initial stage to a final stage.
There is no denying the fact that Startup India has given a huge
boost to the startups in the country. However, lack of awareness
could prove to be destructive for the business startup. A little
knowledge, some updates, and a lot of passion could certainly
change that and could achieve the goals.
Why Business startups are important in
India
Startups boost the economy with revolutionary technology and
create new industries over time. When these startups go
public, they truly become money-making engines for not just
the owners but also for the employees and shareholders;
Startups also contribute in changing the image of the country.
The Indian startups have been rising mainly due to
increasing aspirations of educated youth. Government
initiatives like ‘Make in India’ and ‘Business Startup
India’ are aimed at creating a conducive ecosystem for
business growth and are working towards promoting ease
of doing business in the country.
Business Startup mission
Startup is a flagship initiative of the Government of India,
intended to catalyse business startup culture and build a strong
and inclusive ecosystem for innovation and entrepreneurship in
India.

How startups are changing the Indian economy?

studies show that India needs more than 100 million jobs a year
and the jobs , start ups may be small companies but they play a
major role in giving jobs in India. When more jobs are created
more income for people are created that means the much-improved
economy is created.
Steps in ease of doing business startup…

=Opening a business: Especially in the early stages, startup costs and careful planning is required. Starting up any kind of business requires some capital, and further a business must
involve capable and trusted employees for growth.
=Getting a location: Choosing a business location is one of the most important
aspects of starting a small business after finalization of location it deals with the
construction and registration of an area.

=Accessing finance: here business took Startup finance that is the money that
early-stage companies apply for and then use to launch their product or grow their
business and It also involves credit facilities.

=dealing with day to day operations: The activities that a business and its
employees engage in on a daily basis for the. purposes of generating a profit.
The purpose of a business is to generate sufficient income from its activities to pay its
expenses like taxes; it also includes the trading operations.

=Operation in a secure business environment: There can be a lot of

risk in starting a business. That’s why there is a need of essential business advisors
for the guidance.
Building the right startup team is especially important in the early stages of
businesses. it means there must be a carefully selection of Co-founders, Contractors
Initial employees, etc.
Features of business startup in India
its main objective is to build a strong eco-system for innovation and
Startups in the country that will generate large scale employment
opportunities. Features are:
=Job opportunities: It is an opportunity for the generation of
employment, wealth and promotion of indigenous industries.
=source of income: starting a business as an economic necessity or a way to
make some additional income ,then business startup is the source of generation if income.
=Research and Innovation Benefits: also encourages research and
innovation among those, who have an aspiration to be an entrepreneur. The
benefits of business Startup are numerous and can help you to start your
business. With little compliance and a lot of opportunities.
=Legal Support: Through business Startup in India Legal Support is
provided for new business startup facilities and other official documents are
provided. It seems to be very beneficial for a business startup in its initial stages.
Challenges faced by Business Startup
Each startup has a unique challenge and each challenge has a government policy
to get through with it.
Startup India policy was announced, India saw an unprecedented growth in
individuals coming up with new ideas, new innovations, and new startups.
Challenges are:
1) Financial Assistance Schemes
Raising funds for any startup is the biggest task. The Ministry of Micro, Small &
Medium Enterprises has launched various schemes for ensuring that funds are
directed towards you in the easiest manner. 
2) Research and Development Scheme
After getting the due funds, the next area that startups struggle with is research
and development. A startup which is continuously dealing with innovation or
technology has to heavily invest in research and development.
3) Schemes for Technology Upgrade
Apart from research and development, startups struggle the most to stay at par
with the international competition. In the longer run, it doesn’t work out. The
technology they started with becomes obsolete or has a depreciating effect on
the productivity.
4) Intellectual Property Protection Schemes
It is unquestionable that India is leaving absolutely no room to make a
mark in the international plenary in terms of technological
advancement. However, given our past, it is in the alfresco that various
countries have time and again claimed rights over our innovations.

5) Scheme for Marketing

Widely unidentified, marketing is one of the biggest challenges for a
startup. While most of the companies think that sales is a hurdle and
once there is a stable market they can be successful, however, what
most don’t realize is that sales are not possible without marketing. Even
if they realize, they are generally out of funds to support marketing
vertical. 
Government Policies to Overcome
The challenges
=Prime Minister Employment Generation Program
After the successful Prime Minister Rojgar Yojna (PMRY) and Rural Employment
Generation Program (REGP), the government combined the two and launched
Prime Minister Employment Generation Program to ensure that employment
opportunities are created for the urban and rural areas by the means of
enabling them to start self-sufficient employment ventures.

=Promoting Innovations in Individuals, Startups, and MSMEs

(PRISM)
This policy is launched by Department of Science and Industrial Research to
support individual innovators with various financial grants.
=Capital Subsidy Support on Credit for Technology Upgradation
A scheme designed to upgrade your business and matching up to the global
standards, this scheme by MSME is a boon for your new business. The aim of
this scheme is to provide credit/loan for upgrading the technology, at convenient
rates.

=Support for International Patent Protection in Electronics &

Information Technology
Ministry of Electronics and Information Technology launched this scheme to
enable startups to acquire support for International Patent Protect and
encourage innovation. This is an attempt to assess the value and potential of the
global intellectual property in addition to get a hold of opportunities in the
Information Technology and Electronics sector. 

=Scheme for Providing Financial Assistance For Marketing Support

A scheme specifically designed to provide institutional support to Micro, Small
and Medium Enterprises, this scheme’s objective is to facilitate the formation of
a consortium of MSMEs to market their goods and services. The scheme is
designed to enhance competitiveness and marketability of their products
through National Small Industries Corporation (NSIC).
IMPACT OF
Swachh Bharat Abhiyan
on Business Startup
 Swachh Bharat Abhiyan…
Business startups see Swachh Bharat as an opportunity and hope for simplified paperwork and speedy
implementation to help them along the target set for cleaning up India by the Swachh Bharat programme
has opened a host of opportunities for startups working in the space of water purification, sanitation as
well as solid liquid waste management(SLWM).
Early stage startups can be ruled out as a part of Swachh Bharat as scalability will be a major challenge for
them.
Swachh Bharat Abhiyan was launched by the Government of India to solve the problems of sanitation
and waste management in India by ensuring hygiene across the country.
Waste management too is an area where the focus has been inadequate in both rural and urban India. The immense
potential of composting waste and preparing manure for commercial sale is yet to be perfected as a business model in
India, though some companies have started venturing into the arena of waste management as a business model.

 
How business startups contributed in
Swachta

Companies are investing heavily on spreading awareness about about better hygiene products.
The Swachh Bharat Abhiyan has had a “largely positive” impact on suppliers of sanitary ware.
some companies have partnered with governments more as a social initiative than a business opportunity.
AT the time of swachta abhiyan many business starups took place.
This is because the companies expect sales of their cleaning products to surge as part of the drive.
Many business firms have contributed to swachta such as Dabur, Unitech, Bharti Enterprises, Tata Consultancy
Services and PSU's such as Indian Oil, GAIL and NTPC have already started drawing up plans to clean up their
surroundings, build toilets and support the mission. All firms and new business startups come forward and support
this movement.
Views
Business Startup is a huge contribution in
the development of our country.
Startups are the future of employment.
The traditional career path has changed,
and people are increasingly taking on
temporary or freelance work with business
startups instead. As a result, startup jobs
have become an important source of
employment. the number of newly
recognized business startups has surged
rapidly.
THANK YOU…
Presented by:
* Bhumika Paliwal
* Devna Sachdeva
* Monisha Anand
* Rashmeet Singh