Sustainability

Practices in
Indian Retail
Industry
PRIYANKA MISHRA TRIPATHI
 • To understand the significance of
fostering green retailing in India &
to analyse the eco-friendly
sustainable practices in Indian retail.
• Another major objective is to
identify areas where “green retail”
Objective Of The can be adopted to contribute for
Sustainability in Retail. The research
Study will discuss the relevance of
sustainability in retail in the context
of Indian economy.
• I aim to bring out the issues
involved in sustainable retail and the
strategies to be adopted by retail
CEOs.
IKEA
MARKS AND SPENCERS
INDIAN RETAIL INDUSTRY
ADITYA BIRLA GROUP SUSTAINABILITY INITATIVES
 • Organised retailing in India is still at a very early stage. The enormous
growth potential of retailing in India has attracted both domestic and
international players.
Need For The Study • With Global retailers adopting greener strategies and practices across
the globe, it is essential for Indians to realize the importance of green
business for a better future.
• With growing climatic and ecological changes affecting the agriculture
and food industry, the cost of living has risen sharply over the years in
India.
• Human needs have grown boundless even though the resources have
fallen shorter. Hence it is important for retailers to utilize their resources
effectively by eliminating the waste and reduce energy consumption.
• Retailing being a prominent industry in India, contributing 14 to 15
percent of country’s GDP, it is the right time to think, act and sell green
in order to build better living conditions tomorrow.
• Organisations can also gain benefits by going green. My study attempts
to gain an insight of sustainable retailing initiatives in India.
References:

1. https://www.researchgate.net/publication/259921418_Sustainability_
in_India's_Retail
2. http://awsassets.wwfindia.org/downloads/report.pdf
3. https://www.researchgate.net/publication/333015026_Chapter_3__R
esearch_Methodology_and_Research_Method
4. https://journals.sagepub.com/doi/abs/10.1177/2394901518770025
5. https://retail.economictimes.indiatimes.com/etanalytics/reports/food-
entertainment/building-sustainability-in-indian-hypermarkets/80
6. https://www.scp-centre.org/our-work/green-retail-india/
7. https://www.indianretailer.com/interview/retail-people/profiles/covid
-19-impact-forever-new-bets-big-on-technology.i1781/
8. https://www.futureretail.in/about-us/sustainability-overview.html
Thank you