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Globalization

Objectives

1. Identify individual category of consumptions.


2. Evaluate the effects of pandemic on consumers
3. Define globalization
4. Perspectives of globalization
5. Discuss the importance of globalization
HIGHEST POINTS SELF ASSESSMENT OF
MARK X PANDEMIC TO CONSUMER
HIGHEST POINTS BEFORE ECQ DURING ECQ
CATEGORY
CONSUMER
GLOBAL BRANDED
CONSUMER
X x
GLOBAL NON-
BRANDED
CONSUMER
LOCAL BRANDED
CONSUMER
LOCAL NON-BRANDED
CONSUMER
BALANCED
CONSUMER
CONSUMPTION
AFFECTS ECONOMY?
HOW? WHY?
Covid 19 end Globalization?

Countries survived without


Globalization?
Mandatory vs. Optional

Necessity vs. Luxury


Globalization

 Derived from the word globalise,


means the emergence of an international network
of social and economic systems. ( Russell, 1897)

• Process by which the peoples of the world


are incorporated into a single world society.
( Albrow and King, 1990)

• Process of the shrinking of the world,


the shortening of distances,
and the closeness of things. (Larsson, 2001)

https://www.youtube.com/watch?v=JJ0nFD19eT8
• Intensification of
social relations throughout the world,
linking distant localities in such a way
that local happenings are formed
as a result of events that occur many
miles away and vice versa. ( Giddens, 1991)
How will Philippine products
access market in
globalization?
https://psa.gov.ph/content/highlights-philippine-export-and-imp
ort-statistics-june-2020-preliminary
https://psa.gov.ph/content/highlights-philippine-export-and-import-statistics-june-2020-prelimi
nary
https://psa.gov.ph/content/highlights-philippine-export-and-imp
ort-statistics-june-2020-preliminary
https://psa.gov.ph/content/highlights-philippine-export-and-import-statistics-jun
e-2020-preliminary
Balance Globalization Market

Import – Expenses/ Buy

Export- Income/ Selling

Govt Policies: What to buy and what to sell


International Monetary Fund ( 2000)

Four basic aspects of globalization

1. Trade and transactions


2. Capital movements and investment
3. Migration and movement of people
4. Spreading of knowledge
Global Economy in Covid 19
Globalization as a process

• Innovations in transportations, communication


technologies, and commerce
Globalization as Social Condition

Characteristics

 Trans-planetary connectivity

• Social links people across countries – arena of social life

 Supra-territorial relations

• Social connections that transcend territorial geography


Economic, political, and cultural interconnections and global flows render
Political borders and economic barriers irrelevant ( Steger, 2008)
Globalization as Ideology

Political belief system that benefits the certain class


( Steger, 2005)

• Liberalization and global integration of markets


• Neoliberal policies - inevitable and irreversible
• Classical liberal – self-regulating market
• Laissez Faire – free trade and free market
• Democracy – political system on freedom and economic
system on free markets and free trade
• Economic globalization – foreign policy to protect gains
Issues: Globalization Connectivity Entire
Economic and Culture

Progress vs. Deterioration Beneficial vs. Dependency


Technological advanced economies - based on science / knowledge

Capitalism science - "generate new ideas and offer commercial


products and services
that consumers want“ ( Leadbeater)
Ulrich Beck , 1992

systematic and intense contradiction


between profit and property interests

“Society Risk“ – globalized


Gobalization distinct economic, political,
cultural and social dimensions.

a. Delocalization and over-territoriality


b. Speed and power of technological innovation
and increase of risks
c. Growth of multinational corporations
d. Movements of global
free markets lead to instability and division.
a. Delocalization and over-territoriality

Firms and territories are organized in


networks of production,
management and distribution
and consequently, the core of
economic activities are global. ( Castells, 2001)

Activities and relationships displaced from


home places and cultures.

Element was the division between homework


and the classic move to the suburbs.

Population growth must face remote systems


so that people can live their lives. (Gray, 1999)
Our pineapple plantation in Bukidnon Canned pineapple operation in the Bugo factory
b. Speed and power of technological innovation
and increase of risks

The decline of the power of national governments

Governments cannot "manage" national economies,

Drive national policies to adapt transnational market forces.

Loss of authority and the erosion of common values


(Colin Leys )
 contemporary globalization is equated primarily with
TNCs (Tansnational Corporations)
c. Growth of multinational corporations

The emergence of global brands and institutions

Firstly, exploit the cheapest labor and the


cheapest resources.

Secondly, new and untapped markets

“Product of the culture of the media consumer”

Youth - Building their identity and relationships


their emotional and social universe.
Advent of brands - conditioning of children and
young people to build identity.

“Famous and Successful” beauty/ popularity


KOBE BRYANT NIKE
ENDORSEMENT
Thirdly, erosion of the public space by corporate activities.

Recreational spaces are now privatized


Fourthly, multinationals influence in shaping policies
of national and transnational government bodies,
such as the EU and WB, both key players in the
globalization process.

Take advantage of privatization and


opening of the services.
Conclusion

Gobalization imposed by the global financial elite.

The gap between rich and poor became considerably increasing.

Globalization is complex process.

Political, social and economic-financial management systems,


as an inevitable phenomenon.

Function of regulating the development


of modern human society.

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