Organizational

Development

ORGANISATIONAL DEVELOPMENT-
TATA Motors Limited

Presented by:
•Aru Singh 2141172
•Ayushi Srivastava 2141188
Changes
•Ayushi Verma 2141189
•Bhoomika Pathak 2141190
•Ayushi Mishra 2141184

Cover page by –Ayushi Srivastava 1

NEED FOR CHANGE IN TATA MOTORS:
• In the year 2001 Tata Motors incurred losses of 5 billion rupees.
• Another change in Tata motors took in 2008 due to their financial
crisis, after they closed a deal with Jaguar Land rover and form Ford
motors.
It shows that due to uncertainty in business world there is a need
for organisational development otherwise company won’t be able
take measures for these unforeseen situations.

CHANGES AT TATA MOTORS -ORGANISATIONAL CHANGES

Change in TECHNOLOGY

Change in STRATEGY

Change in WORKFORCE

Change in CULTURE

Change in MANAGEMENT INITIATIVES 2

Content by- Ayushi Srivastava
 CHANGE IN
TECHNOLOGY
• The Tata technology manufacturing Automation control systems group (MACS)
provides solutions to consolidate and streamline manufacturers operations.
• Tata Motors to engage with start-ups and technology companies to easily
connect with them, spark innovative solutions in the automotive technologies and
mobility ecosystem and explore synergies.
• Tata Motors' TAC Net 2.0 is a platform that will help develop a Centre of
automobility innovation through partnership for new technologies and business
models, claims the automaker.

Content by :Ayushi Verma 3

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CHANGES IN MANAGEMENT
INITIATIVE
• They decided to bring transformation in three different phases. Each phase
was intended to last around for 2 years.
Phase 3
Phase 1 Involved in going outside
Phase 2
Reducing Cost India and expanding
Consolidating their position
operations internationally.
in India
The concentration in
phase one was indeed Concentration was on starting
The concentration was on
on cost reduction. work on international markets by
improving product quality and
identifying key markets and
upgrading product features so
segments and developing a
as to make the products more
comprehensive plan to improve
competitive
Tata Motor’s competitive position

Content by ARU SINGH

 TATA group has emerged as a leader which isn’t limited to a particular sector but has
tremendously increase its product mix.
TATA GAVE IMPORTANCE TO TRAINING AND DEVELOPMENT TO BRING ORGANIZATION
DEVELOPMENT ALONG WITH BEHAVIORAL CHANGE.

PRIORITY : GROOMING MANAGERS OF TODAY TO WELCOME AND ADJUST CHANGE.

TATA MANAGEMENT TRAINING CENTER FOCUSES ON:

IMBIBE LATEST KOWLEDGE AND SKILL AMONG MANAGERS

FACILITATE ATTITUDE AND BEHAVIOR CHANGE

PROVIDE SOLUTION FOR UPCOMING ISSUES

content by :Bhoomika Pathak

CREATES A LEARNING ORGANIZATION.
 COST CUTTING

Cost cutting is the process used by companies to reduce

their cost an increase their profits.
Every decision in the product development process affects How was change management done in
cost. TATA steel in terms of cost cutting?
In 2019 ,Tata steel unveiled the • Cost is a sustainable competitive
cost cutting plans for its Europe advantage and so, Cost was
business including 3000 jobs to checked in two major areas:
arrest decline in profitability. • Raw material
Also , In 2018, Tata motors was • Labor cost
on a cost cutting drive to trim
expenses by over RS 10000 in
commercial vehicle segment.

Content by : Ayushi Gupta 9

 Organizational Restructuring
In 2019,the Tata Group underwent about 100 Companies
Synergise Operations And Cut Cost.
Impact of organizational
restructuring :
Tata Group holding company Tata Sons has restructured 1. Fund Managers said the Recast
the $104-billion Conglomerate into 10 Verticals. would Boost Efficiency .
2. This New Structure Would help it
In 2019,Tata Group Planned to bring its Consumer Better Manage Core Businesses and
Exist Non-Core Smaller Companies.
Business under One Unit as Tata Sons. 3. This would Scale up Businesses to
Compete Aggressively in the Market
Tata Chemicals Ltd. transfer its Food and other Consumer Place
Brands to Tata Global Beverages Ltd.

Also, In 2017, Tata Group drew a Restructuring Plan of

Hiring Bankers to Sell or Merge Misfiring Business.

Content by – Ayushi Mishra 10