Foreign Market Assessment

BALANCE OF TRADE

IMEE JANE T. DONATO

BA3E
 PESTEL ANALYSIS OF CANADA
According to overall area, Canada is the second largest nation on earth.
it is also rich and beautiful country. It has developed into one of the
world's leading economies thanks to a service oriented economy and
expansion in manufacturing.

The named “Canada” originally came from a first nation’s word “Kanata”
meaning village. Later, European map, makers changed it to “Canada”
to identify all the land north of the St. Lawrence river.
Political Analysis
• The Government:
Canada is a democracy with a
parliamentary government, there
government consists of three
parts Federal, Provincial and
Municipal.
Economical Analysis
• Canada has tenth largest economy in
the world.
Rank: 10th (Nominal) 14th (PPP)
Currency: Canadian dollar
Fiscal year: 1st April – 31st March
Trade Organisations: NAFTA, OECD, WTO, and
others.
STATISTICS
GDP: $ 1.758 trillion (2011)
GDP Growth: 2.4% (2011)
GDP Per Capita PPP: $51,147 (2011)
 EXTERNAL
EXPORTS $ 393 Billion (2011)
EXPORT GOODS Motor Vehicles and Parts, Industrial Machinery,
Aircraft, Telecommunications Equipment; Chemicals,
Plastics, Fertilizers; Wood Pulp, Timber, Crude
Petroleum, Natural Gas, Electricity, Aluminum.

Main Export Partners US 74.9%, UK 4.1% (2010)

Imports $401.7 billion (2010)
Imports goods Machinery an Equipment, Motor Vehicles and Parts,
Crude Oil, Chemicals, Electricity, Durable Consumer
Goods
Main Import Partners US 50.4% China 11%, Mexico 5.5% (2010)
FDI Stock $528.7 billion (31 December 2010)
Gross External Debt $1.181 trillion (30 June 2011)
 PUBLIC FINANCES
Public debt $519.1 billion (2010)
Budget deficit $55.6 billion CAD (Federal, 2009-10
Revenues $218.6 billion CAD (Federal, 2009-10
Expenses $274.2 billion CAD (Federal, 2009-10
Credit Ratings by Standards & poor’s AAA (Domestic)
AAA (Foreign)
AAA ( T&C Assessment)
Foreign reserves US$63.019 billion (April 2011)

Canada’s Marginal Propensity to consume is 0.6, that means Canadian spend and save 40% of
their total income.
Social Analysis of Canada
• Canadians sense of belonging to their community and their country,
their participation in civic, community and volunteer activities, the
social and family
LEGAL ANALYSIS OF CANADA
• Canada is a federal state with a parliamentary political system.
• Canada’s constitution is its supreme law, and any law passed by any
federal, provincial or territorial government that is inconsistent with
the constitution is invalid.
• Only the supreme court of Canada has authority to bind all courts in
the country with the single ruling.
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