Professional Documents
Culture Documents
TION
BEHAVIORIS
TIC REPORTER: TINA
CARIQUITAN
BLU PIN BROW GREE
E K N N
L AY I NG T H E F O U N D ATI O N FO R MO D E RN
E D U CAT I O N AL P S Y CH O L O G Y
EDWARD LEE
THORNDIKE
EDWARD LEE
THORNDIKE
EDWARD LEE
THORNDIKE
PRINCIPLES OF
LEARNING
LAW O F REA D IN ESS LAW O F EX ERCISE LAW O F EF FEC T
state that the likely recurrence of
state that stimulus
The primary law of learning the response is generally governed
response associations by its consequence or effect
are strengthened generally in the form of reward or
through repetition punishment
JOHN BROADUS
WATSON
BO RN JA NU A RY 09, 1878
D I ED S E P T E MBE R 25, 1958
BO RN IN G RE EN V I L L E , S O U T H CA RO L I NA
A ME RI CAN P SY CH O L OG I ST
E S TA BL IS HE D T H E P S Y CH O LO G I CAL
S CH O O L
O F BE H AV IO RIS M
" L IT T L E A L BE RT " E X P I RE ME N T
JOHN BROADUS
WATSON THE BEHAVIORIST MANIFESTO
"Psychology as the behaviorist views
it,
"is a purely objective experimental
branch of natural science. Its
theoretical goal is the prediction and
control of behavior. Introspection
forms no essential part of its methods,
nor is the scientific value of its data
dependent on the readiness with which
they lend themselves to interpretation
THE "LITTLE ALBERT"
EXPERIMENT
OCCU RRE D I N 1920
O N E OF T H E MO S T CO N T RO V E RS I AL
E X P E RIME NT S IN T H E H IS TO RY OF
P S Y CH OL O G Y
I T WAS A N E X P E RI ME N T S H O WI N G
E M P IRI CA L E V I DE N CE O F CL A S S I CAL
CO ND I T I ON I NG I N H U MAN S
THE "LITTLE ALBERT"
EXPERIMENT
TWO MONTHS AFTER TESTING ALBERT'S
APPARENTLY UNCONDITIONED REACTIONS TO
VAR IOUS STIMULI, WATSONS AND RAYNER
ATTEMPTED TO CONDITION HIM TO FEAR A
WHITE RAT. THIS WAS DONE BY PRESENTING A
WHITE RAT TO ALBERT, FOLLOWED B Y A LOUD
C LANGING SOUND OF THE HAMMER AND STEAL
B AR, WHENEVER ALB ERT TOUCHED THE
ANIMALS. AFTER SEVEN PAIRINGS OF THE RAT
AND NOISE, ALBERT REACTED WITH C RYING
AND AVOIDANCE WHEN THE R AT WAS
PRESENTED WITHOUT THE LOUD NOISE.
THE "LITTLE ALBERT"
EXPERIMENT
BURHUSS
FREDERICK
SKINNER
BORN MARCH 20, 1904
• POSITIVE REINFORCEMENT
• ON NEGATIVE REINFORCEMENT
• ON PUNISHMENT
REFERENCES
Brau, B., Fox, N., & Robinson, E. (2020). Behaviorism In R. Kimmons & S.
Caskurlu (Eds.), the Students' Guide to Learning Design and Research. EdTech
Books. https://edtechbooks.org/studentguide/behaviorism